Category Archives: Book Review

Launch, a video book review

Tweet A few weeks back, Wiley sent me over a copy of Michael Stelzner’s latest book Launch (Amazon link) to review for my blog. While I initially thought the book would be on social media since I know Stelzner from his blog Social Media Examiner, I can safely sat that I was wrong. The book was more…

Are you ready to be a member of the 5th estate?

Tweet I read a lot of books and to be honest most of the social media tombs rehash the same info over and over again. I am glad to say that when I read Geoff Livingston‘s Welcome to the Fifth Estate, this was not the case. In the book, DC’s blogging guru takes a philosophical look at…

Is your company Likeable?

Tweet What does it mean to be Likeable? We all know that Facebook has the Like button, but what does it truly mean to be liked? In Dave Kerpen’s new book Likeable Social Media, the question is explored and validated with real-world examples of companies excelling in the space. When I first talked to Dave…

The Parables of Business

Tweet Back in my English major heyday, I was reading 36 books a semester from various authors. While some could captivate you, others well they could not and were quickly tuned out. Fast forward nearly a decade since that last college class. I still find myself reading a lot from blogs and eBooks to soft…

Enterprise Social Technology – A video review

Tweet This post contains video. If you are having trouble viewing, please click here. Crowdsourcing may be one of the more interesting aspects of the social web. In Enterprise Social Technology from Scott Klososky, the principle was put to use in creating the book from the text to the cover art. The book does a…

Killing Giants, a video review

Tweet This post contains video, please click here if you can’t view it. What do GoDaddy, Intuit and Sam Adams have in common? If you guess that they killed a giant, well then you were correct. In this vlog video book review, I take a look at Stephen Denny’s Killing Giants. The book’s focus is…

Assholeology – The Cheat Sheet… a video review

Tweet This post contains video, please click here if you are having trouble viewing. A few months back I checked out Assoleology, the Cheat Sheet. It was a quick read that had me laughing my face off cover to cover. I suggest checking it out if you are looking for a good laugh or would…