On August 23, Tuesday for those of you playing along at home, I will be part of Cision’s The Future of Media. The event is free and is a rapid-fire platform of 30 speakers in 60 minutes on the future of media, public relations and social media.
I am part of a cast that includes Gini Dietrich, Heather Whaling, CC Chapman, Deirdre Breakenridge and many more.
Topics covered will include:
- Is advertising dead?
- What is the new marketing mix?
- How has social media changed our ability to generate earned media?
- What does success look like in the era of radical integration?