March 24, 2010

Tiger Tag Team

No it's not what you think, today Mike Schaffer and yours truly will be playing a PR version of Good Cop, Bad cop on the PR Breakfast Club for one Tiger Woods.

January 6, 2010

Video Book Review – One Fan's Story

Remember when MySpace was cool? Don't lie you had one of those profiles that was pimped out with music, photos and a background that no one could see.  It was cool and hip and more and more people were exposing their lives for the whole world to see. During that time I met Jared Carrabis, who was the founder and content producer of SoxSpace which was the hub for anyone with an interest in the Boston Red Sox. The community grew so large and powerful that it withstood an attempt by MLB to have the site purge all content that mentioned or used their content. At the time he was 18 years old and was starting his journalism career. While there were some folks who wished to throw dirt on the kid, I threw some kind words of advice (not sure if they ever helped) and let him know that if the book he was planning on writing ever hit the presses, I would give it a read. With that being said, here's my review of the book:

August 25, 2009

Hilarious new Red Sox video

Its no secret that Boston may be one of the most baseball-mad cities in the US (outside of maybe St. Louis).  Here's a hilarious video from Townie News' Paul "Fitzy" Fitzgerald, that offers a remedy for the sickness that has hit the Bay State harder than a Jason Bay moonshot the swine flu since the All-Star break - Soxycotin. Enjoy...

May 28, 2009

Will the NBA's dream turn into their nightmare?

There is no question that the NBA wants to see their two biggest stars, and MVPs,  go head-to-head in the Finals. Its even been speculated among talk radio stations that the series may be fixed, but how can they be? Orlando has LeBron on the brink and Kobe can't seem to get a hold of the gold up in the Rockies.

March 19, 2009

A silver lining from the WBC

While the World Baseball Classic is supposed to be a showcase of the best players in the world competing for their countries, the tournament is lacking in drawing power. Whether it's players pulling out, or pulling up lame fans of their local nine either don't have their players in the fight or hold their collective breath until all of them return to their teams safely.

February 22, 2009

What will this cost me?

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February 17, 2009

When marketing meets a sports mag

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