So let me start by saying that this has been one of the longest weeks of my life.

Image - Wired

Not because of work or other things like that, but rather that I am having my bathroom redone. So that means that we’ve had to shower at the gym in the morning and fill up the toilet with water to flush it. The whole thing has been eye opening as I never realized how many grown men still shower with gym shorts on in a group shower – kind of odd to me. The week also saw the lovely Mrs. Espo sign up for Twitter this week, so she’ll be my #followfriday this week. How was all of your week? Any exciting weekend plans? I’ll be checking out Toby Keith this weekend for a whopping 10 bucks. If you are into country and want to check out the show, click the Toby for 10 bucks banner on WKLB’s site (Boston) and let me know so we can tailgate together. So without further rambling, here is this week’s edition of Five for Friday.

Price Chopper Supermarket Emails Customer’s Employer, Demands Disciplinary Action For Negative Tweet – Now I will typically say that there is no wrong way of doing social, but every rule is meant to be broken. In the case of this story, I can’t see any way that you can see this as doing something right.

Can great leaders be followers, too? – One trap that everyone in the social space can easily fall into is the ego trap. We need to take a step back and stop reading our own press clippings in order to put everything into perspective. Arik Hanson makes some great points about speakers at events coming just for their slots and leaving without peeping out any other folks. I agree with his rant and wonder if folks drink too much of their own Kool-Aid.

13 PR resources you may not know – I like lists, especially ones that I may have missed along the way for some reason. This is a good list from the folks over at Ragan. How many of these were you aware of?

How to Respond to Comments on Your Company Blog – Shannon Paul has one very official blog and this article shows why. Blogs are a treasure trove when it comes to comments, but how do you respond to the no-so-nice ones or the flat out rude and insulting ones? She offers some high-level methodology of responding to the comments that share a name with a Clint Eastwood flick. The accompanying presentation is also worth giving a look:

Social Media Use Growing Among Micro businesses – Now I am not going to sugar coat things – this is a story that I placed. The numbers are from a research study that was done with Vistaprint customers and 46% of the surveyed group says that they use the medium

So let me start by saying that this has been one of the longest weeks of my life.

Image - Wired

Not because of work or other things like that, but rather that I am having my bathroom redone. So that means that we’ve had to shower at the gym in the morning and fill up the toilet with water to flush it. The whole thing has been eye opening as I never realized how many grown men still shower with gym shorts on in a group shower – kind of odd to me. The week also saw the lovely Mrs. Espo sign up for Twitter this week, so she’ll be my #followfriday this week. How was all of your week? Any exciting weekend plans? I’ll be checking out Toby Keith this weekend for a whopping 10 bucks. If you are into country and want to check out the show, click the Toby for 10 bucks banner on WKLB’s site (Boston) and let me know so we can tailgate together. So without further rambling, here is this week’s edition of Five for Friday.

Price Chopper Supermarket Emails Customer’s Employer, Demands Disciplinary Action For Negative Tweet – Now I will typically say that there is no wrong way of doing social, but every rule is meant to be broken. In the case of this story, I can’t see any way that you can see this as doing something right.

Can great leaders be followers, too? – One trap that everyone in the social space can easily fall into is the ego trap. We need to take a step back and stop reading our own press clippings in order to put everything into perspective. Arik Hanson makes some great points about speakers at events coming just for their slots and leaving without peeping out any other folks. I agree with his rant and wonder if folks drink too much of their own Kool-Aid.

13 PR resources you may not know – I like lists, especially ones that I may have missed along the way for some reason. This is a good list from the folks over at Ragan. How many of these were you aware of?

How to Respond to Comments on Your Company Blog – Shannon Paul has one very official blog and this article shows why. Blogs are a treasure trove when it comes to comments, but how do you respond to the no-so-nice ones or the flat out rude and insulting ones? She offers some high-level methodology of responding to the comments that share a name with a Clint Eastwood flick. The accompanying presentation is also worth giving a look:

Social Media Use Growing Among Micro businesses – Now I am not going to sugar coat things – this is a story that I placed. The numbers are from a research study that was done with Vistaprint customers and 46% of the surveyed group says that they use the medium

So let me start by saying that this has been one of the longest weeks of my life.

Image - Wired

Not because of work or other things like that, but rather that I am having my bathroom redone. So that means that we’ve had to shower at the gym in the morning and fill up the toilet with water to flush it. The whole thing has been eye opening as I never realized how many grown men still shower with gym shorts on in a group shower – kind of odd to me. The week also saw the lovely Mrs. Espo sign up for Twitter this week, so she’ll be my #followfriday this week. How was all of your week? Any exciting weekend plans? I’ll be checking out Toby Keith this weekend for a whopping 10 bucks. If you are into country and want to check out the show, click the Toby for 10 bucks banner on WKLB’s site (Boston) and let me know so we can tailgate together. So without further rambling, here is this week’s edition of Five for Friday.

Price Chopper Supermarket Emails Customer’s Employer, Demands Disciplinary Action For Negative Tweet – Now I will typically say that there is no wrong way of doing social, but every rule is meant to be broken. In the case of this story, I can’t see any way that you can see this as doing something right.

Can great leaders be followers, too? – One trap that everyone in the social space can easily fall into is the ego trap. We need to take a step back and stop reading our own press clippings in order to put everything into perspective. Arik Hanson makes some great points about speakers at events coming just for their slots and leaving without peeping out any other folks. I agree with his rant and wonder if folks drink too much of their own Kool-Aid.

13 PR resources you may not know – I like lists, especially ones that I may have missed along the way for some reason. This is a good list from the folks over at Ragan. How many of these were you aware of?

How to Respond to Comments on Your Company Blog – Shannon Paul has one very official blog and this article shows why. Blogs are a treasure trove when it comes to comments, but how do you respond to the no-so-nice ones or the flat out rude and insulting ones? She offers some high-level methodology of responding to the comments that share a name with a Clint Eastwood flick. The accompanying presentation is also worth giving a look:

Social Media Use Growing Among Micro businesses – Now I am not going to sugar coat things – this is a story that I placed. The numbers are from a research study that was done with Vistaprint customers and 46% of the surveyed group says that they use the medium

So let me start by saying that this has been one of the longest weeks of my life.

Image - Wired

Not because of work or other things like that, but rather that I am having my bathroom redone. So that means that we’ve had to shower at the gym in the morning and fill up the toilet with water to flush it. The whole thing has been eye opening as I never realized how many grown men still shower with gym shorts on in a group shower – kind of odd to me. The week also saw the lovely Mrs. Espo sign up for Twitter this week, so she’ll be my #followfriday this week. How was all of your week? Any exciting weekend plans? I’ll be checking out Toby Keith this weekend for a whopping 10 bucks. If you are into country and want to check out the show, click the Toby for 10 bucks banner on WKLB’s site (Boston) and let me know so we can tailgate together. So without further rambling, here is this week’s edition of Five for Friday.

Price Chopper Supermarket Emails Customer’s Employer, Demands Disciplinary Action For Negative Tweet – Now I will typically say that there is no wrong way of doing social, but every rule is meant to be broken. In the case of this story, I can’t see any way that you can see this as doing something right.

Can great leaders be followers, too? – One trap that everyone in the social space can easily fall into is the ego trap. We need to take a step back and stop reading our own press clippings in order to put everything into perspective. Arik Hanson makes some great points about speakers at events coming just for their slots and leaving without peeping out any other folks. I agree with his rant and wonder if folks drink too much of their own Kool-Aid.

13 PR resources you may not know – I like lists, especially ones that I may have missed along the way for some reason. This is a good list from the folks over at Ragan. How many of these were you aware of?

How to Respond to Comments on Your Company Blog – Shannon Paul has one very official blog and this article shows why. Blogs are a treasure trove when it comes to comments, but how do you respond to the no-so-nice ones or the flat out rude and insulting ones? She offers some high-level methodology of responding to the comments that share a name with a Clint Eastwood flick. The accompanying presentation is also worth giving a look:

Social Media Use Growing Among Micro businesses – Now I am not going to sugar coat things – this is a story that I placed. The numbers are from a research study that was done with Vistaprint customers and 46% of the surveyed group says that they use the medium