This is a guest post from Jason Mollica.  If you want to get a reaction from a public relations or social media pro, ask them about influence. You are sure to get answers from each end of the spectrum. Some will say influence is misconstrued as “popular.” Others believe that follower numbers measure influence. But…

This is a guest post from Jason Mollica.  If you want to get a reaction from a public relations or social media pro, ask them about influence. You are sure to get answers from each end of the spectrum. Some will say influence is misconstrued as “popular.” Others believe that follower numbers measure influence. But…

This is a guest post from Jason Mollica.  If you want to get a reaction from a public relations or social media pro, ask them about influence. You are sure to get answers from each end of the spectrum. Some will say influence is misconstrued as “popular.” Others believe that follower numbers measure influence. But…

This is a guest post from Jason Mollica.  If you want to get a reaction from a public relations or social media pro, ask them about influence. You are sure to get answers from each end of the spectrum. Some will say influence is misconstrued as “popular.” Others believe that follower numbers measure influence. But…