Yesterday I received a package in the mail from Klout for their latest campaign with PopChips. The package was filled with some cool swag, coupons and chips, but those were not what truly excited me – a handwritten note did.

Sure it might seem simple and kind of corny, but the note mentioned that my friend Mike Schaffer had passed the campaign along to me. So off the bat it comes with a sense of credebility since they took the time to note who passed the along making for a great personal connection with the campaign.

Yesterday I received a package in the mail from Klout for their latest campaign with PopChips. The package was filled with some cool swag, coupons and chips, but those were not what truly excited me – a handwritten note did.

Sure it might seem simple and kind of corny, but the note mentioned that my friend Mike Schaffer had passed the campaign along to me. So off the bat it comes with a sense of credebility since they took the time to note who passed the along making for a great personal connection with the campaign.

Yesterday I received a package in the mail from Klout for their latest campaign with PopChips. The package was filled with some cool swag, coupons and chips, but those were not what truly excited me – a handwritten note did.

Sure it might seem simple and kind of corny, but the note mentioned that my friend Mike Schaffer had passed the campaign along to me. So off the bat it comes with a sense of credebility since they took the time to note who passed the along making for a great personal connection with the campaign.

Yesterday I received a package in the mail from Klout for their latest campaign with PopChips. The package was filled with some cool swag, coupons and chips, but those were not what truly excited me – a handwritten note did.

Sure it might seem simple and kind of corny, but the note mentioned that my friend Mike Schaffer had passed the campaign along to me. So off the bat it comes with a sense of credebility since they took the time to note who passed the along making for a great personal connection with the campaign.