What a week it was, started off at a friend’s 30th birthday party and helping change my 15-year old sis’ Facebook account’s privacy settings to keep her out of the view of Google and ending off with single-degree temperatures and shooting a video for a contest I am running at work (stay tuned for it). Along the way, there were some great stories, holiday shopping and speaking of Facebook, a call for an investigation into those new privacy settings; to their credit Twitter was also hacked. So without further ranting, here is today’s Five for Friday.
The Cost of Conversation: Should Companies Have to Pay to Talk to Customers in Social Networks? – What is the cost of conversation? According to one forum $500. You have to be kidding me. This could be the start of something scary. Be sure to check out the insightful comments.
Social Media & Public Relations: Case Study – This is an interesting case study from SHIFT communications honcho Todd Defren on one of their clients Alice.com. Much like the client’s namesake, the group pulled off some magic and made a startup look large by utilizing both PR and SM.
A feature test with businesses – This one goes along with the first entry this week. Scary part about this test into businesses for Twitter is that it will be only a matter of time before they start charging businesses for their analytics. See my post and thoughts on this from a business perspective here.
Pimp my profession – Wednesday started off as a shitty day. I was loaded with meetings until around two and the first email I read was saying that the work I did for a top-tiered pub was for naught as we were cut out of the story. So it looked like the day was going to be spent stewing. That was until @RachelWells passed along this gem via Twitter with the subject line Top 10 ways PR is like Prostitution. The short post made my day – so enjoy.
Domino’s Pizza delivers change in its core pizza recipe – Now this is not really news that I can sink my teeth into, due to the fact that I am allergic to tomatoes, but do find interesting. After being blasted by blogs and other SM sites with the help of some former employees actions, the company is turning to real-time feedback on their site from bloggers who have bashed them in the past. This could turn out as a genius move or go down as a PR stunt that failed.
Also today’s #followfriday is brought to you by the letter G.