I decided to do this video after reading this Mashable article where CNN dubbed Facebook as a major competitor. Instead of worrying about beating Facebook, CNN should look to partner with the social giant to crush their traditional competitors. What do you think?
Category Archives: Marketing
Chicken + Peanuts = Conversation Starter
While the recipe mentioned in the title might imply that I am looking to cook up a mean batch of Thai chicken, it’s actually two companies adding value to their coupons in the circular from my Sunday Globe. So how does that start a conversation? Last week, I blogged on how offline advertisements were being…
In response to Gary Vaynerchuck
Last night I was watching this video from Vayner Media front man Gary Vaynerchuck and it really hit home with me and seemed like a no brainer for brands to be looking to expand their reach. The thought of adding a call to action after a commercial – to a micro-site, Facebook page, Twitter page,…
A whale of a PR crisis
Last week, a tragedy struck one of America’s most recognizable family establishments – SeaWorld. Trainer Dawn Brancheau was killed towards the tail end of a lunchtime performance in front of a live audience by Tilikum, an orca. While a workplace death typically drives PR into crisis mode, this instance also puts the brand into crisis…
Think Nike would do this with Tiger?
In the 90’s Nike ran a campaign where Charles Barkley noted that he wasn’t a role model. Given their slot as Tiger’s biggest endorser, do you think they would do a similar commercial as Tiger heads back to dominate the PGA Tour? I would love to see it and it would go viral but not…
Sneak peak of Microsoft’s Looking Glass
This new tool from Microsoft looks like it could be quite interesting if it can be used on a browser other than IE. Since it’s SharePoint based, getting past that hurdle could be a real game changer since Microsoft can probably bring metrics to an affordable price point for the everyday social media guy or…
Getting rid of YellowBook trash
Last month, I made a video/post after coming home to a large stack of YellowBooks waiting for our building. Now in the day and age that we live in, everything is online so the phone book is an antiquity that continues to baffle me, but that’s for another day. Now at the time, the stack…
Category Archives: Marketing
Facebook a CNN competitor?
I decided to do this video after reading this Mashable article where CNN dubbed Facebook as a major competitor. Instead of worrying about beating Facebook, CNN should look to partner with the social giant to crush their traditional competitors. What do you think?
Chicken + Peanuts = Conversation Starter
While the recipe mentioned in the title might imply that I am looking to cook up a mean batch of Thai chicken, it’s actually two companies adding value to their coupons in the circular from my Sunday Globe. So how does that start a conversation? Last week, I blogged on how offline advertisements were being…
In response to Gary Vaynerchuck
Last night I was watching this video from Vayner Media front man Gary Vaynerchuck and it really hit home with me and seemed like a no brainer for brands to be looking to expand their reach. The thought of adding a call to action after a commercial – to a micro-site, Facebook page, Twitter page,…
A whale of a PR crisis
Last week, a tragedy struck one of America’s most recognizable family establishments – SeaWorld. Trainer Dawn Brancheau was killed towards the tail end of a lunchtime performance in front of a live audience by Tilikum, an orca. While a workplace death typically drives PR into crisis mode, this instance also puts the brand into crisis…
Think Nike would do this with Tiger?
In the 90’s Nike ran a campaign where Charles Barkley noted that he wasn’t a role model. Given their slot as Tiger’s biggest endorser, do you think they would do a similar commercial as Tiger heads back to dominate the PGA Tour? I would love to see it and it would go viral but not…
Sneak peak of Microsoft’s Looking Glass
This new tool from Microsoft looks like it could be quite interesting if it can be used on a browser other than IE. Since it’s SharePoint based, getting past that hurdle could be a real game changer since Microsoft can probably bring metrics to an affordable price point for the everyday social media guy or…
Getting rid of YellowBook trash
Last month, I made a video/post after coming home to a large stack of YellowBooks waiting for our building. Now in the day and age that we live in, everything is online so the phone book is an antiquity that continues to baffle me, but that’s for another day. Now at the time, the stack…
Category Archives: Marketing
Facebook a CNN competitor?
I decided to do this video after reading this Mashable article where CNN dubbed Facebook as a major competitor. Instead of worrying about beating Facebook, CNN should look to partner with the social giant to crush their traditional competitors. What do you think?
Chicken + Peanuts = Conversation Starter
While the recipe mentioned in the title might imply that I am looking to cook up a mean batch of Thai chicken, it’s actually two companies adding value to their coupons in the circular from my Sunday Globe. So how does that start a conversation? Last week, I blogged on how offline advertisements were being…
In response to Gary Vaynerchuck
Last night I was watching this video from Vayner Media front man Gary Vaynerchuck and it really hit home with me and seemed like a no brainer for brands to be looking to expand their reach. The thought of adding a call to action after a commercial – to a micro-site, Facebook page, Twitter page,…
A whale of a PR crisis
Last week, a tragedy struck one of America’s most recognizable family establishments – SeaWorld. Trainer Dawn Brancheau was killed towards the tail end of a lunchtime performance in front of a live audience by Tilikum, an orca. While a workplace death typically drives PR into crisis mode, this instance also puts the brand into crisis…
Think Nike would do this with Tiger?
In the 90’s Nike ran a campaign where Charles Barkley noted that he wasn’t a role model. Given their slot as Tiger’s biggest endorser, do you think they would do a similar commercial as Tiger heads back to dominate the PGA Tour? I would love to see it and it would go viral but not…
Sneak peak of Microsoft’s Looking Glass
This new tool from Microsoft looks like it could be quite interesting if it can be used on a browser other than IE. Since it’s SharePoint based, getting past that hurdle could be a real game changer since Microsoft can probably bring metrics to an affordable price point for the everyday social media guy or…
Getting rid of YellowBook trash
Last month, I made a video/post after coming home to a large stack of YellowBooks waiting for our building. Now in the day and age that we live in, everything is online so the phone book is an antiquity that continues to baffle me, but that’s for another day. Now at the time, the stack…
Category Archives: Marketing
Facebook a CNN competitor?
I decided to do this video after reading this Mashable article where CNN dubbed Facebook as a major competitor. Instead of worrying about beating Facebook, CNN should look to partner with the social giant to crush their traditional competitors. What do you think?
Chicken + Peanuts = Conversation Starter
While the recipe mentioned in the title might imply that I am looking to cook up a mean batch of Thai chicken, it’s actually two companies adding value to their coupons in the circular from my Sunday Globe. So how does that start a conversation? Last week, I blogged on how offline advertisements were being…
In response to Gary Vaynerchuck
Last night I was watching this video from Vayner Media front man Gary Vaynerchuck and it really hit home with me and seemed like a no brainer for brands to be looking to expand their reach. The thought of adding a call to action after a commercial – to a micro-site, Facebook page, Twitter page,…
A whale of a PR crisis
Last week, a tragedy struck one of America’s most recognizable family establishments – SeaWorld. Trainer Dawn Brancheau was killed towards the tail end of a lunchtime performance in front of a live audience by Tilikum, an orca. While a workplace death typically drives PR into crisis mode, this instance also puts the brand into crisis…
Think Nike would do this with Tiger?
In the 90’s Nike ran a campaign where Charles Barkley noted that he wasn’t a role model. Given their slot as Tiger’s biggest endorser, do you think they would do a similar commercial as Tiger heads back to dominate the PGA Tour? I would love to see it and it would go viral but not…
Sneak peak of Microsoft’s Looking Glass
This new tool from Microsoft looks like it could be quite interesting if it can be used on a browser other than IE. Since it’s SharePoint based, getting past that hurdle could be a real game changer since Microsoft can probably bring metrics to an affordable price point for the everyday social media guy or…
Getting rid of YellowBook trash
Last month, I made a video/post after coming home to a large stack of YellowBooks waiting for our building. Now in the day and age that we live in, everything is online so the phone book is an antiquity that continues to baffle me, but that’s for another day. Now at the time, the stack…
Category Archives: Marketing
Facebook a CNN competitor?
I decided to do this video after reading this Mashable article where CNN dubbed Facebook as a major competitor. Instead of worrying about beating Facebook, CNN should look to partner with the social giant to crush their traditional competitors. What do you think?
Chicken + Peanuts = Conversation Starter
While the recipe mentioned in the title might imply that I am looking to cook up a mean batch of Thai chicken, it’s actually two companies adding value to their coupons in the circular from my Sunday Globe. So how does that start a conversation? Last week, I blogged on how offline advertisements were being…
In response to Gary Vaynerchuck
Last night I was watching this video from Vayner Media front man Gary Vaynerchuck and it really hit home with me and seemed like a no brainer for brands to be looking to expand their reach. The thought of adding a call to action after a commercial – to a micro-site, Facebook page, Twitter page,…
A whale of a PR crisis
Last week, a tragedy struck one of America’s most recognizable family establishments – SeaWorld. Trainer Dawn Brancheau was killed towards the tail end of a lunchtime performance in front of a live audience by Tilikum, an orca. While a workplace death typically drives PR into crisis mode, this instance also puts the brand into crisis…
Think Nike would do this with Tiger?
In the 90’s Nike ran a campaign where Charles Barkley noted that he wasn’t a role model. Given their slot as Tiger’s biggest endorser, do you think they would do a similar commercial as Tiger heads back to dominate the PGA Tour? I would love to see it and it would go viral but not…
Sneak peak of Microsoft’s Looking Glass
This new tool from Microsoft looks like it could be quite interesting if it can be used on a browser other than IE. Since it’s SharePoint based, getting past that hurdle could be a real game changer since Microsoft can probably bring metrics to an affordable price point for the everyday social media guy or…
Getting rid of YellowBook trash
Last month, I made a video/post after coming home to a large stack of YellowBooks waiting for our building. Now in the day and age that we live in, everything is online so the phone book is an antiquity that continues to baffle me, but that’s for another day. Now at the time, the stack…
Category Archives: Marketing
Facebook a CNN competitor?
I decided to do this video after reading this Mashable article where CNN dubbed Facebook as a major competitor. Instead of worrying about beating Facebook, CNN should look to partner with the social giant to crush their traditional competitors. What do you think?
Chicken + Peanuts = Conversation Starter
While the recipe mentioned in the title might imply that I am looking to cook up a mean batch of Thai chicken, it’s actually two companies adding value to their coupons in the circular from my Sunday Globe. So how does that start a conversation? Last week, I blogged on how offline advertisements were being…
In response to Gary Vaynerchuck
Last night I was watching this video from Vayner Media front man Gary Vaynerchuck and it really hit home with me and seemed like a no brainer for brands to be looking to expand their reach. The thought of adding a call to action after a commercial – to a micro-site, Facebook page, Twitter page,…
A whale of a PR crisis
Last week, a tragedy struck one of America’s most recognizable family establishments – SeaWorld. Trainer Dawn Brancheau was killed towards the tail end of a lunchtime performance in front of a live audience by Tilikum, an orca. While a workplace death typically drives PR into crisis mode, this instance also puts the brand into crisis…
Think Nike would do this with Tiger?
In the 90’s Nike ran a campaign where Charles Barkley noted that he wasn’t a role model. Given their slot as Tiger’s biggest endorser, do you think they would do a similar commercial as Tiger heads back to dominate the PGA Tour? I would love to see it and it would go viral but not…
Sneak peak of Microsoft’s Looking Glass
This new tool from Microsoft looks like it could be quite interesting if it can be used on a browser other than IE. Since it’s SharePoint based, getting past that hurdle could be a real game changer since Microsoft can probably bring metrics to an affordable price point for the everyday social media guy or…
Getting rid of YellowBook trash
Last month, I made a video/post after coming home to a large stack of YellowBooks waiting for our building. Now in the day and age that we live in, everything is online so the phone book is an antiquity that continues to baffle me, but that’s for another day. Now at the time, the stack…
Category Archives: Marketing
Facebook a CNN competitor?
I decided to do this video after reading this Mashable article where CNN dubbed Facebook as a major competitor. Instead of worrying about beating Facebook, CNN should look to partner with the social giant to crush their traditional competitors. What do you think?
Chicken + Peanuts = Conversation Starter
While the recipe mentioned in the title might imply that I am looking to cook up a mean batch of Thai chicken, it’s actually two companies adding value to their coupons in the circular from my Sunday Globe. So how does that start a conversation? Last week, I blogged on how offline advertisements were being…
In response to Gary Vaynerchuck
Last night I was watching this video from Vayner Media front man Gary Vaynerchuck and it really hit home with me and seemed like a no brainer for brands to be looking to expand their reach. The thought of adding a call to action after a commercial – to a micro-site, Facebook page, Twitter page,…
A whale of a PR crisis
Last week, a tragedy struck one of America’s most recognizable family establishments – SeaWorld. Trainer Dawn Brancheau was killed towards the tail end of a lunchtime performance in front of a live audience by Tilikum, an orca. While a workplace death typically drives PR into crisis mode, this instance also puts the brand into crisis…
Think Nike would do this with Tiger?
In the 90’s Nike ran a campaign where Charles Barkley noted that he wasn’t a role model. Given their slot as Tiger’s biggest endorser, do you think they would do a similar commercial as Tiger heads back to dominate the PGA Tour? I would love to see it and it would go viral but not…
Sneak peak of Microsoft’s Looking Glass
This new tool from Microsoft looks like it could be quite interesting if it can be used on a browser other than IE. Since it’s SharePoint based, getting past that hurdle could be a real game changer since Microsoft can probably bring metrics to an affordable price point for the everyday social media guy or…
Getting rid of YellowBook trash
Last month, I made a video/post after coming home to a large stack of YellowBooks waiting for our building. Now in the day and age that we live in, everything is online so the phone book is an antiquity that continues to baffle me, but that’s for another day. Now at the time, the stack…
Category Archives: Marketing
Facebook a CNN competitor?
I decided to do this video after reading this Mashable article where CNN dubbed Facebook as a major competitor. Instead of worrying about beating Facebook, CNN should look to partner with the social giant to crush their traditional competitors. What do you think?
Chicken + Peanuts = Conversation Starter
While the recipe mentioned in the title might imply that I am looking to cook up a mean batch of Thai chicken, it’s actually two companies adding value to their coupons in the circular from my Sunday Globe. So how does that start a conversation? Last week, I blogged on how offline advertisements were being…
In response to Gary Vaynerchuck
Last night I was watching this video from Vayner Media front man Gary Vaynerchuck and it really hit home with me and seemed like a no brainer for brands to be looking to expand their reach. The thought of adding a call to action after a commercial – to a micro-site, Facebook page, Twitter page,…
A whale of a PR crisis
Last week, a tragedy struck one of America’s most recognizable family establishments – SeaWorld. Trainer Dawn Brancheau was killed towards the tail end of a lunchtime performance in front of a live audience by Tilikum, an orca. While a workplace death typically drives PR into crisis mode, this instance also puts the brand into crisis…
Think Nike would do this with Tiger?
In the 90’s Nike ran a campaign where Charles Barkley noted that he wasn’t a role model. Given their slot as Tiger’s biggest endorser, do you think they would do a similar commercial as Tiger heads back to dominate the PGA Tour? I would love to see it and it would go viral but not…
Sneak peak of Microsoft’s Looking Glass
This new tool from Microsoft looks like it could be quite interesting if it can be used on a browser other than IE. Since it’s SharePoint based, getting past that hurdle could be a real game changer since Microsoft can probably bring metrics to an affordable price point for the everyday social media guy or…
Getting rid of YellowBook trash
Last month, I made a video/post after coming home to a large stack of YellowBooks waiting for our building. Now in the day and age that we live in, everything is online so the phone book is an antiquity that continues to baffle me, but that’s for another day. Now at the time, the stack…
