Category Archives: sports

Kyle Drabek No Hitter

Tweet While working in sports, I saw a lot of really cool things. Everything from the inside of a cold tub to 2,000 yard rusher and three division titles. However one thing that always eluded me was seeing a no-hitter. Sure I came an out or two away a few times, but I never saw…

Tiger Tag Team

Tweet No it’s not what you think, today Mike Schaffer and yours truly will be playing a PR version of Good Cop, Bad cop on the PR Breakfast Club for one Tiger Woods. Here’s a brief excerpt from the site, click the links below for both sides and let us know what you think. Unless…

The NFL is missing a gem in Ochocinco

Tweet The NFL Draft is usually a time when teams make selections that can shape their franchise for years. There are also selections, aptly dubbed busts, that can leave a team, like the Lions, in as rough shape as the city they call home.  While teams and their general managers have been lambasted in the…

Boys will be Boys, a video book review

Tweet While I read this book months ago, I just got it back from a friend and am considering it as a time filler and overall good read as I wait for baseball to start back up. The book paints the behind the scenes Cowboys just as we’d expect them – wild, crazy and with…

Think Nike would do this with Tiger?

Tweet In the 90′s Nike ran a campaign where Charles Barkley noted that he wasn’t a role model. Given their slot as Tiger’s biggest endorser, do you think  they would do a similar commercial as Tiger heads back to dominate the PGA Tour? I would love to see it and it would go viral but…

Some PR advice for Tiger Woods

Tweet Unless you have been in a coma for the past four months, you are aware of Tiger Woods PR issue. If you have been in a coma (my apologies), live under a rock or are just out of it, please click here before continuing reading this post. As you may have heard, the world’s…

Maiden PR Breakfast Club Post

Tweet Well last Friday, the news was let out of the bag and earlier today my first post for the PR Breakfast Club went live. Here is the intro to my take on the NFL vs. New Orleans about Who Dat: As a sports fan, you always want to see your team make it to…