So this has been a week that all of the world has been waiting for. Not only are the Olympics in full swing, but later today, Tiger Woods will break his silence (click here to read my advice for him). Some pretty exciting stuff, especially since both have the opportunity for PR snafus for us to snark on. Hope ya’ll got some great weekend plans, so with that, here’s this week’s edition of Five for Friday.

P.R. firm spreads the love on Valentine’s Day – This is an interesting concept that might be interesting for a business in any industry. Instead of milking Christmas and New Year’s why not look into V-Day as a way to say I love you to your customers/clients?

My Life as H.J. Heinz: Confessions of a Real-Life Twitter Squatter – I was put onto this story while engaging in the #PR20chat on Tuesday night and was kind of set back at how quick Twitter changed the account. Now don’t take this as saying cyber-squatting is a good thing, but from first-hand experience and talking to some flacks who have the accounts for mega-brands that have not received such treatment. Would love to know what constitutes Twitter’s action strategy.

Zaneology.TV Presents: NBA Super Star Dwight Howard Having #HowDoYouMcNugget Fun @McDonald’s – While the post and video chronicle the Zaneology experience with Superman and the hoopla about his visit to the McDonalds, the more interesting thing to see is how the burger giant is incorporating social media into their marketing and branding.

Social Media Metrics My ASS! – Now this is interesting. Not because it questions metrics, but rather the closing point on brand equity. One of these days the code will be cracked on measuring it.

Video, Customer Interactions, and Getting Seen – I am fascinated by video in social media. This is also interesting for PR & CRM and this post goes into some numbers about how companies and individuals will start to communicate via video. Kind of reminds me of those super cool video phones from the 90’s.

Bonus Video

This is just pretty sweet Shaq may have to relinquish the Superman moniker.

So this has been a week that all of the world has been waiting for. Not only are the Olympics in full swing, but later today, Tiger Woods will break his silence (click here to read my advice for him). Some pretty exciting stuff, especially since both have the opportunity for PR snafus for us to snark on. Hope ya’ll got some great weekend plans, so with that, here’s this week’s edition of Five for Friday.

P.R. firm spreads the love on Valentine’s Day – This is an interesting concept that might be interesting for a business in any industry. Instead of milking Christmas and New Year’s why not look into V-Day as a way to say I love you to your customers/clients?

My Life as H.J. Heinz: Confessions of a Real-Life Twitter Squatter – I was put onto this story while engaging in the #PR20chat on Tuesday night and was kind of set back at how quick Twitter changed the account. Now don’t take this as saying cyber-squatting is a good thing, but from first-hand experience and talking to some flacks who have the accounts for mega-brands that have not received such treatment. Would love to know what constitutes Twitter’s action strategy.

Zaneology.TV Presents: NBA Super Star Dwight Howard Having #HowDoYouMcNugget Fun @McDonald’s – While the post and video chronicle the Zaneology experience with Superman and the hoopla about his visit to the McDonalds, the more interesting thing to see is how the burger giant is incorporating social media into their marketing and branding.

Social Media Metrics My ASS! – Now this is interesting. Not because it questions metrics, but rather the closing point on brand equity. One of these days the code will be cracked on measuring it.

Video, Customer Interactions, and Getting Seen – I am fascinated by video in social media. This is also interesting for PR & CRM and this post goes into some numbers about how companies and individuals will start to communicate via video. Kind of reminds me of those super cool video phones from the 90’s.

Bonus Video

This is just pretty sweet Shaq may have to relinquish the Superman moniker.

So this has been a week that all of the world has been waiting for. Not only are the Olympics in full swing, but later today, Tiger Woods will break his silence (click here to read my advice for him). Some pretty exciting stuff, especially since both have the opportunity for PR snafus for us to snark on. Hope ya’ll got some great weekend plans, so with that, here’s this week’s edition of Five for Friday.

P.R. firm spreads the love on Valentine’s Day – This is an interesting concept that might be interesting for a business in any industry. Instead of milking Christmas and New Year’s why not look into V-Day as a way to say I love you to your customers/clients?

My Life as H.J. Heinz: Confessions of a Real-Life Twitter Squatter – I was put onto this story while engaging in the #PR20chat on Tuesday night and was kind of set back at how quick Twitter changed the account. Now don’t take this as saying cyber-squatting is a good thing, but from first-hand experience and talking to some flacks who have the accounts for mega-brands that have not received such treatment. Would love to know what constitutes Twitter’s action strategy.

Zaneology.TV Presents: NBA Super Star Dwight Howard Having #HowDoYouMcNugget Fun @McDonald’s – While the post and video chronicle the Zaneology experience with Superman and the hoopla about his visit to the McDonalds, the more interesting thing to see is how the burger giant is incorporating social media into their marketing and branding.

Social Media Metrics My ASS! – Now this is interesting. Not because it questions metrics, but rather the closing point on brand equity. One of these days the code will be cracked on measuring it.

Video, Customer Interactions, and Getting Seen – I am fascinated by video in social media. This is also interesting for PR & CRM and this post goes into some numbers about how companies and individuals will start to communicate via video. Kind of reminds me of those super cool video phones from the 90’s.

Bonus Video

This is just pretty sweet Shaq may have to relinquish the Superman moniker.

So this has been a week that all of the world has been waiting for. Not only are the Olympics in full swing, but later today, Tiger Woods will break his silence (click here to read my advice for him). Some pretty exciting stuff, especially since both have the opportunity for PR snafus for us to snark on. Hope ya’ll got some great weekend plans, so with that, here’s this week’s edition of Five for Friday.

P.R. firm spreads the love on Valentine’s Day – This is an interesting concept that might be interesting for a business in any industry. Instead of milking Christmas and New Year’s why not look into V-Day as a way to say I love you to your customers/clients?

My Life as H.J. Heinz: Confessions of a Real-Life Twitter Squatter – I was put onto this story while engaging in the #PR20chat on Tuesday night and was kind of set back at how quick Twitter changed the account. Now don’t take this as saying cyber-squatting is a good thing, but from first-hand experience and talking to some flacks who have the accounts for mega-brands that have not received such treatment. Would love to know what constitutes Twitter’s action strategy.

Zaneology.TV Presents: NBA Super Star Dwight Howard Having #HowDoYouMcNugget Fun @McDonald’s – While the post and video chronicle the Zaneology experience with Superman and the hoopla about his visit to the McDonalds, the more interesting thing to see is how the burger giant is incorporating social media into their marketing and branding.

Social Media Metrics My ASS! – Now this is interesting. Not because it questions metrics, but rather the closing point on brand equity. One of these days the code will be cracked on measuring it.

Video, Customer Interactions, and Getting Seen – I am fascinated by video in social media. This is also interesting for PR & CRM and this post goes into some numbers about how companies and individuals will start to communicate via video. Kind of reminds me of those super cool video phones from the 90’s.

Bonus Video

This is just pretty sweet Shaq may have to relinquish the Superman moniker.