Tweet This post contains a video, if you can’t view, please click here. I recently picked up a copy of Sam Calagione’s Brewing up a Business. While I thought that the book was going to bee about brewing beer, it was more about a small business done good while growing into a force in the craft…
Tweet This post includes a video, if you can’t view, please click here.
Tweet This post contains video, if you can’t view, please click here. The title of Oliver Blanchard‘s Social Media ROI is a bit misleading. While it does talk about ROI in some areas, the book is a good roadmap for companies and practitioners looking to institutionalizing social media within their company. I suggest picking up…
Tweet This post contains video, if you can’t view, please click here. Between SXSW and my shoulder surgery, I have been delayed in creating video reviews of the books that I have read. So today, the first delayed review is of Hugh MacLeod’s Evil Plans. The book was a quick read and really good for…
Tweet About a month ago, the folks that are doing the marketing for Guy Kawasaki’s new book Enchantment sent me a copy to take a look and see what I thought. At first, I was not sure what to think of it, mainly because it seemed very thin to build up a case for building…
Tweet Earlier this month, I finally got around to Robert Fine’s The Big Book of Social Media Case Studies, Stories and Perspectives. While the book wasn’t something that I should have read cover to cover, it was still a good resource for insights into some successful social media campaigns. If you want to purchase it…
Tweet As part of my quest to read 26 books this year, I decided to look at all kinds of things to thumb my way through. For my third book of the year, I decided to go out of my comfort zone and read a book that challenged me – Douglas Rushkoff’s Life Inc. When…
