Category Archives: PR

Five for Friday 3.5

Tweet I’m going to start this week’s Five for Friday re-hashing a hoax that I got caught up in on Monday evening: HOAX: Amber Alert License Plate ’98B351′ – Now this article is not, new and is actually pretty old. And I am not ashamed to hear that I got caught up in a hoax…

A whale of a PR crisis

Tweet Last week, a tragedy struck one of America’s most recognizable family establishments – SeaWorld. Trainer Dawn Brancheau was killed towards the tail end of a lunchtime performance in front of a live audience by Tilikum, an orca. While a workplace death typically drives PR into crisis mode, this instance also puts the brand into…

Social media words to live by…from a fortune cookie

Tweet A quick glance at this post’s title might have you thinking that I have lost it; reality is I haven’t, but had an ah ha moment. Anyone that is a practitioner of social media or SMPR, has faced some kind of obstacle on describing what the value of a Tweet, post or plug on…

Five for Friday 2.19

Tweet So this has been a week that all of the world has been waiting for. Not only are the Olympics in full swing, but later today, Tiger Woods will break his silence (click here to read my advice for him). Some pretty exciting stuff, especially since both have the opportunity for PR snafus for…

Some PR advice for Tiger Woods

Tweet Unless you have been in a coma for the past four months, you are aware of Tiger Woods PR issue. If you have been in a coma (my apologies), live under a rock or are just out of it, please click here before continuing reading this post. As you may have heard, the world’s…

Five for Friday 2.12

Tweet This has been an interesting one to say the least. We were supposed to get a giant snow storm, but it never came and we got less snow than the folks in DC, so my snow angel kind of stunk. It has also been frustrating because my issues with some of the code on…

The Rise of PR, a video book review

Tweet This is my video book review of The Fall of Advertising and the Rise of PR from Al and Laura Ries. Now I found the book on a list of books to live 2010 by. It is a good book for reflection and thinking on new ideas and concepts more than the case studies, it is…