I am glad that today marks the end of a long busy week. I’ve been looking forward to this weekend for a while. Not only will I be headed to Fenway to catch a Sox game, but I will also be meeting up with Keith Trivitt for a drink. Keith will be in town to run the Boston Marathon, so wish him luck against the guys from Kenya with me @keithtrivitt – something like: Run @keithtrivitt run. Bring the #BostonMarathon title back to NYC #prbc. If we do it enough, I am sure I may get punched but Keith will blush. So without further mindless drivel, here is this week’s edition of Five for Friday.

Tweets emerge as a serious business tool – This article is a wrap-up on some of the companies in the Boston area using social media. I am quoted in the article and I wanted to plug it.

Stop the SPAM – This quick video from Gary Vaynerchuck is really something that I always wonder about while engaging in social media. Why do some companies think that it is kosher to just hit up peoples’ walls and accounts with useless junk?

The “problem” with authenticity: you’re still being watched – This article puts into words what I discussed with my boss a few weeks ago. No matter how much we want to say what we feel on social sites, the fact of the matter is that if you are engaging on behalf of a company, there is a good chance that no matter how unrelated a tweet or blog post is, it can be tied back to your company. So some self-editing is needed at times.

McDonald’s Names First Social-Media Chief – It is always good to see news like this. A large corporation acknowledging the need for a SM person not just someone who does it as an add-on to their daily job functions. So congratulations Rick Wion.

How to Write Under Pressure – We all face writer’s block every now and then. The question is how do we deal with it when it comes at a bad time when we need a release 20 minutes ago? Some great tips to peep out in case you missed it.

Bonus – Charities in general are near and dear to my heart, so it makes the new #America Wants campaign from the guys over at USA Today truly awesome. I love the fact that they are crowdsourcing an ad for a good cause. Have you stepped up to nominate someone?

I am glad that today marks the end of a long busy week. I’ve been looking forward to this weekend for a while. Not only will I be headed to Fenway to catch a Sox game, but I will also be meeting up with Keith Trivitt for a drink. Keith will be in town to run the Boston Marathon, so wish him luck against the guys from Kenya with me @keithtrivitt – something like: Run @keithtrivitt run. Bring the #BostonMarathon title back to NYC #prbc. If we do it enough, I am sure I may get punched but Keith will blush. So without further mindless drivel, here is this week’s edition of Five for Friday.

Tweets emerge as a serious business tool – This article is a wrap-up on some of the companies in the Boston area using social media. I am quoted in the article and I wanted to plug it.

Stop the SPAM – This quick video from Gary Vaynerchuck is really something that I always wonder about while engaging in social media. Why do some companies think that it is kosher to just hit up peoples’ walls and accounts with useless junk?

The “problem” with authenticity: you’re still being watched – This article puts into words what I discussed with my boss a few weeks ago. No matter how much we want to say what we feel on social sites, the fact of the matter is that if you are engaging on behalf of a company, there is a good chance that no matter how unrelated a tweet or blog post is, it can be tied back to your company. So some self-editing is needed at times.

McDonald’s Names First Social-Media Chief – It is always good to see news like this. A large corporation acknowledging the need for a SM person not just someone who does it as an add-on to their daily job functions. So congratulations Rick Wion.

How to Write Under Pressure – We all face writer’s block every now and then. The question is how do we deal with it when it comes at a bad time when we need a release 20 minutes ago? Some great tips to peep out in case you missed it.

Bonus – Charities in general are near and dear to my heart, so it makes the new #America Wants campaign from the guys over at USA Today truly awesome. I love the fact that they are crowdsourcing an ad for a good cause. Have you stepped up to nominate someone?

I am glad that today marks the end of a long busy week. I’ve been looking forward to this weekend for a while. Not only will I be headed to Fenway to catch a Sox game, but I will also be meeting up with Keith Trivitt for a drink. Keith will be in town to run the Boston Marathon, so wish him luck against the guys from Kenya with me @keithtrivitt – something like: Run @keithtrivitt run. Bring the #BostonMarathon title back to NYC #prbc. If we do it enough, I am sure I may get punched but Keith will blush. So without further mindless drivel, here is this week’s edition of Five for Friday.

Tweets emerge as a serious business tool – This article is a wrap-up on some of the companies in the Boston area using social media. I am quoted in the article and I wanted to plug it.

Stop the SPAM – This quick video from Gary Vaynerchuck is really something that I always wonder about while engaging in social media. Why do some companies think that it is kosher to just hit up peoples’ walls and accounts with useless junk?

The “problem” with authenticity: you’re still being watched – This article puts into words what I discussed with my boss a few weeks ago. No matter how much we want to say what we feel on social sites, the fact of the matter is that if you are engaging on behalf of a company, there is a good chance that no matter how unrelated a tweet or blog post is, it can be tied back to your company. So some self-editing is needed at times.

McDonald’s Names First Social-Media Chief – It is always good to see news like this. A large corporation acknowledging the need for a SM person not just someone who does it as an add-on to their daily job functions. So congratulations Rick Wion.

How to Write Under Pressure – We all face writer’s block every now and then. The question is how do we deal with it when it comes at a bad time when we need a release 20 minutes ago? Some great tips to peep out in case you missed it.

Bonus – Charities in general are near and dear to my heart, so it makes the new #America Wants campaign from the guys over at USA Today truly awesome. I love the fact that they are crowdsourcing an ad for a good cause. Have you stepped up to nominate someone?

I am glad that today marks the end of a long busy week. I’ve been looking forward to this weekend for a while. Not only will I be headed to Fenway to catch a Sox game, but I will also be meeting up with Keith Trivitt for a drink. Keith will be in town to run the Boston Marathon, so wish him luck against the guys from Kenya with me @keithtrivitt – something like: Run @keithtrivitt run. Bring the #BostonMarathon title back to NYC #prbc. If we do it enough, I am sure I may get punched but Keith will blush. So without further mindless drivel, here is this week’s edition of Five for Friday.

Tweets emerge as a serious business tool – This article is a wrap-up on some of the companies in the Boston area using social media. I am quoted in the article and I wanted to plug it.

Stop the SPAM – This quick video from Gary Vaynerchuck is really something that I always wonder about while engaging in social media. Why do some companies think that it is kosher to just hit up peoples’ walls and accounts with useless junk?

The “problem” with authenticity: you’re still being watched – This article puts into words what I discussed with my boss a few weeks ago. No matter how much we want to say what we feel on social sites, the fact of the matter is that if you are engaging on behalf of a company, there is a good chance that no matter how unrelated a tweet or blog post is, it can be tied back to your company. So some self-editing is needed at times.

McDonald’s Names First Social-Media Chief – It is always good to see news like this. A large corporation acknowledging the need for a SM person not just someone who does it as an add-on to their daily job functions. So congratulations Rick Wion.

How to Write Under Pressure – We all face writer’s block every now and then. The question is how do we deal with it when it comes at a bad time when we need a release 20 minutes ago? Some great tips to peep out in case you missed it.

Bonus – Charities in general are near and dear to my heart, so it makes the new #America Wants campaign from the guys over at USA Today truly awesome. I love the fact that they are crowdsourcing an ad for a good cause. Have you stepped up to nominate someone?