Category Archives: Twitter

Twitter X-Factors

Exact Target and CoTweet put out this report (click here if you are having trouble viewing) a few weeks ago and got the chance to chat with the team behind the report. There are some excellent nuggets for people looking for new findings on the Twitter demographic. Perhaps the most interesting is how engaged the…

Real-Time Twitter use by Wheat Thins

I saw this video kicking around Twitterville and needed to share. Whether it is real or not, it is a very cool concept by the crew over at Wheat Thins, one of the Esposito household’s favorite crackers.

What the World Cup has taught us about Twitter

Don’t let the title fool you, I am not a fan of soccer or the World Cup. However I can’t deny that it has become the largest trending topic across the globe and probably will be until it’s over. It has also showed us a few things about Twitter. On the bright side, with the…

50 Twitter power tips

Twitter is one of those things that is very useful, but at the same time is 140 characters away from sucking away 2-3 hours of your day. If it’s not part of your job function this loss of hours really zaps your productivity. This also makes it harder to sell to the higher ups that…

What’s next for PR/SM with Keith Trivitt

Over the weekend, I had the pleasure of spending some time with Keith Trivitt, a founding member of the PR Breakfast Club and SVP at Sternberg Strategic Communications. Over lunch at Doyle’s in Jamaica Plain, Keith offered some insight into his new role with Sternberg and what he sees next for PR and social media….

Keeping the conversation going at the Bleacher Bar

By nature, bars are very social places. You meet up with friends after a long day of work, hit one up before or after sporting events or just for a liquid lunch (don’t lie you’ve had one or two before). With that in mind, I always find it interesting that in general, they don’t try…

Cartoon of the day

This awesome cartoon was on the daily email from the GapingVoid.