Tweet This new tool from Microsoft looks like it could be quite interesting if it can be used on a browser other than IE. Since it’s SharePoint based, getting past that hurdle could be a real game changer since Microsoft can probably bring metrics to an affordable price point for the everyday social media guy…
Tweet This is a great video by Gary Vaynerchuck, possibly one of the best that I have seen on social media. One of the things that stands out is that the medium can’t be scripted to the T for a company. Much like PR needing to adapt SM practitioners need to be ready to change…
Tweet On February 7, Puma placed this video on YouTube and their micro-site questioning what you would do if Valentine’s day fell on a soccer match day in both English and Italian. The site also offered the ability to send as an e-card or as a Facebook update with customizable text. While I will not…
Tweet It’s more likely that you will see someone bashing the domain giant online, but I would like to give credit where it is due. Now this post isn’t all out praising Danica Patrick’s sponsor, but rather a single employee named James from the support team. Now James is on the customer service team and…
Tweet I made this video earlier today (click here if you can’t view) after heading out to use a gift card that I won for Boloco at lunch. Well I never made it there, instead I gave the card to a down-on-his -luck guy who’s sign read Homeless, Please Give Money For Food and some…
Tweet Steve Rubel has a great interview with Scott Monty of Ford discussing his role with the company as well as Ford’s Social Media Strategy. Click here if you can’t view the video.
Tweet How much privacy do you expect when joining the social conversation? For me, I went into it knowing that I was giving away some privacy and exposing myself to the world. In working an account for a corporation, I see the openness of these conversations as a way to interact with customers on a…
