Tweet In the business of baseball, it is important for teams to make as much money that they can. Whether it be merchandising, TV contracts or tickets, the objective is to turn a profit. When a team has attendance issues, they may install a flexible pricing platform where they raise prices for rivals and appealing…
Tweet There was a time not so long ago that Sports Illustrated was known for putting curses on its cover boys, Life of Riley and a swimsuit issue. However after Riley jumped ship, there was no reason to read the back page and the cover jinx seemed to fade away (here and here). While the…
Tweet Well yesterday I noted that I’d give the results that may begin to offer some insight into the value of PR and a press release. Well hear are the results from the release for my company’s small business marketing blog. Unique Visitors: 362 (91 this morning) Placements on Google: 173 Placements on MSN: No…
Tweet Ahh finally back after having no home access to the computer due to a nasty little virus for a week. It was like the cat from that old schoolyard song…you know it came back the very next day. Well what a week it’s been. I am sure by now everyone is done with their…
Tweet We have all had our share of jobs that just didn’t meet our needs or dreams. The question is how many of us found our dream job, only to find out that the dream was more of a nightmare? As you ponder that, I’ll break into my story. While at college, I fell into…
Tweet Listening to the radio today I heard a commercial that made me think twice. An old lady who had won a pumpkin growing contest was asked what her secret was. Her only reply was, “Frank’s Red Hot, I Put that Sh@t (splat noised out) on everything. At first I thought that I was just…
Tweet Growing up would you think that something named viral could be something good? I sure as heck didn’t. Over the past month, I have been researching videos that catch wildfire and spread virally and how a company can leverage a video for success. YouTube is filled with millions of videos from everyone from middle…