This past week, my wife got on a kick of saying she wished it were fall. Now while I am a fan of the cooler weather, fall also means that the winter is not too far behind in New England. Which is never a good thing. This was a busy week for me and I am slowly getting out of “To-Do List” hell, just in time for the weekend. If you are in the Boston area or will be next Thursday night, be sure to check out the CoTweetup with the folks from CoTweet. I will be on a panel discussing engagement on the corporate level including best practices, tools and some measurement. Hope to see you there and without further adieu, here is this week’s edition of Five for Friday.
13 ways to find your blog inspiration – Ever hit a brick wall or lose your muse? Don’t lie, everyone does, however the recovery of said passion or inspiration is what is important. Arik Hanson gives some great resources to tap when you get that not so fresh feeling.
74% of Social Media Users Expect Cries for Help to Be Answered Within an Hour – This is a pretty interesting report from the Red Cross. It not only shows our expectations from assistance via social media but the way that it has become an integral form of communication and our daily lives. The most shocking thing is that 28 percent of folks surveyed would expect help in less than 15 minutes.
Please Repeat: Influence is not Popularity – Just when you though all of the mockeries of the Fast Co Influencer project were done and gone, Brian Solis hits us with this piece. Unlike many of the other pieces beating the dead horse, this one goes into the science of influence and sharing content.
Who “owns” social media? – Now this is one of those questions that always sparks conversation. However the title is a bit misleading as the post actually makes the case for three marketing disciplines that can all claim a stake in the argument. In the end it will be a property with a bunch of folks getting their hands into the strategy.
Active Twitter Users Are Your Most Influential Consumers – This is an interesting look into the influence of customers on Twitter in bite sized nuggets. Definitely worth a quick read/skim.
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