Author Archives:

Freaky Feeezies, Touching Cold and the Princess Bride

It’s been a while, but we’re back! For those of you keeping score at home, my hiatus from blogging was planned. In September Mrs. Espo and I welcomed #2 to the family and I was on a strategically planned month sabbatical from work to spend time with the new family. This meant dropping the keyboard…

Is cult status better than viral?

We always look at the shiny object and tend to over-glorify a campaign that went “viral.” One thing we tend to neglect are companies that have surpassed viral and went more cultish – think Apple. While Apple has their followers, I would tend to argue that they may not be as passionate as the fans…

The Importance of Company Personas in Social Media

This is a guest post from Alicia Lawrence.  Company personas – a phrase that holds much controversy and confusion definitely has an impact on your purchasing decisions. A marketing persona is simply an invented version of your business, consumers and products that work as a marketing tool for your overall business. The Three Types of…

3, 2, 1 Blastoff, Abandoned Tech and Parenting

Ahh another week in the books and the Princess Espo countdown is on. This week went by pretty quickly for me with a day off battling a stomach flu and a boat ton of meetings.  How was your week? Hopefully there was some goodness and that you have a good weekend planned. Look forward to…

Rebranding ‘Skins, Typos and Evil People

Another hectic week capped off by a lovely Friday. Looking forward to this weekend, how about you? For this week’s Five for Friday I pulled together a lot of articles from a wide array of topics, hope you enjoy it. Have a great weekend and catch you next week. Redskins Need to Rebrand – This…

Do you doodle? If so, this is for you

Did you doodle in school? Are you accused of being disengaged in meetings because you draw on your notepad? If so, enjoy this video as it is for you…   (notes on) biology from ornana films on Vimeo.

FB Facial Recognition, Social TV and Do Work Son

After a three-week hiatus, I bring you this week’s edition of Five for Friday. Apologies if you’ve noticed that my publishing schedule has slowed a bit, but I have really been swamped with the new role evolving and also really just trying to spend as much time with Megatron as we get ready to welcome…

Author Archives:

Freaky Feeezies, Touching Cold and the Princess Bride

It’s been a while, but we’re back! For those of you keeping score at home, my hiatus from blogging was planned. In September Mrs. Espo and I welcomed #2 to the family and I was on a strategically planned month sabbatical from work to spend time with the new family. This meant dropping the keyboard…

Is cult status better than viral?

We always look at the shiny object and tend to over-glorify a campaign that went “viral.” One thing we tend to neglect are companies that have surpassed viral and went more cultish – think Apple. While Apple has their followers, I would tend to argue that they may not be as passionate as the fans…

The Importance of Company Personas in Social Media

This is a guest post from Alicia Lawrence.  Company personas – a phrase that holds much controversy and confusion definitely has an impact on your purchasing decisions. A marketing persona is simply an invented version of your business, consumers and products that work as a marketing tool for your overall business. The Three Types of…

3, 2, 1 Blastoff, Abandoned Tech and Parenting

Ahh another week in the books and the Princess Espo countdown is on. This week went by pretty quickly for me with a day off battling a stomach flu and a boat ton of meetings.  How was your week? Hopefully there was some goodness and that you have a good weekend planned. Look forward to…

Rebranding ‘Skins, Typos and Evil People

Another hectic week capped off by a lovely Friday. Looking forward to this weekend, how about you? For this week’s Five for Friday I pulled together a lot of articles from a wide array of topics, hope you enjoy it. Have a great weekend and catch you next week. Redskins Need to Rebrand – This…

Do you doodle? If so, this is for you

Did you doodle in school? Are you accused of being disengaged in meetings because you draw on your notepad? If so, enjoy this video as it is for you…   (notes on) biology from ornana films on Vimeo.

FB Facial Recognition, Social TV and Do Work Son

After a three-week hiatus, I bring you this week’s edition of Five for Friday. Apologies if you’ve noticed that my publishing schedule has slowed a bit, but I have really been swamped with the new role evolving and also really just trying to spend as much time with Megatron as we get ready to welcome…

Author Archives:

Freaky Feeezies, Touching Cold and the Princess Bride

It’s been a while, but we’re back! For those of you keeping score at home, my hiatus from blogging was planned. In September Mrs. Espo and I welcomed #2 to the family and I was on a strategically planned month sabbatical from work to spend time with the new family. This meant dropping the keyboard…

Is cult status better than viral?

We always look at the shiny object and tend to over-glorify a campaign that went “viral.” One thing we tend to neglect are companies that have surpassed viral and went more cultish – think Apple. While Apple has their followers, I would tend to argue that they may not be as passionate as the fans…

The Importance of Company Personas in Social Media

This is a guest post from Alicia Lawrence.  Company personas – a phrase that holds much controversy and confusion definitely has an impact on your purchasing decisions. A marketing persona is simply an invented version of your business, consumers and products that work as a marketing tool for your overall business. The Three Types of…

3, 2, 1 Blastoff, Abandoned Tech and Parenting

Ahh another week in the books and the Princess Espo countdown is on. This week went by pretty quickly for me with a day off battling a stomach flu and a boat ton of meetings.  How was your week? Hopefully there was some goodness and that you have a good weekend planned. Look forward to…

Rebranding ‘Skins, Typos and Evil People

Another hectic week capped off by a lovely Friday. Looking forward to this weekend, how about you? For this week’s Five for Friday I pulled together a lot of articles from a wide array of topics, hope you enjoy it. Have a great weekend and catch you next week. Redskins Need to Rebrand – This…

Do you doodle? If so, this is for you

Did you doodle in school? Are you accused of being disengaged in meetings because you draw on your notepad? If so, enjoy this video as it is for you…   (notes on) biology from ornana films on Vimeo.

FB Facial Recognition, Social TV and Do Work Son

After a three-week hiatus, I bring you this week’s edition of Five for Friday. Apologies if you’ve noticed that my publishing schedule has slowed a bit, but I have really been swamped with the new role evolving and also really just trying to spend as much time with Megatron as we get ready to welcome…

Author Archives:

Freaky Feeezies, Touching Cold and the Princess Bride

It’s been a while, but we’re back! For those of you keeping score at home, my hiatus from blogging was planned. In September Mrs. Espo and I welcomed #2 to the family and I was on a strategically planned month sabbatical from work to spend time with the new family. This meant dropping the keyboard…

Is cult status better than viral?

We always look at the shiny object and tend to over-glorify a campaign that went “viral.” One thing we tend to neglect are companies that have surpassed viral and went more cultish – think Apple. While Apple has their followers, I would tend to argue that they may not be as passionate as the fans…

The Importance of Company Personas in Social Media

This is a guest post from Alicia Lawrence.  Company personas – a phrase that holds much controversy and confusion definitely has an impact on your purchasing decisions. A marketing persona is simply an invented version of your business, consumers and products that work as a marketing tool for your overall business. The Three Types of…

3, 2, 1 Blastoff, Abandoned Tech and Parenting

Ahh another week in the books and the Princess Espo countdown is on. This week went by pretty quickly for me with a day off battling a stomach flu and a boat ton of meetings.  How was your week? Hopefully there was some goodness and that you have a good weekend planned. Look forward to…

Rebranding ‘Skins, Typos and Evil People

Another hectic week capped off by a lovely Friday. Looking forward to this weekend, how about you? For this week’s Five for Friday I pulled together a lot of articles from a wide array of topics, hope you enjoy it. Have a great weekend and catch you next week. Redskins Need to Rebrand – This…

Do you doodle? If so, this is for you

Did you doodle in school? Are you accused of being disengaged in meetings because you draw on your notepad? If so, enjoy this video as it is for you…   (notes on) biology from ornana films on Vimeo.

FB Facial Recognition, Social TV and Do Work Son

After a three-week hiatus, I bring you this week’s edition of Five for Friday. Apologies if you’ve noticed that my publishing schedule has slowed a bit, but I have really been swamped with the new role evolving and also really just trying to spend as much time with Megatron as we get ready to welcome…

Author Archives:

Freaky Feeezies, Touching Cold and the Princess Bride

It’s been a while, but we’re back! For those of you keeping score at home, my hiatus from blogging was planned. In September Mrs. Espo and I welcomed #2 to the family and I was on a strategically planned month sabbatical from work to spend time with the new family. This meant dropping the keyboard…

Is cult status better than viral?

We always look at the shiny object and tend to over-glorify a campaign that went “viral.” One thing we tend to neglect are companies that have surpassed viral and went more cultish – think Apple. While Apple has their followers, I would tend to argue that they may not be as passionate as the fans…

The Importance of Company Personas in Social Media

This is a guest post from Alicia Lawrence.  Company personas – a phrase that holds much controversy and confusion definitely has an impact on your purchasing decisions. A marketing persona is simply an invented version of your business, consumers and products that work as a marketing tool for your overall business. The Three Types of…

3, 2, 1 Blastoff, Abandoned Tech and Parenting

Ahh another week in the books and the Princess Espo countdown is on. This week went by pretty quickly for me with a day off battling a stomach flu and a boat ton of meetings.  How was your week? Hopefully there was some goodness and that you have a good weekend planned. Look forward to…

Rebranding ‘Skins, Typos and Evil People

Another hectic week capped off by a lovely Friday. Looking forward to this weekend, how about you? For this week’s Five for Friday I pulled together a lot of articles from a wide array of topics, hope you enjoy it. Have a great weekend and catch you next week. Redskins Need to Rebrand – This…

Do you doodle? If so, this is for you

Did you doodle in school? Are you accused of being disengaged in meetings because you draw on your notepad? If so, enjoy this video as it is for you…   (notes on) biology from ornana films on Vimeo.

FB Facial Recognition, Social TV and Do Work Son

After a three-week hiatus, I bring you this week’s edition of Five for Friday. Apologies if you’ve noticed that my publishing schedule has slowed a bit, but I have really been swamped with the new role evolving and also really just trying to spend as much time with Megatron as we get ready to welcome…

Author Archives:

Freaky Feeezies, Touching Cold and the Princess Bride

It’s been a while, but we’re back! For those of you keeping score at home, my hiatus from blogging was planned. In September Mrs. Espo and I welcomed #2 to the family and I was on a strategically planned month sabbatical from work to spend time with the new family. This meant dropping the keyboard…

Is cult status better than viral?

We always look at the shiny object and tend to over-glorify a campaign that went “viral.” One thing we tend to neglect are companies that have surpassed viral and went more cultish – think Apple. While Apple has their followers, I would tend to argue that they may not be as passionate as the fans…

The Importance of Company Personas in Social Media

This is a guest post from Alicia Lawrence.  Company personas – a phrase that holds much controversy and confusion definitely has an impact on your purchasing decisions. A marketing persona is simply an invented version of your business, consumers and products that work as a marketing tool for your overall business. The Three Types of…

3, 2, 1 Blastoff, Abandoned Tech and Parenting

Ahh another week in the books and the Princess Espo countdown is on. This week went by pretty quickly for me with a day off battling a stomach flu and a boat ton of meetings.  How was your week? Hopefully there was some goodness and that you have a good weekend planned. Look forward to…

Rebranding ‘Skins, Typos and Evil People

Another hectic week capped off by a lovely Friday. Looking forward to this weekend, how about you? For this week’s Five for Friday I pulled together a lot of articles from a wide array of topics, hope you enjoy it. Have a great weekend and catch you next week. Redskins Need to Rebrand – This…

Do you doodle? If so, this is for you

Did you doodle in school? Are you accused of being disengaged in meetings because you draw on your notepad? If so, enjoy this video as it is for you…   (notes on) biology from ornana films on Vimeo.

FB Facial Recognition, Social TV and Do Work Son

After a three-week hiatus, I bring you this week’s edition of Five for Friday. Apologies if you’ve noticed that my publishing schedule has slowed a bit, but I have really been swamped with the new role evolving and also really just trying to spend as much time with Megatron as we get ready to welcome…

Author Archives:

Freaky Feeezies, Touching Cold and the Princess Bride

It’s been a while, but we’re back! For those of you keeping score at home, my hiatus from blogging was planned. In September Mrs. Espo and I welcomed #2 to the family and I was on a strategically planned month sabbatical from work to spend time with the new family. This meant dropping the keyboard…

Is cult status better than viral?

We always look at the shiny object and tend to over-glorify a campaign that went “viral.” One thing we tend to neglect are companies that have surpassed viral and went more cultish – think Apple. While Apple has their followers, I would tend to argue that they may not be as passionate as the fans…

The Importance of Company Personas in Social Media

This is a guest post from Alicia Lawrence.  Company personas – a phrase that holds much controversy and confusion definitely has an impact on your purchasing decisions. A marketing persona is simply an invented version of your business, consumers and products that work as a marketing tool for your overall business. The Three Types of…

3, 2, 1 Blastoff, Abandoned Tech and Parenting

Ahh another week in the books and the Princess Espo countdown is on. This week went by pretty quickly for me with a day off battling a stomach flu and a boat ton of meetings.  How was your week? Hopefully there was some goodness and that you have a good weekend planned. Look forward to…

Rebranding ‘Skins, Typos and Evil People

Another hectic week capped off by a lovely Friday. Looking forward to this weekend, how about you? For this week’s Five for Friday I pulled together a lot of articles from a wide array of topics, hope you enjoy it. Have a great weekend and catch you next week. Redskins Need to Rebrand – This…

Do you doodle? If so, this is for you

Did you doodle in school? Are you accused of being disengaged in meetings because you draw on your notepad? If so, enjoy this video as it is for you…   (notes on) biology from ornana films on Vimeo.

FB Facial Recognition, Social TV and Do Work Son

After a three-week hiatus, I bring you this week’s edition of Five for Friday. Apologies if you’ve noticed that my publishing schedule has slowed a bit, but I have really been swamped with the new role evolving and also really just trying to spend as much time with Megatron as we get ready to welcome…

Author Archives:

Freaky Feeezies, Touching Cold and the Princess Bride

It’s been a while, but we’re back! For those of you keeping score at home, my hiatus from blogging was planned. In September Mrs. Espo and I welcomed #2 to the family and I was on a strategically planned month sabbatical from work to spend time with the new family. This meant dropping the keyboard…

Is cult status better than viral?

We always look at the shiny object and tend to over-glorify a campaign that went “viral.” One thing we tend to neglect are companies that have surpassed viral and went more cultish – think Apple. While Apple has their followers, I would tend to argue that they may not be as passionate as the fans…

The Importance of Company Personas in Social Media

This is a guest post from Alicia Lawrence.  Company personas – a phrase that holds much controversy and confusion definitely has an impact on your purchasing decisions. A marketing persona is simply an invented version of your business, consumers and products that work as a marketing tool for your overall business. The Three Types of…

3, 2, 1 Blastoff, Abandoned Tech and Parenting

Ahh another week in the books and the Princess Espo countdown is on. This week went by pretty quickly for me with a day off battling a stomach flu and a boat ton of meetings.  How was your week? Hopefully there was some goodness and that you have a good weekend planned. Look forward to…

Rebranding ‘Skins, Typos and Evil People

Another hectic week capped off by a lovely Friday. Looking forward to this weekend, how about you? For this week’s Five for Friday I pulled together a lot of articles from a wide array of topics, hope you enjoy it. Have a great weekend and catch you next week. Redskins Need to Rebrand – This…

Do you doodle? If so, this is for you

Did you doodle in school? Are you accused of being disengaged in meetings because you draw on your notepad? If so, enjoy this video as it is for you…   (notes on) biology from ornana films on Vimeo.

FB Facial Recognition, Social TV and Do Work Son

After a three-week hiatus, I bring you this week’s edition of Five for Friday. Apologies if you’ve noticed that my publishing schedule has slowed a bit, but I have really been swamped with the new role evolving and also really just trying to spend as much time with Megatron as we get ready to welcome…

Google