Tag Archive: sports

Tiger Tag Team

No it’s not what you think, today Mike Schaffer and yours truly will be playing a PR version of Good Cop, Bad cop on the PR Breakfast Club for one Tiger Woods. Here’s a brief excerpt from the site, click the links below for both sides and let us know what you think. Unless you’ve…

Video Book Review – One Fan's Story

Remember when MySpace was cool? Don’t lie you had one of those profiles that was pimped out with music, photos and a background that no one could see.  It was cool and hip and more and more people were exposing their lives for the whole world to see. During that time I met Jared Carrabis,…

Hilarious new Red Sox video

Its no secret that Boston may be one of the most baseball-mad cities in the US (outside of maybe St. Louis).  Here’s a hilarious video from Townie News’ Paul “Fitzy” Fitzgerald, that offers a remedy for the sickness that has hit the Bay State harder than a Jason Bay moonshot the swine flu since the…

Will the NBA's dream turn into their nightmare?

There is no question that the NBA wants to see their two biggest stars, and MVPs,  go head-to-head in the Finals. Its even been speculated among talk radio stations that the series may be fixed, but how can they be? Orlando has LeBron on the brink and Kobe can’t seem to get a hold of…

A silver lining from the WBC

While the World Baseball Classic is supposed to be a showcase of the best players in the world competing for their countries, the tournament is lacking in drawing power. Whether it’s players pulling out, or pulling up lame fans of their local nine either don’t have their players in the fight or hold their collective…

What will this cost me?

In the business of baseball, it is important for teams to make as much money that they can. Whether it be merchandising, TV contracts or tickets, the objective is to turn a profit. When a team has attendance issues, they may install a flexible pricing platform where they raise prices for rivals and appealing opponents…

When marketing meets a sports mag

There was a time not so long ago that Sports Illustrated was known for putting curses on its cover boys, Life of Riley and a swimsuit issue. However after Riley jumped ship, there was no reason to read the back page and the cover jinx seemed to fade away (here and here). While the magazine…