This was one of those weeks that I am happier that it is behind me. While the workweek was  just three days long, we’ve been waiting for a plumber to come out and fix our kitchen sink which hasn’t worked since Sunday and had to go see another surgeon to follow up on my shoulder surgery a few years back. Everything’s fine, but hearing that I’ll be limited in usage of it for the rest of my life blows – but hey could have been worse, given a car did run me over. So here’s to the weekend. Hope you have a good one lined up – catch you next week and hope you enjoy this week’s edition of Five for Friday.

Oreo’s 100-Day ‘Daily Twist’ Campaign Puts Cookie in Conversation – if you aren’t following Oreo on

Facebook, I suggest that you do it now. Their 100 days of Oreo campaign is brilliant from a content and pop culture standpoint and is a golden example for mixing social and content marketing.

Klout, My Story, and Why Opting Out Was My Only Choice – this post from Liz Strauss is just the latest in the long line of posts pointing out how creepy and shady Klout can be.

Children ’embarrassed to read’ is an issue that should worry us all – a tip of the hat to my friend Lauren Vargas who shared this link in her social streams. As a relatively new parent and recovering English major, this scares me to death…title says a lot, but is something you should read this week.

PayPal exec gets personally involved in account dispute – this is a good social business example of how one person can make a difference.

Social Marketers don’t walk the walk – nice read from Jason Falls noting, with data, how many marketers stress the importance of social without really practicing what they preach.

This was one of those weeks that I am happier that it is behind me. While the workweek was  just three days long, we’ve been waiting for a plumber to come out and fix our kitchen sink which hasn’t worked since Sunday and had to go see another surgeon to follow up on my shoulder surgery a few years back. Everything’s fine, but hearing that I’ll be limited in usage of it for the rest of my life blows – but hey could have been worse, given a car did run me over. So here’s to the weekend. Hope you have a good one lined up – catch you next week and hope you enjoy this week’s edition of Five for Friday.

Oreo’s 100-Day ‘Daily Twist’ Campaign Puts Cookie in Conversation – if you aren’t following Oreo on

Facebook, I suggest that you do it now. Their 100 days of Oreo campaign is brilliant from a content and pop culture standpoint and is a golden example for mixing social and content marketing.

Klout, My Story, and Why Opting Out Was My Only Choice – this post from Liz Strauss is just the latest in the long line of posts pointing out how creepy and shady Klout can be.

Children ’embarrassed to read’ is an issue that should worry us all – a tip of the hat to my friend Lauren Vargas who shared this link in her social streams. As a relatively new parent and recovering English major, this scares me to death…title says a lot, but is something you should read this week.

PayPal exec gets personally involved in account dispute – this is a good social business example of how one person can make a difference.

Social Marketers don’t walk the walk – nice read from Jason Falls noting, with data, how many marketers stress the importance of social without really practicing what they preach.

This was one of those weeks that I am happier that it is behind me. While the workweek was  just three days long, we’ve been waiting for a plumber to come out and fix our kitchen sink which hasn’t worked since Sunday and had to go see another surgeon to follow up on my shoulder surgery a few years back. Everything’s fine, but hearing that I’ll be limited in usage of it for the rest of my life blows – but hey could have been worse, given a car did run me over. So here’s to the weekend. Hope you have a good one lined up – catch you next week and hope you enjoy this week’s edition of Five for Friday.

Oreo’s 100-Day ‘Daily Twist’ Campaign Puts Cookie in Conversation – if you aren’t following Oreo on

Facebook, I suggest that you do it now. Their 100 days of Oreo campaign is brilliant from a content and pop culture standpoint and is a golden example for mixing social and content marketing.

Klout, My Story, and Why Opting Out Was My Only Choice – this post from Liz Strauss is just the latest in the long line of posts pointing out how creepy and shady Klout can be.

Children ’embarrassed to read’ is an issue that should worry us all – a tip of the hat to my friend Lauren Vargas who shared this link in her social streams. As a relatively new parent and recovering English major, this scares me to death…title says a lot, but is something you should read this week.

PayPal exec gets personally involved in account dispute – this is a good social business example of how one person can make a difference.

Social Marketers don’t walk the walk – nice read from Jason Falls noting, with data, how many marketers stress the importance of social without really practicing what they preach.

This was one of those weeks that I am happier that it is behind me. While the workweek was  just three days long, we’ve been waiting for a plumber to come out and fix our kitchen sink which hasn’t worked since Sunday and had to go see another surgeon to follow up on my shoulder surgery a few years back. Everything’s fine, but hearing that I’ll be limited in usage of it for the rest of my life blows – but hey could have been worse, given a car did run me over. So here’s to the weekend. Hope you have a good one lined up – catch you next week and hope you enjoy this week’s edition of Five for Friday.

Oreo’s 100-Day ‘Daily Twist’ Campaign Puts Cookie in Conversation – if you aren’t following Oreo on

Facebook, I suggest that you do it now. Their 100 days of Oreo campaign is brilliant from a content and pop culture standpoint and is a golden example for mixing social and content marketing.

Klout, My Story, and Why Opting Out Was My Only Choice – this post from Liz Strauss is just the latest in the long line of posts pointing out how creepy and shady Klout can be.

Children ’embarrassed to read’ is an issue that should worry us all – a tip of the hat to my friend Lauren Vargas who shared this link in her social streams. As a relatively new parent and recovering English major, this scares me to death…title says a lot, but is something you should read this week.

PayPal exec gets personally involved in account dispute – this is a good social business example of how one person can make a difference.

Social Marketers don’t walk the walk – nice read from Jason Falls noting, with data, how many marketers stress the importance of social without really practicing what they preach.