- 05/2013
22/05/2013
21/05/2013
- Are you shipping too early?
Are you proud of everything you’ve written? Do you ever feel like you rushed just to fi ...
20/05/2013
20/05/2013
- Vin Diesel, Ponies and Bacon
Wikepedia This week flew by. In what started out a bit slow and draggy finished out wi ...
17/05/2013
17/05/2013
- Facebook changes in the real world
A bit satire, a bit lazy post, but also a bit true. Imagine if Facebook's changes happened ...
15/05/2013
15/05/2013
- Have we lost civility in social media? Yes we have
Today has made me realize that the social media echo-chamber is filled with idiots. Instea ...
14/05/2013
14/05/2013
- What is your community's golden key?
Last week, Montecristo Cigars sent me an email asking if I wanted to enter their social cl ...
13/05/2013
13/05/2013
- Hungry Hungry Hippos, the Honey Badger and kindergarten
So after having a few weeks without rain, our little slice of earth in Waltham has now bee ...
10/05/2013
10/05/2013
09/05/2013
- Stop spreading yourself thin
Do you ever feel overwhelmed at the office or at home? You know the feeling, head constant ...
08/05/2013
08/05/2013
07/05/2013
- Are you bumping into coworkers enough?
A few months back I stumbled upon an interesting question and answer session with Tony Hsi ...
06/05/2013
06/05/2013
- Instagram becomes more Facebookish with Photos of You
Earlier today, I saw the video below as a promoted post on Facebook. Ever since Facebook a ...
04/05/2013
- Silly data, the Wicked Witch and throwing in the towel
You know this was a great week in the Esposito household. First the spring graced us with ...
03/05/2013
03/05/2013
02/05/2013
- Can videos humanize your FAQ section?
No matter what industry you work in, chances are your business’ customers have a lot of qu ...
01/05/2013
01/05/2013
- 04/2013
30/04/2013
- Who do you trust on social media?
Over the past few weeks social media has had a big issue in terms of its credibility. Duri ...
29/04/2013
- Cartoon of the day
Not sure there is any other way to show how creepy clowns really are. ...
29/04/2013
- The Gates of Hell and Best Beer in the World all in one post
As I pen this post I am still working the cobwebs out of my eyes. Thank you Roger Goodel ...
26/04/2013
26/04/2013
25/04/2013
- Would you pay for an adless Facebook?
A few weeks back there was an article on a patent application that Mark Zuckerberg had pla ...
24/04/2013
24/04/2013
23/04/2013
- Goodbye Republican Party, It’s YOU Not Me
This is going to be a political post. If that offends you, please click here. For the past ...
22/04/2013
22/04/2013
- Internet Famous, Andrew Luck and Humanity Restored x2
This was one hell of a week… one that started as a daddy-son relaxing day turned into a ho ...
19/04/2013
19/04/2013
- What do you suck at?
It is easy to write a blog or article on things you are good at. Heck, it is the reason 90 ...
18/04/2013
18/04/2013
17/04/2013
16/04/2013
15/04/2013
- Doing better, Oreos and the Boston Marathon
Who’s ready for spring? I can safely say that I am gladly holding my hand up and hpping th ...
12/04/2013
12/04/2013
11/04/2013
- A conference is what you make it
A lot of people will talk about the annual South by Southwest conference as having jumped ...
10/04/2013
- Cartoon of the day
Image - GapingVoid ...
10/04/2013
09/04/2013
08/04/2013
- Flintstone cigarettes, WWE and broken legs
Man I am sure glad it is Friday. This week has progressed as quick as molasses on an ice b ...
05/04/2013
05/04/2013
04/04/2013
- Personalizing to cut through the clutter
Last week I was asked by Adam Cohen to speak for five minutes on a key takeaway from S ...
03/04/2013
03/04/2013
02/04/2013
- Do you need to own your community?
A little while back I was catching up with my friend Jim Storer of the Community Round ...
01/04/2013
01/04/2013
- 03/2013
- Glowing bugs, dark posts & Trader Joe’s
Happy Good Friday everyone! I still find it funny that the date of this Catholic holy day ...
29/03/2013
29/03/2013
- Cutting through the clutter
Our lives are filled with clutter. News. TV. Ads. Email. Twitter. Facebook. While ...
27/03/2013
27/03/2013
26/03/2013
25/03/2013
- Getting to the bottom of community management
This post originally ran on the Community Roundtable. If you read business publica ...
25/03/2013
- Killing cars, News Media and Coke
What seemed like an easy week turned into a whirlwind, aside from a mid-March snowstorm, I ...
22/03/2013
22/03/2013
21/03/2013
20/03/2013
19/03/2013
19/03/2013
- Reebok adds WOW factor
In the social media space, we're too quick to jump on companies because they are too pushy ...
18/03/2013
18/03/2013
- @shaq sings The Gambler at #SXSW
He doesn't know the words, but Shaq has it. ...
11/03/2013
- Cybercrime, peeing your pants and Facebook Saturation
By the time you read this, I will be halfway to Texas. After waking up at an ungodly hour, ...
08/03/2013
- Cartoon of the day
Image GapingVoid ...
08/03/2013
- Is your #SXSW trip tax deductible?
Click image to see a larger versionIs Your South by Southwest Trip Tax Deductible? via H&a ...
07/03/2013
07/03/2013
- Face-to-Face and Word of Mouth Marketing
Have you ever had a book that just sat gathering dust that you knew you should probably ha ...
06/03/2013
06/03/2013
05/03/2013
- Packing essentials for #SXSW
Is there anything like Texas in early March? Probably not, if you are one of the thous ...
04/03/2013
04/03/2013
- Westboro Baptists get theirs, your own rules & sexism in tec ...
What’s happening folks? You have a good week? On my end it was a hectic week that started ...
01/03/2013
01/03/2013
- 02/2013
28/02/2013
- Without a change in expectations, social CRM is destined to ...
While I believe that social media is a great platform for customer support, I think our cu ...
27/02/2013
27/02/2013
26/02/2013
- Six companies I admire in social media
Working in social media, I am often asked by coworkers and peers who I find to be an inspi ...
25/02/2013
25/02/2013
- Community ROI, wrong numbers and Chubby Checker
After a week hiatus due to being sick, Five for Friday comes back with some goodies fo ...
22/02/2013
22/02/2013
21/02/2013
- Reading is fundamental
Over the past two years I participated in a challenge that I heard about on my friend Arik ...
20/02/2013
20/02/2013
19/02/2013
- What’s the value of a good story?
Storytelling is one of the oldest traditions in the world. Some of our greatest tales ...
18/02/2013
18/02/2013
14/02/2013
13/02/2013
12/02/2013
- It's too easy to make excuses
We are all too good at making excuses. When it comes to content creation, there is really ...
11/02/2013
11/02/2013
10/02/2013
- Smoking Jay fumbles proposal, Oreo and comics
I was hoping to write this post from New Jersey on a relaxing morning. Unfortunately this ...
08/02/2013
08/02/2013
07/02/2013
- 5 Social Networks For Your Small Business To Experiment With
This post originally ran on Vistaprint's Small Business Blog. We all know that Faceboo ...
06/02/2013
06/02/2013
05/02/2013
- Top 5 Super Bowl commercials
The best commercials as decided by Mrs. Espo. ...
04/02/2013
04/02/2013
02/02/2013
- Getting the party started, PPPP and 40-year hermits
This has been one hell of an exciting week. It started with me being named Oracle’s Commun ...
01/02/2013
01/02/2013
- 01/2013
- Social media predicts #SB47
In what started as a journey for the NFL’s 32 teams has been whittled down for two – t ...
31/01/2013
31/01/2013
- #Ravens get fans involved with Super Bowl XLVII
Over the weekend I saw a post (on left) from the Baltimore Ravens asking fans what they w ...
30/01/2013
30/01/2013
29/01/2013
- Attention Marketers: Respect the Sense Smell
This is a guest post from Jim Joseph. Smell – it’s one of the five senses, or one of t ...
28/01/2013
- Useful Tips for Community Managers
Today is Community Manager Appreciation Day. While you might think that it was something t ...
28/01/2013
28/01/2013
27/01/2013
- Irish legal drinking and driving, disposable media & fre ...
For some of you it was a short week, but for others (like me) it was a full tilt. Over the ...
25/01/2013
25/01/2013
24/01/2013
- Community Manager of the Year Finalists
A few months back, I was named as a finalist for community manager of the year from Oracle ...
23/01/2013
23/01/2013
22/01/2013
- Are preconceived notions on social media killing your progra ...
Social media is a very large bell jar. While we might be thinking outside the box in ter ...
21/01/2013
21/01/2013
- Mooning Bikers, Crashing Trains & Graffiti
This was one hectic week in the office. Despite missing one day with a stomach bug, it fee ...
18/01/2013
18/01/2013
- Manti Te'o story gets Taiwanese animation
No comment needed aside from - sad, but awesome... ...
17/01/2013
- Social Media Predicts NFL Conference Champs
Thirty-two teams entered the NFL season with visions of hoisting the Lombardi Trophy. This ...
17/01/2013
17/01/2013
16/01/2013
15/01/2013
- It’s time to put an end to siloed views of social media.
Over the past few weeks the misconstrued debate around social media ownership has been kic ...
14/01/2013
14/01/2013
- Will Facebook wake up the Blues Brothers?
I love the NFL Playoffs, great Wild Card weekend and hoping for the same result in the Div ...
11/01/2013
11/01/2013
- Social Media Predicts NFL Divisional Playoff Winners
Throughout the regular season and first round of the playoffs, we have picked NFL game ...
10/01/2013
10/01/2013
09/01/2013
08/01/2013
- Are you too busy to think?
Over the past few months I have been swamped and have had ideas stuck in my head and strug ...
07/01/2013
07/01/2013
- Don’t fear the spotlight, beer cities and Nintendo
Happy New Year folks! Hope you had a great holiday season and made it through the annual a ...
04/01/2013
04/01/2013
- Social Media Predicts NFL Wild Card Weekend
With 17 weeks in the books, the NFL has entered its second season. Out of the League’s ...
03/01/2013
03/01/2013
- Reflecting on last year's top Tweets
Each year I favorite Tweets that make me smile and take the first day of the New Year to r ...
02/01/2013
02/01/2013
- 12/2012
- @DougH Picks NFL Games against social media
This is it - the final weekend of the 2012 NFL regular season, chock-full of great divisio ...
28/12/2012
- Merry Christmas
Designer Collection - Holiday 5" x 7" Flat Cards by Vistaprint Wishing you and your ...
24/12/2012
- Sunday Funnies: 12-year old Jacksonville Jaguars fan belts o ...
Well played young lady, well played. ...
23/12/2012
21/12/2012
- Social Media Predicts NFL Week 16 Games
With 15 weeks done in the NFL season, I am just happy that my Ravens backed into a playoff ...
20/12/2012
17/12/2012
- Kobe vs. Messi = video gold
Nicely done commercial showing what is really important... ...
15/12/2012
- Morale building, death and tailbone
What’s happening folks? Hopefully your week was better than mine – spent most of the week ...
14/12/2012
- The Matt Lauer #Fail…And the Anne Hathaway #PR win…
This is a guest post from Elissa Freeman. It was the crotch shot heard around the worl ...
14/12/2012
14/12/2012
- Predicting Week 15 of the NFL season with @DanielEAgee
Over the course of the 2012 NFL season we’ve racked up a 117-83-1 mark predicting NFL game ...
13/12/2012
13/12/2012
12/12/2012
11/12/2012
- Are you stuck in the suck?
From time to time we’re all faced with something that completely drains us of any moti ...
10/12/2012
10/12/2012
- Good LEGO, Beer and Santa
Hey folks how was your week? Mine was short due to an awesome cold I caught off of Baby Es ...
07/12/2012
07/12/2012
- Predicting week 14 of the 2012 NFL season
The NFL season is nearing the end of the regular season. Chances are you know if your team ...
06/12/2012
06/12/2012
05/12/2012
04/12/2012
- Gilda’s Club: What went wrong?
This is a guest post from Elissa Freeman. A public outcry over the removal of Gilda Rad ...
03/12/2012
03/12/2012
- Sunday Funnies: @TeamFlacco Sports Friends
I really dig this series from Yahoo! and dig this one with Ravens quarterback Joe Flacco i ...
02/12/2012
- 11/2012
- Harvard Business Review #Fail, Poop Talk and Influence
Good morning and hello winter! I am not sure about where you live, but in New England Ole ...
30/11/2012
30/11/2012
- Social Media Predicts NFL Week 13 Matchups
With 12 weeks in the books on the 2012 NFL season, it’s pretty safe to say that you probab ...
29/11/2012
29/11/2012
28/11/2012
27/11/2012
- How many social networks can you handle?
I like to consider myself pretty tech and social media savvy. However, I have recently fou ...
26/11/2012
26/11/2012
- Thanksgiving weekend NFL game predictions
During the course of the NFL season we predict the weekly outcomes using data from social ...
22/11/2012
22/11/2012
21/11/2012
20/11/2012
- Reviewing Fierce Loyalty
A while back I saw an update or email from the Community Roundtable mentioning an open Q&a ...
19/11/2012
19/11/2012
- Get off your ass, forgetting Facebook, dark side of content
Why am I up at 4:30 writing this post? That was more of a rhetorical question for my grogg ...
16/11/2012
16/11/2012
- Predicting Week 11 of the NFL Season
So far our social media NFL predictions have done OK, not great, but could be a playoff co ...
15/11/2012
15/11/2012
14/11/2012
13/11/2012
- Roughing up the content marketing game
The ads read aloud: "You Want the NFL? Go to the NFL." You’ve probably heard it a few t ...
12/11/2012
12/11/2012
- Epic names, Fear Tactics and the F Word
Instead of a normal witty (or attempted witty) opening to Five for Friday, I’d like to sta ...
09/11/2012
09/11/2012
- Week 10 NFL Predictions via Social Media
Entering Week 10 of the NFL Season, our weekly NFL predictions are 10 games over .500 with ...
08/11/2012
08/11/2012
- Cartoon of the day
Thank goodness that's over with... ...
07/11/2012
- Jugnoo predicts 2012 Election: Obama with Republican Congres ...
Thanks to Danny Brown for passing along this predictive Infographic from Jugnoo utiliz ...
06/11/2012
06/11/2012
05/11/2012
- Pledge NOW to Bring “SMAC! Sock Monkeys Against Cancer” to L ...
NoMo the SMAC! leader NoMo is the ringleader of "SMAC! – Sock Monkeys Against Cancer", ...
05/11/2012
- School PR, give Google a chance & bad salt water
What a roller coaster of a week. First there was Sandy (thoughts and prayers are still wit ...
02/11/2012
02/11/2012
- NFL Predictions: Week 9
We're now past the season's halfway point. Most fans have an inkling as to whether the ...
01/11/2012
- Cartoon of the day
A day late, but still impressive ...
01/11/2012
- 10/2012
- Air New Zealand Creates Content Gold with Hobbit Safety Vide ...
Nice job of tying pop culture into a piece of content here from Air New Zealand. No ...
31/10/2012
31/10/2012
29/10/2012
- Net Security #Fail, Shorthand & Life Hacks
So today is going to be one of those days that I didn’t expect as soon as it did. Today ma ...
26/10/2012
- Cartoon of the day
If only folks practiced this on Facebook ...
26/10/2012
- NFL Week 8 Predictions
With seven weeks of the NFL season in the books, things are starting to shape-up for teams ...
25/10/2012
25/10/2012
24/10/2012
23/10/2012
- @YourService a [Video] Review
When I started working on a plan for adding a group to work on social support, I did a lot ...
22/10/2012
22/10/2012
- Future of Location Marketing, Amway and EVIL
This will be the shortest intro to Five for Friday ever. I am utterly shot this week both ...
19/10/2012
19/10/2012
- NFL Week 7 Predictions
With six weeks in the book for the 2012 NFL season, Social Media’s predictions are in the ...
18/10/2012
- Cartoon of the day
I think Hugh nailed it with this comic, via @GapingVoid ...
18/10/2012
- Humbled and proud
I don't often gloat or get overly excited about personal awards on this blog. However, I a ...
17/10/2012
17/10/2012
17/10/2012
16/10/2012
- What brand are you?
Last week I attended an off-site meeting for work. At the beginning of the meeting, we wer ...
15/10/2012
15/10/2012
- Big Bird, Brandon Spikes and Social Tools
This was one of those weeks. Starting with a seven-hour drive on Monday, the week has been ...
12/10/2012
12/10/2012
- NFL Week 6 Picks... from Social Media
With five weeks in the books of the NFL season, the 2012 Social Media Weekly Predictions a ...
11/10/2012
11/10/2012
- Are your calls to action effective?
When you are driving for five hours you have a lot of time to think and stare at attractio ...
10/10/2012
10/10/2012
09/10/2012
08/10/2012
- Crime stopper stolen, traveling in pairs & adult jokes
It is sad to say, but I have this feeling that the fall will only be here for a short peri ...
05/10/2012
- Birth of Social Media [Cartoon]
Ahhh the birth of social media ;) ...
05/10/2012
- Social Media NFL Week 5 Predictions
With a quarter of the 2012-13 NFL season in the books, the contenders and pretenders are s ...
04/10/2012
04/10/2012
03/10/2012
02/10/2012
- Has your social ego taken over?
Egos are a lot like assholes… everyone has one. At every turn on social we’re being sco ...
01/10/2012
01/10/2012
- 09/2012
- Tacky Tweet, Cookies and do you need a check-up?
Happy Friday everyone! I can say that no matter how much I love the NFL, I am still not su ...
28/09/2012
28/09/2012
- Social Media Predicts #NFL Week 4 Games
I am not going to lie, but last weekend may have been one of the more interesting aw ...
27/09/2012
27/09/2012
26/09/2012
25/09/2012
- Do you have balls?
If you have been reading this blog for any period of time, you probably know that I am pas ...
24/09/2012
24/09/2012
- Interning, Bad Social Media Jokes and Pinterest
This week was an interesting one… super busy at work and barely realized how quickly t ...
21/09/2012
21/09/2012
- How ebay could care less about a fraud call
Yesterday I got some fishy emails from eBay noting that I had printed a boat ton of shippi ...
20/09/2012
- Can @jasmollica pick NFL Week 3 games better than social med ...
Welcome to Week 3 of the NFL season. Hope your team is showing some promise, or at least g ...
20/09/2012
20/09/2012
- Get your geek on: new Hobbit trailer
I am not going to lie, but I am geeked out like a 12-year old with a Playboy over this t ...
19/09/2012
19/09/2012
18/09/2012
- Optimize, a [VIDEO] book review
A few weeks back the folks over at Wiley passed me a copy of Lee Odden's Optimize to do a ...
17/09/2012
17/09/2012
- PayPal, Oreos and kids embarrassed to read
This was one of those weeks that I am happier that it is behind me. While the workweek was ...
14/09/2012
14/09/2012
- NFL Week 2 NFL Picks via Social Media
Unlike the NFL this is no typo, we're picking games via social media A week into this ...
13/09/2012
13/09/2012
12/09/2012
- Why I am glad social media wasn't around 9/11/01
A lot has changed in my life, and in the world since the morning of September 11, 2001. Ba ...
11/09/2012
11/09/2012
- Speech! Speech! 6 Ways You Can Sell It Like A Politician
This is a guest post from Elissa Freeman. The speech is making a comeback. Actually, ...
10/09/2012
10/09/2012
- Mullets, IPO done right, NFL Apps & Taylor Swift
I love quick weeks, especially ones that are cut up with the opening of the NFL season and ...
07/09/2012
07/09/2012
06/09/2012
- Can Social Media Predict Week 1 of the 2012 Season better th ...
The Esposito household is divided come Sundays and Mondays I am not going to lie, but ...
05/09/2012
05/09/2012
- 2012 NFL picks via social media start tomorrow
Tomorrow, the NFL kicks off another season and with that everyone from armchair quarte ...
04/09/2012
04/09/2012
- 08/2012
- Password protection, Enzyte and pens for women
It is Labor Day weekend and I am pretty sure that most of you have clocked out already. Be ...
31/08/2012
31/08/2012
30/08/2012
- Why your small business SHOULD care about social media
This post originally ran on Vistaprint's Small Business Blog We've talked a lot abo ...
29/08/2012
29/08/2012
28/08/2012
- Dear Jerry Jones...Don't Rap Again
I know Jerry Jones is a great target for NFL related humor, but this video of him rapping ...
27/08/2012
- Are you leveraging LinkedIn effectively?
As I have discussed on this blog on a number of occasions, LinkedIn is really one of those ...
27/08/2012
27/08/2012
- Enjoying the little things
This post contains video, click here if you cannot view. Have you forgotten to sto ...
23/08/2012
23/08/2012
21/08/2012
- How much are you giving back?
We live in a complex online ecosystem that contains a lot of continual education and learn ...
20/08/2012
20/08/2012
- Death of Photography, Abandoned NOLA Six Flags and BAD Klout
Today is one of those days that is both awesome and shitty at the same time. On one hand b ...
17/08/2012
17/08/2012
16/08/2012
- Friends with benefits, conquering fear and non-sexy products
Get your mind out of the gutter… this isn’t that kind of post. Now that I have to apologiz ...
15/08/2012
15/08/2012
14/08/2012
- Facebook’s Facedeals McCreepy or Super Cool?
Last week, I read this blog post from Digital Trends about Facebook’s testing of Facedeals ...
13/08/2012
13/08/2012
- Don’t spray WD-40 there, social media shakeup and hidden Oly ...
Very happy that today is Friday, the three-day weekend and bottling beer tonight. It might ...
10/08/2012
10/08/2012
09/08/2012
- 5 reasons to practice old school PR
This is a guest post from Elissa Freeman. Call me old-fashioned, but I’m a traditionali ...
08/08/2012
08/08/2012
07/08/2012
- UMASS Dartmouth Study Shows Social Media Reduces Recruiting ...
Last week, my mother-in-law emailed me a link to a press release on Social Media ROI for i ...
06/08/2012
06/08/2012
- Oreos, Social Soccer and Rim Dogs
Rain, Sun, Rain… rinse repeat it seems like that was the formula for this week in Bost ...
03/08/2012
03/08/2012
- Cartoon of the day
I think my cat has the same mindset now... ...
02/08/2012
- How does your social media program stack up?
Burson-Marsteller’s recently rolled out their Global Social Media Check-up for 2012. The r ...
01/08/2012
01/08/2012
- 07/2012
31/07/2012
- Push for change without pushing others away
Social technologies have given consumers a voice and platform to communicate with brands. ...
30/07/2012
30/07/2012
- Nike wins gold with Olympic Greatness ad
Everyone knows that the Olympics are filled with top athletes from around the world. Some ...
29/07/2012
- We Are…Dumb on Twitter, Facebook Ads & Jack
Man this is one of my favorite weeks of the year – NFL Training Camps are now open. I ...
27/07/2012
27/07/2012
26/07/2012
- Are you signaling honestly?
A few weeks back, I was having a conversation with my friend Geoff Livingston in the comme ...
25/07/2012
25/07/2012
24/07/2012
- Has social media made you an ostrich?
Social media is going to be a big part of the corporate marketing mix in the future but ri ...
23/07/2012
23/07/2012
- BBQ, Hoaxes, Damn Kids & iNFL
First it was hot and humid, then it got real wet and back to humid. Supposedly the weekend ...
20/07/2012
20/07/2012
19/07/2012
- Memo to Social Media Pros – Social Media is NOT necessary fo ...
You know what this is right? Earlier this week, my pal Gini Dietrich (even though she ...
18/07/2012
18/07/2012
17/07/2012
- Does your memory suck?
My memory is pretty awful for things like dates and names, which is pretty embarrassing at ...
16/07/2012
16/07/2012
- Kiddie iPads, Headshot Fails and personal branding
What a week… starting off with some travel-lag from seeing the family in Jersey and some ...
13/07/2012
13/07/2012
- Using Social Media to Tell YOUR Story
Yesterday I had the opportunity to speak to a handful of Boston-based nonprofit organizati ...
12/07/2012
12/07/2012
- Cookie Monster Call Me Maybe is Genius
Growing up, Sesame Street was one of my favorite shows. Jim Henson & Co. lured me in w ...
11/07/2012
10/07/2012
- Profiling your social customer
Do you know what types of customers are connected to your company on social media? I am ...
09/07/2012
09/07/2012
03/07/2012
- Internet Retailer ranks Vistaprint 27th in highest social me ...
No matter which way you slice it, it is always good to see how you stack up against your c ...
02/07/2012
02/07/2012
- 06/2012
- Walking humans, protest and you might work in social media i ...
After a plethora of rain earlier this week, it looks like the weekend is primed for some g ...
29/06/2012
29/06/2012
28/06/2012
- Taking social business from buzz word to business function
Over the past few weeks I have been thinking about Social Business. Sure it is a buzzword ...
27/06/2012
27/06/2012
26/06/2012
- Only sports can give this kind of happy ending
In sports, there is typically only one winner. Unless you count the BCS, there is always a ...
25/06/2012
25/06/2012
- Social media, bad sex, doodles and beer!
Is it hot enough for you yet? Hell seems like it was in the 60’s and pouring just yesterda ...
22/06/2012
22/06/2012
21/06/2012
20/06/2012
- Are you green-washing to build up your marketing database?
Last week a conversation in my office really got under my skin. My coworkers Cristina and ...
20/06/2012
19/06/2012
- Don’t fall for bullshit social media certifications
How hard can this social media stuff be? I'm a ninja In the social media space everyon ...
18/06/2012
18/06/2012
- Wakeup, social login dominance and father of the year
How was your week? Mine was busy and kind of crazy. But, at the end of the day, it is Frid ...
15/06/2012
15/06/2012
14/06/2012
- What were you doing a year ago?
Do you ever wonder what you were doing on this exact day a year ago? If you are like me, i ...
13/06/2012
13/06/2012
12/06/2012
- Social Media Buzzword Search
We all love social media and we are all known to use a buzzword or two. Can you find all 5 ...
11/06/2012
11/06/2012
- Klout fails again, making Apple pizza and staying simple
Hey folks welcome to this week’s edition of Five for Friday, making its return after me sp ...
08/06/2012
08/06/2012
07/06/2012
- Why targeting matters… a @Klout fail
I like getting free stuff. I am not ashamed and in all honesty it is one of the few reason ...
06/06/2012
06/06/2012
05/06/2012
- Why should I like your brand?
After closing on our new house, my wife and I visited a number of large retailers looking ...
04/06/2012
04/06/2012
- Silos suck
Raise your hand if you have ever beaten your head because of a silo within your organizati ...
01/06/2012
- 05/2012
- Uncommon uses for business cards
Business cards are often the first piece of marketing or branding collateral purchased by ...
23/05/2012
23/05/2012
22/05/2012
- Blogging in your underwear
This post contains video, click here if you are having trouble viewing. I am a huge f ...
21/05/2012
21/05/2012
- Facebook’s problem, Comcast charging more $ & QR Guinness
Hopefully this week’s edition of Five for Friday makes it through your clutter in all of ...
18/05/2012
18/05/2012
- Twitter should be illegal ... says Mike Francesa
This post contains video, click here if you are having trouble viewing. Earlier th ...
17/05/2012
17/05/2012
- Are you marketing in the round?
This post contains video, click here if you are having trouble viewing. When I hear ...
16/05/2012
16/05/2012
- Is your marketing smarter than a 4-year old?
This post contains video, click here if you are having trouble viewing. At the end of ...
14/05/2012
14/05/2012
- You can’t do THAT on Facebook, social media champs and Twitt ...
This week flew by and flat out blew. I spent six hours on Wednesday with the good folks at ...
11/05/2012
11/05/2012
10/05/2012
- What’s your story?
What’s your story? It is probably a phrase that you have heard dozens if not hundreds o ...
09/05/2012
09/05/2012
08/05/2012
- Catching the Storytelling Animal
This post contains video, click here if you are having trouble viewing. Reading is so ...
07/05/2012
07/05/2012
04/05/2012
- Getting out of the echo chamber, dog fights and social profi ...
Man this has been a stressful week. This stress has been more hme related than work relate ...
04/05/2012
03/05/2012
- Twitter gets ugly in NHL playoffs
It took a split second for Joel Ward to become a playoff hero to Washington Capitals fans. ...
02/05/2012
02/05/2012
01/05/2012
- 04/2012
30/04/2012
- Can PR prevent white collar crime?
This is a guest post from Elissa Freeman. Should PR pros take white collar crime more s ...
30/04/2012
- Hasbro tricks blogger, Twitter is huge and Bountygate 2.0
So how did your team do in the draft last night? This has been one busy week all around, b ...
27/04/2012
27/04/2012
26/04/2012
25/04/2012
- NFL fires up hype machine with movie trailers
This post contains video; click here if you are having trouble viewing. Public relati ...
25/04/2012
24/04/2012
23/04/2012
- Five Takeaways from the 2012 State of Community Management R ...
One of the more interesting, but challenging, aspects of my job is community management. E ...
23/04/2012
20/04/2012
- Women like Pinterest, measuring and Instagram
Is it me or has Mother Earth decided that spring was overrated? In Boston, the week st ...
20/04/2012
- Cartoon of the day
Ever wonder where the concept of air mail came from? ...
19/04/2012
18/04/2012
- Social Media’s Redheaded Stepchild
This is a guest post from Larry Jones. “Yeah I’ve got a LinkedIn account, but I hardly ...
18/04/2012
17/04/2012
- Do you have a bad-assed sales pitch? Jim Henson's did
This post contains video, click here if you can't view it. Does your sales pitch have ...
16/04/2012
- Celebrities read fan Tweets to themselves
This post contains video, click here if you are having trouble viewing. This is an ol ...
15/04/2012
- Looking back on the day that changed my life forever
At about 4:30 in the morning on a year ago today, I got woken up by my excited and nervous ...
13/04/2012
13/04/2012
- Grenade at egg hunt, Google doesn’t get plus Fenway
Man I love the spring. Baseball, longer days and life returning to the foliage, what’s not ...
13/04/2012
12/04/2012
11/04/2012
- Thinking creatively to overcome social roadblocks
A few weeks ago, the Tweet above inspired a pretty good conversation with Geoff Living ...
11/04/2012
10/04/2012
09/04/2012
- Magic Hat: a case study in offline to online marketing
This post contains video, click here if you cannot view. Over the weekend I picked up ...
09/04/2012
06/04/2012
- NCAA can’t spell, sex sells and PEEPS!
Hey folks, how was your week? Hopefully many of you are getting out early today or have of ...
06/04/2012
05/04/2012
04/04/2012
- Nike gets it right with NFL uniform launch
It is rare for me to get geeked out about a product launch for a brand. Maybe it’s because ...
04/04/2012
03/04/2012
02/04/2012
- Are you setting yourself up for failure?
Do you work around the clock, seven days a week? Take a second to consider the answer. ...
02/04/2012
- 03/2012
30/03/2012
- Arguing is innovation, expelled for cursing & pirate duel on ...
So are you ready for Facebook’s Timeline rollout later today? For me this newest iteratin ...
30/03/2012
- Cartoon of the day
Image GapingVoid ...
29/03/2012
28/03/2012
- Want to work in social media? Read these 5 books
There is no question that jobs in social media are on the upswing. According to the LA Tim ...
28/03/2012
27/03/2012
26/03/2012
- Samsung creates Olympic Genome
This post contains video; click here if you are having trouble viewing. Anyone who ...
26/03/2012
23/03/2012
- Going off the record, over sharing, Red Cross & State of Med ...
This week seemed like a whirlwind that at times wouldn’t end and then poof it was Thursday ...
23/03/2012
22/03/2012
21/03/2012
- Are you ready for Social TV?
This post contains video, please click here if you are having trouble viewing. A co ...
21/03/2012
20/03/2012
19/03/2012
- SXSW 2012 – Social Media’s Maturity Coming Out Party
South by Southwest is often called spring break for nerds - a place filled with techies an ...
19/03/2012
16/03/2012
- Regulating PR, Working Harder and Leaving Google
This week was kind of a whirlwind wrapping up a trip to SXSW and then coming back to three ...
16/03/2012
- 2012 SXSW Interactive by the Numbers
Lithium breaks down the social buzz of the 2012 South by Southwest Interactive Conference. ...
15/03/2012
15/03/2012
14/03/2012
- Facebook Timeline for Brands
Facebook Timeline for Brands | Changes & Hidden Implications View more presentations ...
12/03/2012
09/03/2012
- Money makes the world go round, no free lunch and dude dies ...
Hey folks, thanks for stopping by to check out this week’s edition of Five for Friday. ...
09/03/2012
08/03/2012
07/03/2012
- How do you stay organized?
Over the past year or so, I have done a lot of planning that has involved organizing i ...
07/03/2012
06/03/2012
05/03/2012
- Is your business customer-centered?
This post contains video, click here if you are having trouble viewing. When I first ...
05/03/2012
- Carnival #FAIL, Sesame Street AR and a 55-gallon drum of lub ...
This may have been one of the longest four-day weeks that I can remember. Maybe it was the ...
02/03/2012
02/03/2012
01/03/2012
- 02/2012
29/02/2012
- Five tips for SXSW Virgins
In a little over a week thousands of techies, hipsters and marketing folks will arrive ...
29/02/2012
28/02/2012
27/02/2012
- Reviewing the science of social media
This post contains video, click here if you cannot view. When I received a copy of ...
27/02/2012
24/02/2012
- Congratulations my data says you’re prego, social measuremen ...
In just a few short hours the five o’clock whistle will be blowing and I for one will be j ...
24/02/2012
23/02/2012
22/02/2012
- Making heads and tails of the new Facebook Insights
If you manage a Facebook page for a company, entity or personal blog you are probably ...
22/02/2012
21/02/2012
20/02/2012
- Social Commerce Strategies: A Vistaprint Case Study
Last month, I presented Vistaprint as a case study for social commerce. Below are the vide ...
20/02/2012
17/02/2012
- Dented Cars, Fake Mitt Romney and Underwater Fetch
Hey everyone! How was your week? On my end it was a long one between work and home wit ...
17/02/2012
16/02/2012
15/02/2012
14/02/2012
14/02/2012
13/02/2012
- Four social applications worth keeping an eye on
Is it me or does it seem like there is a new social network or application that is going t ...
13/02/2012
10/02/2012
- Viral, cash for dirty rats and Twitter spam
Ok I am not going to lie, but last night was the first night that my parents’ warning of p ...
10/02/2012
09/02/2012
- A no bullshit approach to social media
This post contains video, please click here if you cannot view. This post also includes ...
09/02/2012
08/02/2012
07/02/2012
- Forget about FroYo, Chobani makes yogurt social
Anyone who works in a social media role for a company would be lying if they said they did ...
07/02/2012
06/02/2012
05/02/2012
- Super Bowl TV Economics [INFOGRAPHIC]
Source: nfl.com via Jeff on Pinterest ...
04/02/2012
03/02/2012
- $200 million for graffiti artist, value of personal data and ...
Hey folks! How was your week? Mine was busy but I am really glad today is Friday. Any of y ...
03/02/2012
- Social Media Predicts Giants Win Over Patriots in Super Bowl
It has been a long season and now only one game remains for the NFL to crown a champion. L ...
02/02/2012
02/02/2012
- Happy Groundhog Day, Grab your Foursquare Badge
I am not going to lie, but Groundhog Day makes me smile and giggle like a schoolboy ...
02/02/2012
01/02/2012
- 01/2012
- What can a 5-year old tell you about your logo?
You never get a second chance at a first impression. And perception is reality. We all kno ...
31/01/2012
31/01/2012
- New to social media? Read this book
This post contains video, click here if you cannot view it. I like to read, a lot and ...
30/01/2012
30/01/2012
27/01/2012
- Crazy Canadian Cats Ground Plane, Don’t Be Evil and Universe ...
This week’s edition of Five for Friday was written at Red Rock in Vegas. For some reason, ...
27/01/2012
26/01/2012
- Measuring your social media output
Today I will be presenting at the Social Commerce Strategies Conference in Las Vegas on me ...
25/01/2012
25/01/2012
24/01/2012
- Are you scared of Flinching? Do something about it
This post contains video, if you cannot view, click here. Have you ever stopped doing ...
23/01/2012
23/01/2012
21/01/2012
20/01/2012
- Reading is Science Betches, Sam Adams and Mom Bloggers
Who is ready for some football this weekend? I know I am and am hoping that at least o ...
20/01/2012
- Cartoon of the day
Image - Andrew Fowler ...
19/01/2012
- Social Media Predicts Patriots, Giants Super Bowl
During the NFL season and the last two weeks of the playoffs, we’ve picked the winners of ...
19/01/2012
18/01/2012
17/01/2012
16/01/2012
- Are you ready to find your Next?
This post contains video. If you can't view, click here. I am very happy that the fol ...
16/01/2012
- Chinky Eyes, Tebow and Tweeting for service
I can honestly say that I can’t wait to veg out on the couch and watch football this weeke ...
13/01/2012
13/01/2012
12/01/2012
- Social Media Decides Winners of NFL Divisional Playoffs
If you have tuned into this blog over the past 18 weeks, you probably know that for this N ...
12/01/2012
11/01/2012
10/01/2012
09/01/2012
- PR's Four-Letter Word
There’s nothing more powerful in the PR arsenal than the use of the embargo (click here fo ...
09/01/2012
06/01/2012
- Cops harass 5-year old for late library books, news bloopers ...
If I haven’t said it to you in the past week, Happy New Year to you and yours along with g ...
06/01/2012
05/01/2012
- NFL Wildcard Weekend Predictions via Social Media
During the 2011 NFL season, I picked the weekly winners utilizing social media metrics gat ...
05/01/2012
04/01/2012
03/01/2012
- Why I read 31 books in 2011
Exactly one year ago today, I read Arik Hanson’s blog post on the 26 books that he planned ...
03/01/2012
02/01/2012
- 12/2011
- Cartoon of the day
Image - Gapingvoid ...
30/12/2011
- NFL Week 17 Matchups Predicted by Social Media
So this is it, Week 17 of the NFL season. Most fans know whether or not their team will be ...
29/12/2011
29/12/2011
- My top blog posts of 2011
Last week my friend Janet Aronica passed me along to this new plugin created by her compan ...
27/12/2011
- Will Santa Check In to Your House Tonight?
Hey everyone, just wanted to wish you a Merry Christmas from my family to yours (if you do ...
24/12/2011
- Predicting the NFL’s Christmas Games Using Social Media
With 15 weeks in the books for the 2011 NFL season, Christmas will offer some franchises t ...
22/12/2011
22/12/2011
21/12/2011
20/12/2011
19/12/2011
- Three Social Media Predictions for 2012
With just two weeks remaining in 2011, I figured that instead of reflecting on the past ye ...
19/12/2011
16/12/2011
- New Twitter Useless, a Hobbit House and Facebook Hates Links
Raise your hand if you have finished your holiday shopping…Thought so, it’s ok though as I ...
16/12/2011
15/12/2011
- Week 15 NFL Picks: From Social Media
With three weeks left in the NFL season, teams are gearing up for the postseason while fan ...
15/12/2011
14/12/2011
13/12/2011
12/12/2011
- Top 50 Tweets of 2011
Over the course of the year, I have had many great conversations on Twitter. When I come a ...
12/12/2011
09/12/2011
- Durex Offends, Mythbusters Ball Breaks & Apple’s Social Medi ...
So this week was interesting and quick to say the least. Lots of things going on and when ...
09/12/2011
- Espo’s Week 14 NFL Picks via Social Media Buzz
With just four weeks in the NFL season, it is pretty safe to say that fans across the ...
08/12/2011
08/12/2011
07/12/2011
06/12/2011
- A New York Streetview State of Mind
Address Is Approximate from The Theory on Vimeo. This post contains video, please c ...
06/12/2011
- Communicate, Communicate, Communicate!
This is a guest post from Jon Gordon. These are uncertain times for a lot of people and ...
05/12/2011
05/12/2011
- Hey kids Santa’s a Hoax, Teeny Bopper Fights the Man & Cowgi ...
This week’sFive for Friday comes with a tinge of sadness mixed with happy news. Today the ...
02/12/2011
02/12/2011
- Mo Season is Over... Thank You
This post contains video, please click here if you cannot view. Thank you to everyo ...
01/12/2011
01/12/2011
- Social Media Picks the NFL’s Week 13 Matchups
Welcome to this week’s edition of Espo’s NFL Picks for the 2011 season. Instead of picking ...
01/12/2011
- 11/2011
- Cartoon of the day
Image - gnurf ...
30/11/2011
29/11/2011
28/11/2011
- Passion works better than celebrity for social fundraising
Over the past year or so I have been fascinated by how non-profits utilize social media. A ...
28/11/2011
- 5 must-watch Thanksgiving YouTube videos
Happy Thanksgiving everyone! Hopefully you are stuffing yourself and having a good ole tim ...
24/11/2011
23/11/2011
- Crowdsourcing the NFL’s Thanksgiving Weekend Winners
Starting tomorrow, the NFL kicks off the 12th week of the 2011 season. The bye weeks are g ...
23/11/2011
22/11/2011
21/11/2011
- Be thankful you don't have cancer
This post contains video, please click here if you cannot view. Thanksgiving is a t ...
21/11/2011
18/11/2011
- Klout, Hugging Kids, 2012 Social Business Predictions & more
I am happy for it to be Friday. Aside from heading into a short week for Thanksgiving next ...
18/11/2011
17/11/2011
- Social Media’s Crowdsourced Week 11 NFL Picks
Welcome to Week 11 of the NFL season, the last week where teams have a bye and seven weeks ...
17/11/2011
- Cartoon of the day
Image - Gapingvoid ...
16/11/2011
15/11/2011
- Why I am not sleeping on Google+
In case you haven’t heard, Google has launched a new network for its users, Google+. Some ...
14/11/2011
14/11/2011
- Five for Friday
As the week comes to a close and most of you are probably off for Veterans Day, I’ll be si ...
11/11/2011
11/11/2011
- Week 10 NFL Picks via Social Media
The second half of the NFL season kicks off tonight. Over the next few weeks the playoff f ...
10/11/2011
- Cartoon of the day
Image - GapingVoid ...
10/11/2011
09/11/2011
08/11/2011
- Are you communicating effectively?
This post contains video, please click here if you cannot view. On a recent trip to B ...
07/11/2011
07/11/2011
- Five for Friday: Inmates more expensive than college, faxing ...
This was an interesting week. Not only did I start the week out (and still have) a nasty c ...
04/11/2011
04/11/2011
- Week 9 NFL picks from social media
The NFL season is nearing its halfway point and teams are starting to emerge as favorites ...
03/11/2011
03/11/2011
02/11/2011
01/11/2011
- Support my 2011 Movember campaign
It is that time of year again, you know, the one where grown men grow the elusive must ...
01/11/2011
- 10/2011
- Are you ready to be humanized?
This post contains video, please click here if you cannot view. This video book revie ...
31/10/2011
31/10/2011
- Five for Friday Halloween Edition
While I know that Halloween is not until Monday, many folks will be celebrating this weeke ...
28/10/2011
28/10/2011
- NFL Week 8 Social Media Picks
Man is it me or is the NFL season flying by? It has been awesome to watch this season prog ...
27/10/2011
27/10/2011
26/10/2011
25/10/2011
- Have you stepped outside your comfort zone lately?
This post contains video, if you cannot view it please click here. This final post in ...
24/10/2011
24/10/2011
- Viva la Espana
Hey everyone hope you had a great week and are looking forward to the weekend. By the time ...
21/10/2011
21/10/2011
- Social Media’s Week 7 NFL Picks
So after a week of not watching football due to travel to Spain, this week’s edition of th ...
20/10/2011
20/10/2011
19/10/2011
18/10/2011
- Exit through the gift shop, a lesson from Disney
This post contains video, please click here if you can't view. On a recent trip from Di ...
17/10/2011
17/10/2011
14/10/2011
- Five for Friday
Man, this week was a quick one. After enduring a rain-filled last few days of vacation I w ...
14/10/2011
- NFL Week Six Picks via Social Media
It’s Thursday, so it is once again time for our weekly NFL picks utilizing buzz generated ...
13/10/2011
13/10/2011
12/10/2011
11/10/2011
- Building an experience for your brand, a lesson from Disney
This post contains video, please click here if you cannot view it. Last week, I spe ...
10/10/2011
10/10/2011
- Five thoughts to consider today [VIDEO]
This is a special vacation video edition of Five for Friday. ...
07/10/2011
07/10/2011
- Social Media’s NFL Picks for Week 5
How is your team faring heading into Week 5 of the 2011 season? Heading into the bye week, ...
06/10/2011
06/10/2011
05/10/2011
04/10/2011
- Has social media burned PR bridges?
There is no question that social media is the most useful innovation or tool for the publi ...
03/10/2011
03/10/2011
- 09/2011
- Five for Friday
I am really looking forward to this weekend. On one hand it means I am just one more work ...
30/09/2011
30/09/2011
- NFL Week 4 Picks via Social Media
Week 4 of the NFL season is where teams start to differentiate themselves from the pack. F ...
29/09/2011
29/09/2011
- Americans spend 16% of time online on Facebook
This is an interesting video on the amount of time that Americans spend on Facebook from t ...
28/09/2011
28/09/2011
27/09/2011
- Will the bad economy make peer-to-peer social commerce a rea ...
A few weeks back I read a TIME article on how the poor economy has contributed to a boom ...
26/09/2011
26/09/2011
- Five for Friday - Mailed in Edition
This was a fast but good week, and I got back in from Chicago in the wee hours of the morn ...
23/09/2011
23/09/2011
- A Case Study in Social Media Measurement
Earlier today I gave a presentation with Lithium's Joe Cothrel during WOMMA's part of Soci ...
22/09/2011
- Week 3 NFL Picks from Social Media
Entering the third week of the NFL season, my experiment in using social media to sele ...
22/09/2011
22/09/2011
- Leveraging social media for public relations wins
Last month, I participated in Cision's the Future of Media. The topic I spoke on was on ho ...
21/09/2011
21/09/2011
20/09/2011
- Six Wordpress Plugins to Install on your Site Today
Image: Wikipedia My favorite thing about the Wordpress blogging platform is that outsi ...
19/09/2011
19/09/2011
- Five for Friday – Oktoberfest is a brewin’
Today is one of those days where I will cornily pronounce TGIF. No I am not five, but am j ...
16/09/2011
16/09/2011
- NFL Week 2 Picks via Social Media
Last Sunday was a great week to be a coach potato watching the NFL. The docket was filled ...
15/09/2011
15/09/2011
14/09/2011
13/09/2011
12/09/2011
- Take a moment and think
The Jonses will always be the Jonses. The Grass will always be greener. So why fight ...
12/09/2011
- Five for Friday – Football’s back edition
What can I say other than this is the greatest weekend of the year. Last night gave us a t ...
09/09/2011
09/09/2011
- Social Media’s NFL Week 1 Picks
I am not sure about you, but today feels a lot like Christmas morning to me. Instead of a ...
08/09/2011
08/09/2011
07/09/2011
06/09/2011
- Are you a smart, social business?
I did a lot of head shaking while reading Michael Brito's new book Smart Business, Social ...
06/09/2011
- Five for Friday: Labor Day Edition
Man where the hell did this summer go? Seriously one minute it was halleluiah here comes t ...
02/09/2011
02/09/2011
- How Super Mario took over America
I read a ton of business books, but it is rare that one speaks to me in a truly personal w ...
01/09/2011
01/09/2011
- 08/2011
- Can you pick NFL games better than Social Buzz can?
In exactly one week from today, the most exciting season on TV starts up. No I am not talk ...
31/08/2011
31/08/2011
30/08/2011
- Measuring social media
If we have ever interacted on the social web or read this blog, you know that I am passion ...
29/08/2011
29/08/2011
29/08/2011
26/08/2011
25/08/2011
- Is Boston the worst city in America?
This is a guest post from Anne Weiskopf. Within a two week span this summer, Boston was ...
24/08/2011
24/08/2011
23/08/2011
- Why Your PR Firm Is Stuck in the 19th Century
This is a guest post from Michael Dolan. The entire public relations industry is in the ...
22/08/2011
22/08/2011
- What is the Future of Media?
On August 23, Tuesday for those of you playing along at home, I will be part of Cision ...
19/08/2011
18/08/2011
18/08/2011
- Untapping the social side of beer
This is a guest post from Nick Gosselin. As Benjamin Franklin once said, "There can't b ...
17/08/2011
17/08/2011
16/08/2011
15/08/2011
- Measuring Social Influence
This is a guest post from Jason Mollica. If you want to get a reaction from a publ ...
15/08/2011
- Five for Friday - Heading on Vacation Edition
By the time you read this post, I will be somewhere on the road to New Jersey. This weeken ...
12/08/2011
12/08/2011
- A lesson in what not to do in social media from Barack Obama
This post originally ran on PR Breakfast Club, but I wanted to share here as well in case ...
11/08/2011
11/08/2011
10/08/2011
- A review of the ROI of Social Media
A few months back, I was on a panel in Chicago moderated by Guy Powell. We got to chatting ...
10/08/2011
09/08/2011
- An open letter to Google and G+
Dear Google, You started off so very nice with Google Plus. It was clean, had a lo ...
08/08/2011
05/08/2011
- Five for Friday
Man this was one odd week, full of ups and downs. On one hand it was uber-productive, but ...
05/08/2011
04/08/2011
03/08/2011
- Death in the social media age
I have watched this TED talk from Mashable's Adam Ostrow a few times and each time catch m ...
03/08/2011
02/08/2011
01/08/2011
- A social media focus group in the 99-year old home of the Re ...
Anyone who reads this blog regularly can attest to my passion for social media and for exp ...
01/08/2011
- 07/2011
- Five for Friday
I love productive and quick weeks. For some reason everything aligned perfectly and I had ...
29/07/2011
29/07/2011
28/07/2011
- Personal prove the medium has jumped the shark ...
I know that everyone loves to produce infographics, but when it becomes something that you ...
27/07/2011
27/07/2011
26/07/2011
25/07/2011
- What brewing beer has taught me about social media
Believe it or not, beer has taught me a lot about social media. Now we’re not talking thin ...
25/07/2011
- Five for Friday
My question to you to start this edition of Five for Friday is how is the temperature for ...
22/07/2011
22/07/2011
- Watch this video now it will make your week, seriously
Sesame Street breaks it down from Wonderful Creative on Vimeo. Thank you to the awe ...
21/07/2011
21/07/2011
20/07/2011
- 15 social media tips for small business
During the South by Southwest conference in March, I talked to a lot of folks and asked th ...
20/07/2011
19/07/2011
18/07/2011
- Thinking past the NOW in social media
This is post is part of the Institutionalizing Social Media series. To see previous instal ...
18/07/2011
15/07/2011
- Five for Friday
Is it me or did this week drag for you too? Maybe it was the unbearable heat or the sudden ...
15/07/2011
14/07/2011
13/07/2011
- Disney + Klout = close but no cigar
Last night I attended a screening of the new Winnie the Pooh movie, courtesy of the folks ...
13/07/2011
12/07/2011
11/07/2011
- How much time should you devote to social media?
This is post is part of the Institutionalizing Social Media series. To see previous instal ...
11/07/2011
08/07/2011
- Five for Friday
This was on helluva quick week for me. Aside from being shortened by the fourth, I spent y ...
08/07/2011
07/07/2011
06/07/2011
- Social media summer reading list
This post originally ran on PR Breakfast Club but wanted to share here with you. With t ...
06/07/2011
05/07/2011
- Launch, a video book review
A few weeks back, Wiley sent me over a copy of Michael Stelzner's latest book Launch (Amaz ...
05/07/2011
01/07/2011
- Five for Friday
This was one heck of a week. On one hand we took Baby Espo for his trial run-through at da ...
01/07/2011
- 06/2011
30/06/2011
29/06/2011
- What does social media success look like?
This is post is part of the Institutionalizing Social Media series. To see previous instal ...
29/06/2011
- Socialnomics in 2011
I love the Socialnomics videos from Erik Qualman. This year's edition includes some great ...
28/06/2011
28/06/2011
27/06/2011
- 30 Social Media Stats for the C-Suite
Every month I read countless research reports and blog posts on interesting social media m ...
27/06/2011
- Global Map of Social Media
This is a great graphic depicting the penetration of social media around the globe. Globa ...
26/06/2011
- Is there such thing as free beer?
I am not the biggest fan of gimmicks and contests on sites like Facebook. There is typical ...
25/06/2011
24/06/2011
- Five for Friday
Man, I love short weeks. While I am off from work today, I am going to have my hands full ...
24/06/2011
23/06/2011
- What is Coverage?
This post originally ran on PR Breakfast Club, but I wanted to share with you in case you ...
23/06/2011
22/06/2011
- Are you ready to be a member of the 5th estate?
I read a lot of books and to be honest most of the social media tombs rehash the same info ...
22/06/2011
21/06/2011
20/06/2011
- Picking a leader for your social media program
This is post is part of the Institutionalizing Social Media series. To see previous instal ...
20/06/2011
- My First Father's Day
A lot of things in life only happen once like first kiss, first tooth, first time you crie ...
19/06/2011
- Five for Friday
Man I don’t think I have wanted for a week to be over this bad in a long time. While nothi ...
17/06/2011
17/06/2011
16/06/2011
15/06/2011
- How I fell into social media
Folks get into social media for a number of reasons. Some love technology and are early ad ...
15/06/2011
14/06/2011
13/06/2011
- Measuring your social output
This is post is part of the Institutionalizing Social Media series. To see previous instal ...
13/06/2011
- Cartoon of the day
This is so true...#BabyEspo can be seen in this comic ...
10/06/2011
- Five for Friday
You have to love productive weeks, where everything just seems to flow. I got to do some t ...
10/06/2011
09/06/2011
08/06/2011
- Social media in action
This is post is part of the Institutionalizing Social Media series. To see previous instal ...
08/06/2011
07/06/2011
06/06/2011
- Is your company Likeable?
What does it mean to be Likeable? We all know that Facebook has the Like button, but what ...
06/06/2011
03/06/2011
- Five for Friday
Don’t you love short weeks? For four days, this week was sure jam packed. Aside from work ...
03/06/2011
02/06/2011
- Is this Twitter’s Tipping Point?
There is no question that Twitter is my favorite social network. It is short hits that cut ...
02/06/2011
01/06/2011
- 05/2011
31/05/2011
- It all starts with a plan
This is post is part of the Institutionalizing Social Media series. To see previous instal ...
31/05/2011
- Happy Memorial Day
While flipping burgers and tossing back brews today, be sure to take a minute and take a m ...
30/05/2011
- Roast of Facebook
This is a hilarious video (click here if you can't view the video) from the guys over at C ...
28/05/2011
27/05/2011
- Five for Friday
This was a good week as the sun finally started to shine on New England, just in time to u ...
27/05/2011
- Social Business [INFOGRAPHIC]
Great infographic from Michael Brito: The Social Business infographic created by Online ...
26/05/2011
26/05/2011
25/05/2011
- Putting up a Steel Curtain on Social Media
This post originally ran on PR Breakfast Club, but I wanted to share with you in case you ...
25/05/2011
24/05/2011
23/05/2011
- Spreading the social seed
This is post is part of the Institutionalizing Social Media series. To see previous instal ...
23/05/2011
- Five for Friday
Man this week flew by. One morning we were pitching the Small Business Happiness Index fro ...
20/05/2011
20/05/2011
- The Parables of Business
Back in my English major heyday, I was reading 36 books a semester from various authors. W ...
19/05/2011
19/05/2011
- Enterprise Social Technology - A video review
This post contains video. If you are having trouble viewing, please click here. Cro ...
18/05/2011
18/05/2011
- Trouble in the Social Citi
A little over a year ago, my bank account got hacked. It sucked and the phone support at C ...
17/05/2011
17/05/2011
16/05/2011
- Breaking the social silo
This is post is part of the Institutionalizing Social Media series. To see previous instal ...
16/05/2011
- MLB continues to create strong digital hooks
This year the MLB has been doing some really cool things to connect the brand with their f ...
14/05/2011
- Five for Friday
This was one interesting week for me. Strated out pretty slow, but then was broken up on W ...
13/05/2011
13/05/2011
12/05/2011
11/05/2011
- Killing Giants, a video review
This post contains video, please click here if you can't view it. What do GoDaddy, In ...
11/05/2011
10/05/2011
09/05/2011
- Social Media is Not Cool
Social media is not cool. Social media is not a fad. Social media is not easy. So ...
09/05/2011
- Happy Mother's Day
Not the most innocent of themes for the day, but hilarious nonetheless. Enjoy and have a ...
08/05/2011
- Five for Friday
This week seemed to fly by for me. One minute I was heading into Logan Airport getting an ...
06/05/2011
- Cartoon of the day
Image - GapingVoid ...
06/05/2011
05/05/2011
- Cartoon of the day
Image - GapingVoid ...
04/05/2011
- MLB Introduces Social Layer to Online Viewing
Baseball is America’s sport – no matter how boring or long it may seem at times, we are dr ...
04/05/2011
03/05/2011
02/05/2011
- Global Pulse of Social Media in 2011
I have a problem that I need to admit. I read and I mean a lot. I am also a research junki ...
02/05/2011
- 04/2011
29/04/2011
- Five for Friday
Man this was one hell of a week. First week back after we welcomed our little bundle of jo ...
29/04/2011
28/04/2011
27/04/2011
- Assholeology - The Cheat Sheet... a video review
This post contains video, please click here if you are having trouble viewing. A few ...
27/04/2011
- ESPN - Wicked Local
I really love how ESPN gets their commercials hyper local. This one with Dustin Pedroia ...
26/04/2011
26/04/2011
25/04/2011
- What a difference 10 (work) days makes
On April 12, I called out of work because my wife went into labor. Over the 13 days that f ...
25/04/2011
- Exodus, Plagues and Pharaohs... oh my
This post contains video, click here if you can't view it. This video takes a look ...
23/04/2011
22/04/2011
- Five blogs that you should be reading
Fridays are typically a day where I share the five best articles that I read in a given we ...
22/04/2011
- Another reason to love Livefyre
About six months back I was urged to check out the Livefyre comments system from Danny Bro ...
21/04/2011
21/04/2011
20/04/2011
- Brewing up a Business, a video review
This post contains a video, if you can't view, please click here. I recently picked ...
20/04/2011
19/04/2011
18/04/2011
- Hook ‘em Early
When you think of target marketing to impressionable audiences or children, what companies ...
18/04/2011
15/04/2011
14/04/2011
13/04/2011
- Thank You Economy, a Video Review
This post includes a video, if you can't view, please click here. ...
13/04/2011
12/04/2011
11/04/2011
- Jimmy Fund Helps You Social Media for Social Good
Towards the end of last week, I stumbled across an awesome initiative from the Jimmy F ...
11/04/2011
- A look back - bear with me
Thirty years ago today Patricia Stefanczyk gave birth to a 10 pound bundle of joy that ...
10/04/2011
- Cartoon of the day
Image - GapingVoid ...
08/04/2011
- Five for Friday
The first week back in the office went without a hitch and flew by. Only thing I could hav ...
08/04/2011
07/04/2011
- Social Media ROI a video review
This post contains video, if you can't view, please click here. The title of Oliver B ...
07/04/2011
- What sucks about PR
This post originally ran on the PR Breakfast Club blog, but I wanted to share it with read ...
06/04/2011
06/04/2011
- Cartoon of the day
Image GapingVoid ...
05/04/2011
- Evil Plans - a video review
This post contains video, if you can't view, please click here. Between SXSW and my ...
05/04/2011
04/04/2011
- Is this the end of Choice and Innovation in Social Media Mea ...
Last week, the social media world was rocked about the acquisition of social media monitor ...
04/04/2011
01/04/2011
- Social Media: Personal or Impersonal?
This is a guest post from Christina Khoury, a founding member of the PR Breakfast Club. Fo ...
01/04/2011
- 03/2011
31/03/2011
- Are you in a blogging rut?
Jeff Esposito asked me to write a guest post here on the topic of social media measurement ...
30/03/2011
30/03/2011
29/03/2011
28/03/2011
- Why I’m kinda over Yelp: Foursquare and Twitter are my recom ...
I used to think Yelp was pretty cool. Kinda like that slightly-older but still-in-high-sch ...
28/03/2011
- Five for Friday
What’s happening everyone? I am hoping that you are in a better place than I am right now. ...
25/03/2011
25/03/2011
24/03/2011
- The Anatomy of a Twitter Spammer
This video contains a video. Please click here if you can't view. ...
24/03/2011
- Android Apps I can’t live without
A short time ago, I was in the heart of Austin with countless others navigating all that w ...
23/03/2011
23/03/2011
22/03/2011
- Twitter is a toddler
Earlier today, Twitter turned the ripe old age of five. Now I have been using the networ ...
21/03/2011
- Facebook will not replace websites
Over the past few weeks, I have seen chatter suggesting that Facebook fan pages will repla ...
21/03/2011
21/03/2011
- Measure This! - Presentation of the Week
Every week, I look at a number of presentations and when I find one that stands out I alwa ...
20/03/2011
- Five for Friday
Now this was one short week back after landing in town from SXSW. It was an awesome trip, ...
18/03/2011
18/03/2011
17/03/2011
- Closing thoughts on SXSW
This post contains video, please click here if you can't view. ...
15/03/2011
- Do we need a social media fire hose?
This post contains a video, please click here if you can't view. ...
13/03/2011
- Sights and sounds from day one at SXSW
During the first day of SXSW I had a good time making some real life interactions with som ...
12/03/2011
- Five for Friday
OK – I am not going to lie. This Five for Friday was written out on Tuesday night and I ma ...
11/03/2011
11/03/2011
10/03/2011
- Crowdsourcing help for Small Business at SXSW
On March 10, I’ll hop on a plane from Boston Logan airport and head across the country to ...
09/03/2011
09/03/2011
- State of Social Media in the USA
This post originally ran on CommsCorner, but I wanted to share with you in case you mi ...
08/03/2011
08/03/2011
- Enchantment, a video review
About a month ago, the folks that are doing the marketing for Guy Kawasaki's new book Ench ...
07/03/2011
07/03/2011
- Five for Friday
This week was slow as molasses and cold to boot. The good part is that it is Friday and th ...
04/03/2011
04/03/2011
03/03/2011
- Have we built a monster?
You hate me; but your abhorrence cannot equal that with which I regard myself. I look on t ...
02/03/2011
- Cartoon of the day
Image - GapingVoid ...
02/03/2011
01/03/2011
- 02/2011
- The big book of social media case studies, a video review
Earlier this month, I finally got around to Robert Fine's The Big Book of Social Media C ...
28/02/2011
28/02/2011
- Five for Friday
I love short weeks, especially ones where they are jam packed with stuff to do. On top of ...
25/02/2011
25/02/2011
- Small businesses optimistic for 2011[INFOGRAPHIC]
For the past few months, Vistaprint (my employer) has been doing some pretty cool research ...
24/02/2011
- LinkedIn #Fail
Can anyone see anything wrong with this Inbox? If you guessed an email glitch from ...
24/02/2011
24/02/2011
23/02/2011
- BP – using local business to capitalize on disaster
Over the past few months, Leroy Stick and the Deepwater Horizon have faded from the limeli ...
23/02/2011
- What BP could have done better – a counterpoint
This is a counterpoint article to my post on BP earlier today from my friend Justin Goldsb ...
23/02/2011
22/02/2011
- Egypt’s Social Media Revolution by the Numbers
Over the past few weeks, we saw unprecedented news coverage of a revolution in Egypt. Desp ...
21/02/2011
21/02/2011
- A Texas Sized PR Problem
This post originally ran on the PR Breakfast Club. If you haven’t heard by now, the ...
20/02/2011
- Five for Friday
So this week really flew by. Partially because I was swamped in the office, but also becau ...
18/02/2011
18/02/2011
17/02/2011
- 15 interesting facts about social media use in the UK
I stumbled across a free tool recently called Global Index Web Lite, which provides social ...
16/02/2011
16/02/2011
15/02/2011
- 23 Social Media Facts to Share with Executives
For my job, I read and research A LOT and save A LOT of useful stats and figures that help ...
14/02/2011
- Cartoon of the Day
I love this picture from Hugh over at GapingVoid and purchased it for my wife for Vale ...
14/02/2011
- A web of connections
Over the past few days I have been playing with LinkedIn Labs Maps feature to look at ...
12/02/2011
- Five for Friday
Man was this a whirlwind of a week for me. For starters, my orthopedic surgeon gave me ...
11/02/2011
11/02/2011
10/02/2011
- Behind the keyboard with boloco’s Sara Steele-Rogers
Chances are that you have a favorite eatery in your hometown or current city. Whether it i ...
09/02/2011
09/02/2011
- Social Media Correctly Picks Super Bowl Winner
Last week, I ran a report to decide the Super Bowl Champion using social buzz. After analy ...
08/02/2011
08/02/2011
- Top 5 Super Bowl Commercials
Like many of you, Mrs. Espo and I tuned in to watch the Super Bowl last night. And, while ...
07/02/2011
07/02/2011
- What if there was a sex version of foursquare?
This is a great video from the folks at CollegeHumor.com, while its not real, it can b ...
05/02/2011
- Five for Friday
OK, I am going to start this post by asking how much snow you’ve got. In Boston, we’re mea ...
04/02/2011
04/02/2011
03/02/2011
- Using Social Media to Pick the Super Bowl Winner
Before the first snap of the NFL season was taken, I made a prediction for the Super Bowl ...
02/02/2011
02/02/2011
- BREAKING NEWS - Boston Weather Advisory
My buddy Nick Gosselin passed this along to me and I had to share, because it is hilar ...
01/02/2011
01/02/2011
- 01/2011
- Life Inc - Video Review
As part of my quest to read 26 books this year, I decided to look at all kinds of thin ...
31/01/2011
31/01/2011
- What motivates you?
This is a great video that looks at what truly motivates people across the world. ...
29/01/2011
- Five for Friday
What's happening everyone? Hope your week went by as quick and as productive as mine was. ...
28/01/2011
28/01/2011
- Cartoon of the day
Hat tip to Todd Van Hoosear on this one. ...
27/01/2011
- Do you self review?
Last week, I had my bi-annual review at work. My boss and I discussed where I was in my de ...
26/01/2011
26/01/2011
25/01/2011
- Got lemons?
Chances are somewhere along the way you’ve heard the adage about what to do when life hand ...
24/01/2011
24/01/2011
- Five for Friday
This was one busy week. For starters we had yet another awesome winter storm that made dri ...
21/01/2011
21/01/2011
- Help Wanted - PR Pro for Department of Winter
This post originally ran on PR Breakfast Club, but I wanted to share with you all as well. ...
20/01/2011
20/01/2011
- Talking Social Media Policies on #prstudchat
Do you have a social media policy for your organization? Have you written one? Do you want ...
19/01/2011
19/01/2011
18/01/2011
- Three Words
Please & Thank You Say them often. Use them daily. Works in life. Works in ...
17/01/2011
17/01/2011
- Five for Friday 01.14.11
You have to love weeks that have a day off somewhere in the middle, let’s call it Wednesda ...
14/01/2011
14/01/2011
- Stop being a bitch, it is winter
Over the past few months, the popular hashtags Snoloko, Snopacalypse, and Snowmageddeon ...
13/01/2011
13/01/2011
- Why have we become social sheep?
When I first started exploring this thing we call social media nearly three years ago, I d ...
12/01/2011
12/01/2011
11/01/2011
- You know what rules? Content does
This is a video book review of CC Chapman and Ann Handley's Content Rules. It is my fi ...
10/01/2011
10/01/2011
- Driving in the snow, Ludacris Speed
A quick video of driving home from my wife's parents house in the snow. Reminded me of ...
08/01/2011
- Five for Friday 01.07.11
The first full week back after a long vacation including New Year's Eve definitely drags. ...
07/01/2011
- Cartoon of the day
Image - Gaping Void ...
07/01/2011
06/01/2011
- Will Social Media dub Brady or Vick MVP?
A funny thing about popularity contests is that there can be only one winner. Friends, fam ...
05/01/2011
05/01/2011
04/01/2011
- A Case Study of Social Media Awesomeness – Whole Foods
One thing that I truly love about my job is that I am passionate about it so it doesn’t fe ...
03/01/2011
03/01/2011
- 12/2010
31/12/2010
- Five for Friday 12.31.10
How many of you worked this week? I am sure not many as my office was a ghost town, but I ...
31/12/2010
- Closing out 2010 thinking of you
Last week my friend Danny Brown posted on the ROI of social media. Now instead of dollars ...
30/12/2010
30/12/2010
29/12/2010
28/12/2010
- #Snowmageddeon, #snowpacalypse or Blizzard of 2010, pick you ...
Over the holiday weekend, my wife and I headed to New Jersey to spend time with my family. ...
27/12/2010
27/12/2010
25/12/2010
- Five for Friday 12.24 ~ Christmas Edition
This week flew by and I was able to get a bunch of things done as work was very slow. I am ...
24/12/2010
24/12/2010
- Merry Christmas
It's that time of year where everyone kind of cashes out and gets ready to leave cookies ...
23/12/2010
23/12/2010
- Social Media Venn Diagram - Where I fit
Earlier this week, I posted the Social Media Venn Diagram, but forgot to mention where I f ...
22/12/2010
22/12/2010
22/12/2010
21/12/2010
- The Social Media Venn Diagram
A collective look at the social media landscape offers varying use types. They range from ...
20/12/2010
20/12/2010
- Five for Friday 12.17.10
Have you finished your Christmas shopping yet? If not, you've only got a week left so get ...
17/12/2010
17/12/2010
16/12/2010
- This Tweet made my week
People I interact with often ask me what the benefits of social media are. They range fro ...
16/12/2010
- Some PR resolutions for 2011
This post originally ran on PR Breakfast Club. However I wanted to share to readers of thi ...
15/12/2010
15/12/2010
- Beyond Viral, a video review
When Wiley sent me a copy of Beyond Viral to review, I didn't know what to expect. The onl ...
14/12/2010
14/12/2010
13/12/2010
- Limping to the finish line
This year was a great year for me both personally and professionally. The time flew by ...
13/12/2010
- Five for Friday 12.10.10
I cannot lie, but the weekend is a very welcome sight. How was your week? This week was so ...
10/12/2010
10/12/2010
- Helping your fans interact with your brand with Facebook's n ...
Earlier today, Facebook made some changes to their privacy policy that adds a new layer of ...
09/12/2010
- A day in the life of a corporate social media manager
This post ran earlier in the week on Ari Herzog's Blog. I wanted to share with you in cas ...
09/12/2010
09/12/2010
- Where does marketing fit into social media?
A few years ago, social media was a niche cocktail party that was populated mostly by peop ...
08/12/2010
08/12/2010
07/12/2010
- Disney passes 100 Million Facebook Fans
This is a pretty cool thank you that I am sure was months in the making. Very cool video f ...
06/12/2010
- Thank YOU for supporting my Movember
As many of you know, I grew a mustache during November as a part of Team Boston in Movembe ...
06/12/2010
06/12/2010
03/12/2010
- Five for Friday 12.3.10
Man this was a busy week. First off Mrs. Espo and I found out the sex of Baby Espo who wil ...
03/12/2010
02/12/2010
01/12/2010
- Is Social Media Turning Cold?
Over the past few weeks, I have been noticing a good number of posts on social media that ...
01/12/2010
- 11/2010
30/11/2010
- Social Media Purists? Thoughts?
Last week I was in an interesting debate in a Facebook group on social media purists. Afte ...
29/11/2010
29/11/2010
26/11/2010
- Can't Miss Thanksgiving Videos
While we all are going to stuff our faces today, here are some videos to make you smile... ...
25/11/2010
25/11/2010
24/11/2010
23/11/2010
- New toy blues
This post originally ran on PR Breakfast Club earlier in the week. I added in some additio ...
23/11/2010
22/11/2010
- Real Time Engagement with Scott Monty
One of the biggest problems with companies engaging in social media is keeping authenticit ...
22/11/2010
- Social Media is the new Punk Rock
I love this video: Thank you Danny Brown for passing along. ...
21/11/2010
19/11/2010
- Five for Friday 11.19.10
This week flew by and the good news is that Mrs. Espo is now officially a lawyer and was s ...
19/11/2010
18/11/2010
- Cartoon of the day
Full post here. ...
17/11/2010
- Good viral follow up by Boston Bruins
Over the weekend a video went viral of a girl at a Boston Bruins game kicking a hole in a ...
17/11/2010
16/11/2010
15/11/2010
- Don't forget where you came from
This weekend, I was home in Jersey and really started to think about how proud I was of wh ...
15/11/2010
12/11/2010
- Five for Friday 11.15.10
This was a busy, but short week for me with some family activities in Jersey. If you misse ...
12/11/2010
11/11/2010
10/11/2010
- Business Lessons from Disney
A few weeks ago I went on vacation to Florida. The first stop of the trip was in Orlando w ...
10/11/2010
09/11/2010
08/11/2010
- How do you deal with the social customer?
It seems like the gravy-train buzzword of Social Media is starting to fade away only to gi ...
08/11/2010
- Where did Saturday morning cartoons go?
As I was sitting and starting on some blog posts and waiting for my wife's flight land in ...
06/11/2010
- Five for Friday 11.04.10
So this week, Mother Nature wanted to remind us folks in Boston that the winter is a comin ...
05/11/2010
05/11/2010
- Movember is here
We’re now four days into November and I am officially not shaving the hair coming off my u ...
04/11/2010
04/11/2010
03/11/2010
- Can a brand recover from a Decision?
This post originally ran on the Sports Mole, but I wanted to share here in case you missed ...
03/11/2010
02/11/2010
- The Massachusetts Gubernatorial Social Straw Poll
November 2 is Election Day across the United States. People will cast their votes in sanct ...
01/11/2010
01/11/2010
- 10/2010
- Scooby Doo Doodle
I am a huge fan of Google's Doodles. Today marks the first one that captures my favorite ...
31/10/2010
- The (Very) Unoffical facebook Manual
Privacy is an ever-present concern with facebook and this is a pretty useful guide for kee ...
30/10/2010
- Five for Friday 10.29.10
This has been an odd and busy week. Now I am not talking that being busy is odd, but ra ...
29/10/2010
29/10/2010
- The Socialization of Brands
There is no question that brands are jumping on the social media bandwagon in record n ...
28/10/2010
28/10/2010
27/10/2010
- A Klout promotion that pops
Yesterday I received a package in the mail from Klout for their latest campaign with PopCh ...
26/10/2010
26/10/2010
- Are you a PRSN?
This post originally ran on PR Breakfast Club last week. However I wanted to share to read ...
25/10/2010
25/10/2010
- It's Not All About Who You Know
I have a friend who we’ll call “Steve.” Steve got an internship at a large online compa ...
22/10/2010
22/10/2010
21/10/2010
20/10/2010
- IRL? What’s that?
Show of hands: How many of you have a smart phone glued to your hand? iPod? Laptop? The li ...
20/10/2010
19/10/2010
18/10/2010
- Shedding Labels
In the marketing and communications world, we tend to use labels to describe people, place ...
18/10/2010
- Measuring social media and the value of information
Lately I’ve been reading a book called How To Measure Anything during my commute, and it’s ...
15/10/2010
15/10/2010
14/10/2010
- Social Media & Media Relations - More Aligned Than We Though ...
A fascinating study recently released by communications industry consultancy StevensGouldP ...
13/10/2010
13/10/2010
- Don't Work in PR If you You Need a Pat on the Head
I recently landed my first big media placement at my new firm and one of my friends con ...
12/10/2010
12/10/2010
- Vacation + Guest Posters = Awesome
It has been a while, but Mrs. Espo and I have decided to take our first real vacation in o ...
11/10/2010
- Brains on Fire a video book review
I read a lot of books and am always looking for a good recommendation. So when I saw Mark ...
11/10/2010
11/10/2010
- Social Media ROI
I saw this presentation the other day and it is really useful for folks trying to determin ...
10/10/2010
- Smell like a monster
Sesame Street continues to bring a smile to my face 28 years after I watched the Muppets. ...
10/10/2010
08/10/2010
- Five for Friday 10.08.10
This was one busy week that had a lot of things done in a short amount of time as I was ...
08/10/2010
- Just so you know - this is how to be an awesome communicator ...
I recently made a follow-up call to a New York television news show regarding a weekend ...
07/10/2010
07/10/2010
06/10/2010
05/10/2010
- Social Media Crowns New York Yankees World Champions
As the leaves begin to change, the baseball world turns the page to the postseason. Eight ...
05/10/2010
- How are women using real time communications?
This interview is with Liza Sperling of Scout Labs and Beth Blecherman of techmamas. It ta ...
04/10/2010
04/10/2010
- Five for Friday 10.01.10
For some reason it feels like it should be Tuesday, not Friday. I guess that is the first ...
01/10/2010
01/10/2010
- 09/2010
30/09/2010
29/09/2010
- Sesame Street Doing Social Media Right
One of the biggest challenges for corporations in the past two-plus years has been deal ...
29/09/2010
28/09/2010
- Can influence be bought?
This post originally ran on PR Breakfast Club earlier in the week. I added in some additio ...
27/09/2010
27/09/2010
- Five for Friday 09.24.10
So let me start by saying that this has been one of the longest weeks of my life. N ...
24/09/2010
24/09/2010
- Offline Spam
I have made my love, or lack thereof, of the YellowBook (and here) well noted on this blog ...
23/09/2010
- Cartoon of the day
The Catastic 4 by *mikemaihack on deviantART ...
23/09/2010
- Where do you see yourself in 10 years?
My typical answer to the interview question “where do you see yourself in 10 years?” I ...
22/09/2010
22/09/2010
- Cartoon of the day
Image - Gapingvoid ...
21/09/2010
- Video book review of UnMarketing
About six months ago while manning the Vistaprint Twitter account, a few followers mention ...
20/09/2010
20/09/2010
- Five for Friday 9.17
You have to love the fall. Kids back in school parking in resident spots, the chill in the ...
17/09/2010
17/09/2010
- Puma Afterhours
Puma has made some awesome videos of late and this one is perfect for describing the post- ...
16/09/2010
- What do you think of the new Twitter?
Over the past few days, we have heard some interesting things about Twitter. First was tha ...
16/09/2010
16/09/2010
15/09/2010
14/09/2010
- Vistaprint Social Media Case Study
Last week, I talked to John Moore about Vistaprint's social media strategy and some of the ...
14/09/2010
- What is the best blog platform for my wife?
As many of you know, I am married, but what you probably don’t know is that the lovely Mrs ...
13/09/2010
- Cartoon of the Day
Let's Go Ravens get some in the swamp Comic - GapingVoid ...
13/09/2010
- Five for Friday 09.10
Why is it that short weeks feel like the busiest ones? If you can answer that, I want to p ...
10/09/2010
10/09/2010
- Using Social Media to Predict the NFL Season
Every year, industry pundits announce their selections for the upcoming NFL season using e ...
09/09/2010
09/09/2010
08/09/2010
- PR Pros, Turn Down the Personality
I’m going to need you PR people to tone down the personality just a tad As I recently e ...
08/09/2010
07/09/2010
06/09/2010
- Twitter X-Factors
Exact Target and CoTweet put out this report (click here if you are having trouble viewing ...
06/09/2010
- Five for Friday 9.3
So this was an eventful week leading into a holiday weekend. First I got hit by a car, t ...
03/09/2010
- Cartoon of the day
Image - GapingVoid ...
03/09/2010
02/09/2010
- Don’t burn bridges
I recently read a blog post from Dave Fleet that really put words to something that I had ...
01/09/2010
01/09/2010
- 08/2010
31/08/2010
- Happy to be a statistic
Usually when I think of statistics, I think of a faceless number that a company uses to ...
30/08/2010
30/08/2010
28/08/2010
- Five for Friday 8.27.10
For a short week, it seemed like this week lasted forever. Despite being in meetings and a ...
27/08/2010
27/08/2010
- Social Media Integration for Non-Profits
I always like to share presentations that I find interesting. It is even more enjoyable wh ...
26/08/2010
26/08/2010
25/08/2010
- CoTweetup Boston - Social Media Panel
On Thursday, August 19, 2010, CoTweet hosted the #CoTweetup in Boston. The panel discus ...
24/08/2010
24/08/2010
- You. With the hot temper. Keep it cool.
I recently read a great article by Michelle Tripp, creator of The BrandForward blog, tit ...
23/08/2010
23/08/2010
- Five for Friday 8.20
By the time you read this, I will be on the road to the Jersey Shore for a childhood f ...
20/08/2010
19/08/2010
- Things to do today
Everyone has a charity that is near and dear to them. Today the Jimmy Fund, one of my favo ...
19/08/2010
18/08/2010
- Can non-profits lead the way for mass-adoption or geolocatio ...
As geolocation applications, like foursquare, Gowalla and SCVNGR, continue to gain integ ...
18/08/2010
17/08/2010
- Target’s PR issue
Target Stores’ generally have a positive reputation in the community, so I was kind of ...
16/08/2010
16/08/2010
- Five for Friday 8.12
This past week, my wife got on a kick of saying she wished it were fall. Now while I am a ...
13/08/2010
13/08/2010
- Cartoon of the day
Tweet ...
12/08/2010
11/08/2010
- Is a social media contest right for you?
In last week’s #PR20Chat, there was a great conversation about social media contests. I ha ...
11/08/2010
- Paying it forward
A week ago, I did a review of Jim Sterne's Social Media Metrics, that was not too flatte ...
10/08/2010
10/08/2010
- The Buzz around NFL Training Camps
The opening of NFL Training Camps is one of my favorite times of the year. Every fan is ge ...
09/08/2010
09/08/2010
- The Branding Comedy
As an English major/Geek, this mashup tugs at all of my hear strings. It is long, but wort ...
08/08/2010
- Five for Friday 08.6
Is it me or is the summer slowly fading away? Weeks just seem to be falling over one a ...
06/08/2010
06/08/2010
05/08/2010
- Would you trust this man with your kids?
Driving home from New Jersey a few weeks ago, I was left with little options for food unle ...
04/08/2010
04/08/2010
- Social media metrics, a video review
This video book review is on Jim Sterne's Social Media Metrics: How to Measure and Optim ...
03/08/2010
03/08/2010
- What the F is Social Media?
This presentation may be 104 slides long, but it really flies by. It also addresses the ...
02/08/2010
02/08/2010
- 07/2010
- Five for Friday 7.30
Despite starting slow this week really picked up for the better and closed out July on a g ...
30/07/2010
30/07/2010
29/07/2010
- Pricing gaffe leads to PR, SM fail for TGW
On Monday morning a co-worker passed me the link to the image above advertising a great de ...
28/07/2010
28/07/2010
27/07/2010
- What void does social media fill?
Last week, Mike Schaffer did a post about the Justice League of PR using DC comic book cha ...
26/07/2010
26/07/2010
- Thinking of starting a side business?
There is no question that Gary Vaynerchuck is a freak in terms of passion and self-motivat ...
25/07/2010
- Five for Friday 7.23
I must be getting old. My weeks are running into one another. After three years, I final ...
23/07/2010
23/07/2010
- Why talk unicorns and rainbows?
This post originally ran on PR Breakfast Club earlier in the week. However I wanted to ...
22/07/2010
22/07/2010
- Bravo Dan Gilbert – a PR stunt that worked
About two weeks ago the city of Cleveland, the NBA and its fans around the globe were trea ...
21/07/2010
21/07/2010
20/07/2010
- The importance of IRL meetings
I talk to a lot of folks online and feel like most folks are friends in some way shape o ...
19/07/2010
19/07/2010
- Five for Friday 7.16
For the second week in a row, Five for Friday is coming to you as I am away from my comput ...
16/07/2010
16/07/2010
15/07/2010
- Global Web Index
I saw this yesterday on Scott Monty's site and was blown away at the levels of information ...
14/07/2010
14/07/2010
- MLB's Social Pulse
Major League Baseball is one of my favorite sports to watch, but I have to complain that t ...
13/07/2010
- Cartoon of the day
Cartoon - GapingVoid ...
13/07/2010
- Lynchpin, a video book review
As I closed my bank account with Citibank, I had a bunch of points available and decided ...
12/07/2010
12/07/2010
- The Real-Life Social Network
I saw this presentation kicking around and was really struck by a lot of the metrics. The ...
10/07/2010
09/07/2010
- Five for Friday 7.9
How was your week? Mine was, well not a week, but two working business days. This post wil ...
09/07/2010
- Please Skewer Me
Hopefully the title caught your eye. Yesterday afternoon, I made my first public speaking ...
08/07/2010
08/07/2010
07/07/2010
- Selling Soft, Willy Loman
Over the past few weeks I have found myself pondering about Arthur Miller’s iconic Willy L ...
06/07/2010
06/07/2010
- Real-Time Twitter use by Wheat Thins
I saw this video kicking around Twitterville and needed to share. Whether it is real or ...
05/07/2010
05/07/2010
- Kyle Drabek No Hitter
While working in sports, I saw a lot of really cool things. Everything from the inside of ...
04/07/2010
- Happy 4th of July
Be safe everyone - enjoy the day and this fireworks show... LI Ducks Video of the Wee ...
04/07/2010
- #whywecelebrate – Jeff Esposito’s story
Growing up, Fourth of July was a holiday I looked forward to. At a young age, I got to w ...
02/07/2010
- Five for Friday 7.2
Welcome to the long weekend. I am sure you have some great celebrations planned, I know I ...
02/07/2010
02/07/2010
01/07/2010
- 06/2010
- Talking Branding with Keith Trivitt
Today on PR Breakfast Club, I chat on what branding means to me with Keith Trivitt. He ...
30/06/2010
30/06/2010
- What kids can teach us about social media
This commercial has been in regular rotation in the Boston market for Ally. The commerci ...
29/06/2010
29/06/2010
- What the World Cup has taught us about Twitter
Don’t let the title fool you, I am not a fan of soccer or the World Cup. However I can’t d ...
28/06/2010
28/06/2010
- Presentations worth checking out
Every week, I come across countless presentations and blogs that are really neat. Instead ...
27/06/2010
- Cartoon of the Day
Heading down to Queens for a game at Citi Field. Should be a long one. ...
26/06/2010
- Five for Friday 6.25
So before I drop the week’s edition of Five for Friday on you, I will ask that you send ...
25/06/2010
25/06/2010
24/06/2010
- A Date with Death, a video review
After reading book after book on social media, I needed a break. After hearing Michele ...
23/06/2010
- Cartoon of the day
Comic via GapingVoid ...
23/06/2010
- 50 Twitter power tips
Twitter is one of those things that is very useful, but at the same time is 140 characters ...
22/06/2010
22/06/2010
- Some PR for the other S word
For people who make a living out of making people, companies, charities and animals look ...
21/06/2010
21/06/2010
- Five for Friday 6.18
How has everyone’s week gone? Mine was too short, but I am not complaining. We’ve got ...
18/06/2010
18/06/2010
- Educating employees on social media
One of the biggest issues with companies and social media is that they are scared. Someone ...
17/06/2010
17/06/2010
- Three ways businesses need to scale social
I saw this presentation over the weekend from Jeremiah Owyang and it really puts social me ...
16/06/2010
16/06/2010
- Selling ourselves short with social media
This post originally ran on PR Breakfast Club. However I wanted to share to readers of thi ...
15/06/2010
15/06/2010
- The New Rules of Marketing and PR, a Video Review
I picked up a copy of David Meerman Scott's The New Rules of Marketing and PR: How to Us ...
14/06/2010
14/06/2010
- Perfect PR License Plate
I love the state of Vermont. Not for the woods or maple syrup, but for the sheer amount of ...
12/06/2010
- Five for Friday 6.11
How was everyone's week? Mine was good, got a huge monkey off my back launching the Vist ...
11/06/2010
11/06/2010
- MLB makes All-Star Game social
When I checked my email last night, I had one from MLB. The subject line read Campaign for ...
10/06/2010
10/06/2010
- Is social media right for you?
I grew up in a working class family. My father, William Stefanczyk, owns his own construct ...
09/06/2010
09/06/2010
- Pokemon and social media
Do you remember the Pokemon craze in the late Nineties? If this was before your time let m ...
08/06/2010
08/06/2010
07/06/2010
- Coke Zero, Mentos Rocket Car
I saw this kicking around this morning on Twitter and got a real kick out of it. I also ha ...
06/06/2010
- Five for Friday 6.04
I love four-day weeks following holiday weekends. While they compress the week and pack ev ...
04/06/2010
04/06/2010
- A social media awakening from Cory Booker
A few weeks back, I attended Suffolk University Law School’s commencement ceremonies in ho ...
03/06/2010
03/06/2010
- "How To" call BS on a social media expert
Experts, gurus, swamis, Jedi, or consultants - we all have them on our following lists. ...
02/06/2010
02/06/2010
01/06/2010
- 05/2010
31/05/2010
- Digg v4
Now I will not claim that I am a fan of Digg whatsoever. The site's layout is flawed a ...
29/05/2010
- Five for Friday 5.28
Is it me or is this year flying? It feels like just yesterday that we were popping bottles ...
28/05/2010
28/05/2010
27/05/2010
- Thoughts on the Facebook Time issue
Yesterday I stopped in a convenience store to pick up the Facebook edition of Time. Now fr ...
26/05/2010
26/05/2010
- First time on television
Over the past three years at Vistaprint, I have been a part of some pretty cool things. Wh ...
25/05/2010
25/05/2010
- Great case study on Starbucks' social efforts
I saw this interview on Social Media Examiner the other day and it really was a great watc ...
24/05/2010
24/05/2010
22/05/2010
- Five for Friday 5.21
This was one of those weeks that was long and felt like Friday would never come. It was a ...
21/05/2010
21/05/2010
- What are you measuring?
This post originally ran on PR Breakfast Club earlier in the week. However I wanted to sha ...
20/05/2010
20/05/2010
- Good job Kraft
One of the things that always gets to me is when brands don't bring their marketing messag ...
19/05/2010
19/05/2010
- Corporate Engagement Commandments
Over the past year, social media has been the hippest buzz word for companies. It was the ...
18/05/2010
18/05/2010
- Brands in 3-D
Lately it seems like 3-D is everywhere. The box offices have capitalized on the craze with ...
17/05/2010
- Five for Friday 5.14
Very glad to say that this week is just hours from being over as it was filled with aw ...
14/05/2010
14/05/2010
13/05/2010
- BrandSimple a video book review
After graduating college in 2003, I was confident that I wouldn't have to do homework ...
12/05/2010
12/05/2010
11/05/2010
- Still think social media is a fad?
While many people are starting to come around on social media, there are still many who ...
10/05/2010
10/05/2010
- Happy Mother's Day
To be honest, I couldn't figure out which Mother's Day tribute was better so I had to go w ...
09/05/2010
- Five for Friday 5.7
This was a busy week that flew. Perhaps the best quip from the around the Twitterhood was ...
07/05/2010
07/05/2010
- SMC Boston Measurement Panel
SMC Boston 4/29/2010 Measuring Social Success (Big & Small) from Brilliant Video P ...
06/05/2010
- Cartoon of the day
Now this is just wrong on a number of levels. Image - Gocomics ...
06/05/2010
- So close Honey Dew
I recently saw a commercial from Honey Dew Donuts that started off with this user-generate ...
05/05/2010
05/05/2010
04/05/2010
- The PR A-Team
In general, the public relations industry is a team sport. In a corporate setting the cr ...
03/05/2010
- Cartoon of the day
Non Sequitur comic from GoComics ...
03/05/2010
- Finding water in Boston
If you haven't heard, Boston is in a state of emergency following a water main break. My w ...
02/05/2010
- 04/2010
- Five for Friday 4.30
Sorry for all the videos this week guys, was just having some fun. Hopefully you enjoyed t ...
30/04/2010
30/04/2010
- Think outside the box
Last year, Silos Suck was the catch phrase. However people are still stuck in their bo ...
29/04/2010
- Cartoon of the day
Non Sequitur via GoComics ...
29/04/2010
- Engage, a video review
Over the past few weeks, I consumed the 300+ pages of Brian Solis' Engage: The Complet ...
28/04/2010
28/04/2010
- Using shirts for social good
This is a pretty cool campaign looking to get 1 million shirts for the people of Afric ...
27/04/2010
27/04/2010
- Spring Resolutions
Walking through the public garden over the weekend, I saw a lot of people taking picture ...
26/04/2010
- Cartoon of the day
Cartoon of the day from GoComics ...
26/04/2010
- Get Some
I stopped on my bike ride this morning to focus on two words that always stand out to ...
24/04/2010
- Five for Friday 4.23
This was a great week for me, how about you? For the first time in a while I conducted ...
23/04/2010
- Cartoon of the day
Comic - Gocomics ...
23/04/2010
- How much engagement is enough?
Earlier this week, I came across the 2010 Social Media Marketing Industry Report from Mich ...
22/04/2010
22/04/2010
- My Google search story
Google has rolled out some cool things lately and their Search Stories application on YouT ...
21/04/2010
- Do it, Dew it
Growing up, skateboarding was one of my hobbies. While the community and many companies we ...
21/04/2010
21/04/2010
20/04/2010
- What's next for PR/SM with Keith Trivitt
Over the weekend, I had the pleasure of spending some time with Keith Trivitt, a found ...
19/04/2010
19/04/2010
- Cartoon of the day
Ziggy comic from GoComics ...
16/04/2010
- Five for Friday 4.16
I am glad that today marks the end of a long busy week. I’ve been looking forward to this ...
16/04/2010
- Puma thinking outside the box
Puma has been doing some pretty cool things lately. And while this one is not Savage G ...
15/04/2010
- Cartoon of the day
Image - GapingVoid ...
15/04/2010
- Keeping the conversation going at the Bleacher Bar
By nature, bars are very social places. You meet up with friends after a long day of work, ...
14/04/2010
14/04/2010
- Branding Snafu - Chubby Cream Scream
While walking around the Stop and Shop in Allston, Mass., I came across this lovely su ...
13/04/2010
13/04/2010
- HR Pros: Don't Become Bad Flacks
Last week I blogged pondering who is vetting the social media jobs, and over the course of ...
12/04/2010
12/04/2010
- Five for Friday 4.9
For some reason this week went slow and then flew by. I guess time flies when you're havin ...
09/04/2010
- Cartoon of the day
Cartoon of the day from GoComics ...
09/04/2010
- Nike's new Tiger commercial
Over the past few months I have written a few posts on Tiger and what he should do fro ...
08/04/2010
- In case you missed it: #prbc, Dispatches from the Castle pos ...
Yesterday was a busy day for my writing around the net. Aside from my post here, I had two ...
08/04/2010
- Cartoon of the day
Image - GapingVoid ...
08/04/2010
- Don't kill the White House press corps
When I read Lloyd Grove’s Death of the White House Press Corps on the Daily Beast yest ...
07/04/2010
- Cartoon of the day
Comic - Gocomics ...
07/04/2010
- Dramatic contacts
Now when I saw this commercial yesterday online, it didn't really come across as all tha ...
06/04/2010
- Cartoon of the day
You know, I saw this cartoon yesterday and figured since there wasn't a Sox game last ...
06/04/2010
- Who vets social media jobs?
A recent Forbes article suggests that social media is the hottest job in the journalis ...
05/04/2010
05/04/2010
- Happy Easter
...
04/04/2010
- Killer Peeps - The Movie
I love this video from Jimmy Kimmel and Tom Arnold. Beware of the killer Peeps, who would ...
02/04/2010
- Five for Friday 4.2
Well the good thing is that the glowing orb in the sky – its called the sun if you for ...
02/04/2010
- Cartoon of the day
This awesome cartoon was on the daily email from the GapingVoid. ...
02/04/2010
- Twitterville, a video book review
I recently wrapped up reading Shel Israel's Twitterville, which was a great collection o ...
01/04/2010
- Cartoon of the day
Given the vast flooding we've seen on the east coast, this cartoon of the day just see ...
01/04/2010
- 03/2010
- H&M Gets Flashy
I saw this video yesterday on Mashable and was immediately drawn into the synchronized d ...
31/03/2010
- Cartoon of the day
Wizard of Id comic courtesy of GoComics ...
31/03/2010
- The Ugly Sweater
If you’ve read this blog for any period of time, it’s safe to say that you know my stance ...
30/03/2010
- Cartoon of the day
Garfield comic via GoComics. Not paid at all but you should set up an account on their ...
30/03/2010
- Picking a new social media monitoring service
Over the past month, I tasked myself with improving my employer’s monitoring and managemen ...
29/03/2010
- Cartoon of the day
Comic from GoComics ...
29/03/2010
- Apple vs. Predator
This video is funny, worth peeping out for a laugh. ...
28/03/2010
- Facebook's new privacy policy - a rant
I read this post earlier today on Read Write Web on Facebook's new proposed new privacy ...
27/03/2010
- Five for Friday 3.26
This was a busy quick week that saw me go bald, work get done on a collaboration project a ...
26/03/2010
- Cartoon of the day
Click here if you can't view the video of today's Cartoon of the Day. ...
26/03/2010
- My new haircut
Well following my wedding, I decided I was going to be lazy and not shave. My boss asked m ...
25/03/2010
- Cartoon of the day
B.C. comic from GoComics ...
25/03/2010
- Tiger Tag Team
No it's not what you think, today Mike Schaffer and yours truly will be playing a PR versi ...
24/03/2010
- Spurs Social
For guest post, Jeff asked me to discuss a PR campaign I like. The campaign I want to fea ...
24/03/2010
- Cartoon of the day
For some reason this comic reminds me of @prcog & @tmcantwell. Comic from Gocomics ...
24/03/2010
- Understand your customers' behavior
A lot has been made about getting into the psyche of customers over the past few weeks inc ...
23/03/2010
- Cartoon of the day
Comic from www.gocomics.com ...
23/03/2010
- The NFL is missing a gem in Ochocinco
The NFL Draft is usually a time when teams make selections that can shape their franch ...
22/03/2010
- Cartoon of the day
Garfield circa 1978 from Gocomics ...
22/03/2010
- Thoughts from the first day of spring
It's no secret that yesterday was the end of winter (according to the calendar, fingers cr ...
21/03/2010
- Five for Friday 3.19
The week may have started with a monsoon that ravaged the east coast, but some Irish luck ...
19/03/2010
19/03/2010
- Cartoon of the day
Comic from GoComics ...
18/03/2010
- Have you seen the leprechaun?
I know that this is old, but cracks me up every time. The sketch and leprechaun flute ...
17/03/2010
- Cartoon of the day
Happy St. Patrick's Day. Ziggy comic from Gocomics.com ...
17/03/2010
- On Writing Well, a video book review
I was given a copy of William Zinsser's On Writing Well as an improvement assignment a ...
16/03/2010
16/03/2010
- Are we becoming robots?
When I saw this video, my first thought was: Sweet Here Come the Jetsons. This innovat ...
15/03/2010
- Cartoon of the day
Wizard of Id comic via GoComics ...
15/03/2010
- Penguins in heaven
I saw this video and thought it was pretty cool and worth sharing. Back to our origina ...
14/03/2010
- Cartoon of the day
This comic speaks to the first time meeting between me & @prcog. I'll be meeting w ...
13/03/2010
- Five for Friday 03.12.10
This week was busy, but it flew. Not much went on in terms of excitement, but hopefully th ...
12/03/2010
- Cartoon of the day
Comic - Gocomics ...
12/03/2010
- Facebook a CNN competitor?
I decided to do this video after reading this Mashable article where CNN dubbed Facebook ...
11/03/2010
- Cartoon of the day
B.C. comic courtesy of GoComics ...
11/03/2010
- Cartoon of the day
Ziggy cartoon - Gocomics ...
10/03/2010
- Fun with hoodies
Anyone that knows me, knows that I have an infatuation with hooded sweatshirts and own a l ...
09/03/2010
- Chicken + Peanuts = Conversation Starter
While the recipe mentioned in the title might imply that I am looking to cook up a mean ba ...
09/03/2010
- Cartoon of the day
Garfield Minus Garfield - Gocomics.com ...
09/03/2010
- Cartoon of the day
Comic Gocomics.com ...
08/03/2010
- Five for Friday 3.5
I’m going to start this week’s Five for Friday re-hashing a hoax that I got caught up in o ...
05/03/2010
- Cartoon of the day
Comic from GoComics ...
05/03/2010
- A Presidential Reunion
Funny or Die's Presidential Reunion from Will Ferrell ...
04/03/2010
- Boys will be Boys, a video book review
While I read this book months ago, I just got it back from a friend and am considering ...
04/03/2010
04/03/2010
- In response to Gary Vaynerchuck
Last night I was watching this video from Vayner Media front man Gary Vaynerchuck and it r ...
03/03/2010
- Cartoon of the day
Comic from GoComics ...
03/03/2010
02/03/2010
- A whale of a PR crisis
Last week, a tragedy struck one of America’s most recognizable family establishments – ...
01/03/2010
- Cartoon of the day
Cartoon from GoComics. ...
01/03/2010
- 02/2010
- The state of the Internet
Interesting numbers in this video: 81% of emails sent in 2009 were SPAM 84% of socia ...
27/02/2010
- I'm Featured on CNN's the Situation room
I did a report for iReport yesterday and the video was aired on CNN's The Situation Ro ...
26/02/2010
- Five for Friday 2.26
This has been one of those long weeks. Started off promising but really dragged on, ma ...
26/02/2010
- Cartoon of the day
Non Sequitur comic from GoComics. ...
26/02/2010
25/02/2010
- Think Nike would do this with Tiger?
In the 90's Nike ran a campaign where Charles Barkley noted that he wasn't a role model. G ...
24/02/2010
- Social Media Checkup 2010 Edition
It seems like every year is met with another social media barometer or check-in and yester ...
24/02/2010
- Cartoon of the day
Comic from GoComics. ...
24/02/2010
- Sneak peak of Microsoft's Looking Glass
This new tool from Microsoft looks like it could be quite interesting if it can be use ...
23/02/2010
- Social media words to live by...from a fortune cookie
A quick glance at this post's title might have you thinking that I have lost it; reality i ...
23/02/2010
23/02/2010
- A**-hole-ol-o-gy a video book review
Given the title of this book, there will be big kid words used. If you are offended by the ...
22/02/2010
- Cartoon of the day
File this one as another proud day in the history of man. Comic from GoComics. ...
22/02/2010
- What can you give back to your community?
On an unseasonably warm Sunday afternoon in February, my wife and I went for a free guided ...
21/02/2010
- Getting rid of YellowBook trash
Last month, I made a video/post after coming home to a large stack of YellowBooks waiting ...
20/02/2010
- Five for Friday 2.19
So this has been a week that all of the world has been waiting for. Not only are the Olymp ...
19/02/2010
- Cartoon of the day
This comic really stands out to me because 1) I love frosting and 2) I gave up sweets ...
19/02/2010
- Some PR advice for Tiger Woods
Unless you have been in a coma for the past four months, you are aware of Tiger Woods ...
18/02/2010
18/02/2010
- Video everyone needs to watch
This is a great video by Gary Vaynerchuck, possibly one of the best that I have seen o ...
17/02/2010
- Love is viral, at least for Puma
On February 7, Puma placed this video on YouTube and their micro-site questioning what yo ...
17/02/2010
- Cartoon of the day
While discussing ways to get out of a funk yesterday with the wonderful Kate Ottavio, she ...
17/02/2010
- Here’s to you James from GoDaddy
It’s more likely that you will see someone bashing the domain giant online, but I would li ...
16/02/2010
- Cartoon of the day
I saw this on Gaping Void yesterday and really would like to have it hanging at my desk at ...
16/02/2010
15/02/2010
- I am sorry, and Hackers suck
Let me start out by saying thank you to everyone who has offered some tips to fix some o ...
13/02/2010
- Five for Friday 2.12
This has been an interesting one to say the least. We were supposed to get a giant snow st ...
12/02/2010
12/02/2010
- The Rise of PR, a video book review
This is my video book review of The Fall of Advertising and the Rise of PR from Al and Lau ...
11/02/2010
11/02/2010
- My DC snow angel in Boston
This video is a response to Mike Schaffer's vlog over the weekend on doing a snow angel fo ...
10/02/2010
- Shame on you Toyota
Given the title, there are a lot of places that I can go with this. I will only focus on ...
10/02/2010
- The rise of trust? or is it the fall?
If I were to look for a moniker for 2009, certain buzz words would immediately come to min ...
10/02/2010
10/02/2010
- Google Buzz - a social media equalizer?
There has been a lot of chatter surrounding the launch of Google Buzz. Not sure what to ma ...
09/02/2010
- Cartoon of the Day
David Teicher passed this one along yesterday via Twitter under the headline how a bad ad ...
09/02/2010
08/02/2010
- Best Super Bowl Commercials
On a game where the commercials were really were nothing to write home about, Doritos stol ...
07/02/2010
- Tweet Powered Popcorn & a Snow Angel
Got your popcorn ready for the Super Bowl? Looking for some pregame enjoyment? Watch this ...
07/02/2010
- Keeping your Facebook profile secure
While this might seem like old hat to many of the fine folks out there, a lot of people ar ...
06/02/2010
- Me no talk pretty
No one every said public speaking is easy. Hell, most people would rather be in the casket ...
05/02/2010
05/02/2010
- Five for Friday 1.5
This week was filled with some interesting tidbits and some unfortunate events. Actually m ...
05/02/2010
04/02/2010
- Now that's love - Mom gets tattoo for daughter's t ...
What else can I say, but this is love. Click here for a full write up in the tats for tick ...
03/02/2010
- It’s not about me, really it’s about you
Perhaps one of the most overused break up lines is It’s not, you, It’s me. It’s frustrat ...
03/02/2010
- Maiden PR Breakfast Club Post
Well last Friday, the news was let out of the bag and earlier today my first post for the ...
02/02/2010
02/02/2010
01/02/2010
- The Five People You Meet in Heaven - a video review
Click here if you can't view the video. It has been a few months since I read a book th ...
01/02/2010
- 01/2010
- Screw the iPad, the tamPod is coming to town
I got this video in my email from Daily Motion (click here if you are having trouble vi ...
29/01/2010
- Five for Friday 1.29
Glad this odd week has come to a close. Very uneventful and a times days seemed as if th ...
29/01/2010
- Cartoon of the day
This comic was created by The Oatmeal. If you don't subscribe to his site. ...
29/01/2010
- An open letter to the NFL
Dear NFL, Let me start by saying, I love your product and you keep me entertained for o ...
28/01/2010
28/01/2010
- The here and now
Yesterday morning, I was checking out the Gary Vaynerchuck daily email and saw this vide ...
28/01/2010
- The secrets of the Internet
After years of thinking the Internet was made of Skittles and Unicorn poop, my world has ...
27/01/2010
- Protecting your kids from Cyber Bullying
As my brother noted in his best man speech for me, I was not the nicest of kids growing ...
27/01/2010
27/01/2010
26/01/2010
- Get Seen - A video review
Steve Garfield's Get Seen (click here if you can't view the video) is a great book to pic ...
25/01/2010
25/01/2010
- Using gift cards for social good?
I made this video earlier today (click here if you can't view) after heading out to use a ...
23/01/2010
- Interview with Scott Monty of Ford
Steve Rubel has a great interview with Scott Monty of Ford discussing his role with the c ...
23/01/2010
- Five for Friday 1.22
Is it me, or did this week go by really fast? Well if your week didn't I apologize, but it ...
22/01/2010
- Cartoon of the day
Not a tree hugger by any means, but this is just funny. ...
22/01/2010
- Mentoring 2.0
Yesterday when tuning in for my daily dose of stories from the PR Breakfast Club (which yo ...
21/01/2010
21/01/2010
- Conan and Jay an Olympic pair?
The folks at JibJab are at it again. What started with a bunch of dancing elves has now tu ...
20/01/2010
20/01/2010
- Congratulations Scott Brown
Earlier tonight Scott Brown defeated Martha Coakley for the vacant Massachusetts Senate se ...
19/01/2010
- Privacy in social media
How much privacy do you expect when joining the social conversation? For me, I went into ...
19/01/2010
- Cartoon of the day
Thank you @prcog for this one ...
19/01/2010
- Wyclef's brilliant PR response to attacks
Amid many of the stories that were printed on the relief in Haiti, perhaps the most troubl ...
18/01/2010
- Tribes a video book review
This is my video book review of Seth Godin's Tribes. If you can't view the video, please ...
18/01/2010
18/01/2010
- My cat thinks he's a dog
Now pets do the darnedest things. My only question is why does my cat insist on drinking o ...
15/01/2010
- Five for Friday 1.15
Welcome to this week's Five for Friday. This week was filled with a number of stories pe ...
15/01/2010
15/01/2010
- Crisis PR comes to Social Media
When valuing a PR team, many companies will look at the thickness of a clip book or the ...
14/01/2010
- Cartoon of the day
For today's cartoon of the day, I wanted to go with an animated version of one of my favor ...
14/01/2010
- USPS Fail
One of the most common site that most Americans, my wife and I included, is Amazon. You ca ...
13/01/2010
13/01/2010
- Is AARP Slipping?
Now we all know that getting junk mail ranks up there as an inevitability in life, much li ...
12/01/2010
- Cartoon of the day
Today's cartoon of the day comes from @gariphic via @kottavio and this Tweet. ...
12/01/2010
- How 'bout them Ravens?
Here's a video (click here if you can't see it) from the fleeting moments of the Ravens' 3 ...
11/01/2010
11/01/2010
- Is the YellowBook SPAM?
Over the weekend, I went on a rant about the phone books sitting in my building’s lobby co ...
11/01/2010
- Boston Beer Works - Six Pack Version
On one of my first trips up to Boston to visit my wife four years ago, I was introduced ...
10/01/2010
- Cartoon of the day - Foxboro Edition
Here's to hoping for a good game and a win by the away team. And to me not freezing by b ...
10/01/2010
- Yellowbook - Quit Wasting Paper
If you can't view the video, click here. I don't want this post to come across as a me b ...
09/01/2010
- Rate this Washington Post email
Over the past few weeks there has been a lot of chatter of newspapers looking to integrate ...
08/01/2010
- Five for Friday 1.08.09
Glad the first week back from two short weeks went by relatively quick. While the news t ...
08/01/2010
- Cartoon of the Day part 2
I saw this one on the Gaping Void this morning and couldn't help sharing it as a second ca ...
08/01/2010
08/01/2010
- Colleges and Universities - embrace your communities
Over the weekend, my wife checked into her school’s academic portal and was puzzled by w ...
07/01/2010
07/01/2010
- People of Wal-Mart Rap
Last year, the People of Wal-Mart was all the rage. If you haven't checked it out, click h ...
06/01/2010
- Video Book Review - One Fan's Story
Remember when MySpace was cool? Don't lie you had one of those profiles that was pimped ou ...
06/01/2010
06/01/2010
- Vistaprint Giveback Giveaway
Well today I am happy to announce that the contest that I have been working on for Vistapr ...
05/01/2010
- Elf Yourself in Real Life
Late last year, I wrote on the annual rite of passing for the holiday season - Elf Yoursel ...
05/01/2010
05/01/2010
- NHL Winter Classic - Branding Genius
As the video above (click here if you can't view it) notes the Boston sports landscape w ...
04/01/2010
04/01/2010
- Five for Friday - New Year's Day Edition
Happy New Year! Now that it is out of the way, is it me or did last year fly by? There w ...
01/01/2010
- 12/2009
- 20 People to Follow in 2010
Over the past year, I’ve been fortunate to interact with a number of awesome folks and b ...
31/12/2009
31/12/2009
- VW = Most Viral Video Ever?
Earlier today, I came across this article in Social Media Today that dubbed VW's Swedish P ...
30/12/2009
30/12/2009
30/12/2009
- Wedding Video
A few weeks back, I got married and while catching up with my emails today saw a video tha ...
29/12/2009
- Social Media New Years Resolutions
As we head into the final days of the 2009 calendar year, all of us – in some way, shape ...
29/12/2009
- Cartoon of the day
This cartoon is based on a Guy Kawasaki post from last week that @BostonMarketer led me ...
29/12/2009
28/12/2009
- Five for Friday Christmas Edition
Ah there is something in the air with this week’s Five for Friday. Could it be the short ...
25/12/2009
- Top 10 Christmas moments on YouTube
As today is officially the night before Christmas, I figured that instead of just sitting ...
24/12/2009
24/12/2009
- Do you still care?
I have seen this mural, from Adult Swim, on the side of a deli for close to a month now ...
23/12/2009
23/12/2009
22/12/2009
22/12/2009
21/12/2009
- Santa's social media wish list
With the holiday season in full tilt, I’m sure that for the most part, the shopping is don ...
21/12/2009
- The non-blizzard of 2009
All of the weather people said that we were going to get crushed with snow and blizzard co ...
20/12/2009
- Five for Friday 12.18
What a week it was, started off at a friend’s 30th birthday party and helping change my 15 ...
18/12/2009
18/12/2009
- Awesome SM training
Yesterday afternoon, I saw this article on Mashable that outlined how Telstra, an Australi ...
17/12/2009
17/12/2009
- Is this the end of Free Twitter?
Yesterday, Twitter made an announcement that they would be unveiling a new contributors ...
16/12/2009
16/12/2009
15/12/2009
- Anchor laughs at murder on live TV
My friend Jesse Bekas posted this today on Facebook and it got me thinking about the state ...
15/12/2009
15/12/2009
14/12/2009
- Forced customer interaction
At work, I am a member of an internal public relations team and know the importance of cus ...
14/12/2009
- Guest post action
In case you missed it, yesterday I penned a piece for PR Breakfast Club entitled why PR Sh ...
12/12/2009
- Five for Friday 12.10
Where did this week go? Seriously each day I looked up and saw 6:30 on my clock and wond ...
11/12/2009
11/12/2009
10/12/2009
- Dell garners 6.5M via Twitter
Yesterday, Mashable noted that Dell has reported that Twitter has helped the company gener ...
09/12/2009
09/12/2009
08/12/2009
08/12/2009
07/12/2009
- Five for Friday 12.04.09
Who doesn’t love short weeks? I came back from my wedding vacation to a whopping 1,200 a ...
04/12/2009
04/12/2009
- The future of magazines according to Time
Coming 2010... ...
03/12/2009
- Social Media and the Law
Over the past week or so, I have found myself thinking a lot about how social media is goi ...
03/12/2009
- Cartoon of the day
Quoth the Raven Nevermore...(via Gaping Void) ...
03/12/2009
02/12/2009
- 11/2009
- Holiday Party Do's & Don'ts with Christina
Today's post comes from my friend Christina Khoury, or as I more commonly call her @stina6 ...
30/11/2009
- Happy Thanksgiving
Hopefully everyone is having a great turkey day, well except for this guy... If that is ...
26/11/2009
- It's Clobberin' Time
This presentation was passed along by my good friend Bob Cargill (his blog) yesterday on T ...
25/11/2009
- Social Media Objectives
I’m writing here today because Mr. Jeff Esposito is off doing something else. I’m not sure ...
24/11/2009
- Cartoon of the day
If you have a snarky, cynical or just batty idea for a caption for this strip, check out ...
24/11/2009
- The Top 5 ways Social Media is like marriage
With Mr. Espo's (Nota Bene: yeah, I know it's not your full last name, but to me y ...
23/11/2009
- Intel's Fan Plan
Earlier today I came across an ad on Facebook that actually caught my eye. These ads usual ...
22/11/2009
- Small Town Rules
This is a great video from Gary Vaynerchuck on comparing social media to a small town. Eve ...
20/11/2009
- Five for Friday 11.20
So to call this week hectic would be an understatement. Let's start with the fact that it ...
20/11/2009
20/11/2009
- Ingenious new IKEA Social Media Campaign
IKEA is not one of those companies that you would expect to come up with a brilliant socia ...
19/11/2009
- Cartoon of the day
In honor of quit smoking day. ...
19/11/2009
18/11/2009
- Customer Service 2.0
Being a PR 2.0 guy, I have come to the realization that with the dawn of the social era, m ...
17/11/2009
- Social Media ROI
I came across this video after seeing a Tweet from Aerocles (AKA David Teicher) that read ...
17/11/2009
- Cartoon of the day
Ahh the beauties of the Internet. One would never guess that some of the tools we use da ...
17/11/2009
16/11/2009
- The future of...
On Thursday, I attended an event hosted by the Social Media Club's Boston chapter that was ...
16/11/2009
- Reviews of 5 must-read social media books
This is from Mashable and is pretty interesting review and rehash of the books' lessons. ...
14/11/2009
- Five for Friday 11.13
So let’s start this off by saying the mild and spring-like weather was excellent this we ...
13/11/2009
- Cartoon of the Day
Who knew the recession would hit the back streets so hard? ...
13/11/2009
12/11/2009
- What if Facebook were around 10 years ago?
In today's day and age it is hard to believe that just 10 years ago computers, the Interne ...
11/11/2009
- Veteran's Day
Let's all take a moment today to be thankful to those who have served in our country's mil ...
11/11/2009
- Cartoon of the day
This one's in honor of this wonderful cold I am trying to shake. ...
11/11/2009
- Oh no, it's Jeff the Elf
The holidays must be upon us, the turkey isn't even in the grocer's freezer yet, but its f ...
10/11/2009
10/11/2009
09/11/2009
- Are you a natural born communicator?
Over the weekend, I was catching up on my DVR and instead of just enjoying and vegging o ...
09/11/2009
- Ignore Everyone - a book review
During the 2009 Inbound Marketing Summit at Gillette Stadium, a number of speakers refer ...
06/11/2009
- Five for Friday 11.06
Welcome to the end of the week. Is it me, or did this week simply fly? Nice to start the ...
06/11/2009
- Cartoon of the day
Wonder if this will be Al Gore's new yacht... ...
06/11/2009
- The case for reputation management
There have been a lot of articles recently written about the need for companies to engag ...
05/11/2009
- Cartoon of the day
Who would have thought that a hunter and his prey would have so much in common. Ahhh I l ...
05/11/2009
- Interesting Seth Godin Presentation
Came across this presentation from Seth Godin earlier tonight and found it pretty interest ...
04/11/2009
04/11/2009
- What happens to bad holiday cards?
Earlier this year, my coworkers and I were tasked at creating a video for our company's ho ...
03/11/2009
- Cartoon of the day
You know, I always wondered what set all of the smarty pants engineers upstairs from the ...
03/11/2009
- The future of Twitter
While it would be great to have a crystal ball to be able to see into the future, none of ...
02/11/2009
02/11/2009
- 10/2009
- Why dogs bite people
I was looking at Yahoo today and saw this video on the home page. I wonder what people are ...
31/10/2009
- Happy Halloween
Everyone have a safe day trick or treating and celebrating this fun day. ...
31/10/2009
- Are we outdated?
Earlier today, I was people watching while on the train and saw something that I hadn't ...
30/10/2009
- Five for Friday 10.30
I love short weeks, especially ones where there is a hockey game leading into the Friday ...
30/10/2009
- Social media by design
Here is a great presentation from David Armano on bringing social media into the realm of ...
29/10/2009
- Cartoon of the day
Funny thing is that I am not sure we'll ever truly get "it" ...
29/10/2009
- Social Media Counter
Saw this yesterday and found it quite interesting on the sheer numbers of new social media ...
29/10/2009
28/10/2009
- Social media ROI
Anyone working with social media in some way shape or form has heard the simple phrase how ...
28/10/2009
- Cartoon of the day
I always wondered what made lawyers drag their f ...
27/10/2009
- Cartoon of the day
Why do I have the feeling that every married man has heard this one time or another? Won ...
26/10/2009
- Pitching mom blogs
Who is a mom? Well let’s start with the fact that we all have/had one and know someone w ...
26/10/2009
- Best goal of the year - non-NHL
Well I know this is old, but it's the first I am seeing of it on YouTube and am able to po ...
24/10/2009
23/10/2009
- Five for Friday 10.23
5, originally uploaded by JKönig. Why does it seem like this week was slow from the wor ...
23/10/2009
22/10/2009
- Ford's rules of engagement
Over the past year, there have been two constants in the auto industry: Bailouts and r ...
22/10/2009
- Rate Sony's new viral video
Viral video may be one of the most over-used and over-hyped buzz words when it comes to so ...
21/10/2009
21/10/2009
- L/R Construction parking in fire lane
AnGeR sEeThInG, originally uploaded by pea2wenty3. For the regular readers of this blog ...
21/10/2009
20/10/2009
- What's on your Tombstone?
Weddings are typically filled with a number of expected things from a bride in white and ...
20/10/2009
- Five for Friday 10.16
So this week was typically normal, interesting stories, a loud talk show host not being ...
16/10/2009
- Stranger danger
I know that PSAs are meant to keep kids safe, but this one - out of the 70's or 80's - is ...
15/10/2009
- Jimmy Fallon keeps his awareness up
I have never been a real fan of Jimmy Fallon. Granted his Nomah SNL skits were hysterical, ...
13/10/2009
- Thoughts on Follow Friday
Perhaps one of the more intriguing things on a Friday search of Twitter is the hash tag ...
12/10/2009
- Five for Friday 10.09
It’s been a long, but quick week. Aside from surviving my bachelor party over the weeken ...
09/10/2009
- Inbound Marketing Summit Boston
For the past two days, I was sequestered with about 400-500 social media, PR, marketing an ...
09/10/2009
- What does Google Sidewiki mean for brands?
Late last week, Google announced that they were launching Sidewiki as part of the Google ...
08/10/2009
- Have we forgotten the meaning of satire?
A lot has been made of the recent SNL skit over the weekend where Fred Armisen portrayed P ...
07/10/2009
- Genius PR move of the year
Rarely will you hear anyone associate genius, in terms of PR, when it comes to comedians. ...
03/10/2009
- Five for Friday ~ 10.02.09
This week really flew by and seemed like only yesterday that I was dreading the morning co ...
02/10/2009
- The need for transparency
As any person who engages in social media knows, your reputation and success is basicall ...
01/10/2009
- 09/2009
- Whale Watch
Over the weekend, my fiance had one of her bridesmaids in town for her wedding shower, and ...
29/09/2009
- Five for Friday ~ 9.25
As I am putting together this post, a lot has happened. For starters, my fiancé is debat ...
25/09/2009
- A Simpsons Did It Moment
Is there ever an original thought anymore? It's tough to find in the world of music with a ...
22/09/2009
- Five for Friday - 9.18
Welcome to the second installment of Five for Friday, hopefully you enjoy these stories th ...
18/09/2009
- Bud Light keeps it classy with in the can
A few years back, Bud Light captivated the masses with their Real Men of genius commercial ...
12/09/2009
- Five for Friday
Throughout the day, I read dozens of articles ranging from company information to social m ...
11/09/2009
- Trust Agents a valuable resource for college students
While my Internet has been down this week (patiently waiting for Comcast as I type) some o ...
10/09/2009
- Rutt's Hut a roadside slice of Americana
Is there anything more iconicly American than a hot dog? Don't sell me the whole apple pie ...
03/09/2009
- How well do you know your customers?
Last week, I had a Twitter exchange with @prsarahevans & @wilsonellis on how companies ...
01/09/2009
- 08/2009
- Questions to ask yourself when jumping into social media
What is social media? What can it do for me? How can I become an active participant? All ...
27/08/2009
- Mission $5 Million
Every August, the Boston Red Sox, NESN & WEEI team up to break up the non-stop sports ...
26/08/2009
- Hilarious new Red Sox video
Its no secret that Boston may be one of the most baseball-mad cities in the US (outside of ...
25/08/2009
- Book Review: Sticks & Stones
About a week ago, my boss gave me a copy of Larry Weber's Sticks & Stones: How Digital ...
19/08/2009
- Making an Impact?
As many PR pros know, providing a value back to your company or client is the extreme goal ...
18/08/2009
- New crazy viral video
All I have to say about this one is Wow. First there was the Ray-Ban videos and crazy slip ...
16/08/2009
- The Michael Vick Experience
For those watching the dreadful, meaningless, first preseason game of the season yesterday ...
14/08/2009
- JetBlue taking the buffet line airborne
Earlier today, JetBlue announced that they were launching an all-you-can-jet for one price ...
13/08/2009
- My 15 minutes of fame
Back in 2003 while interning with the Baltimore Ravens, MTV followed around my friend Jose ...
11/08/2009
- Where have you gone Cartoon pitchmen?
With the recent passing of Billy Mays and the the subsequent publicity surrounding his dea ...
10/08/2009
- The pitch that would not be
As a PR professional one of the more frustrating things is having a great pitch that goes ...
07/08/2009
- When promo stunts go awry
Last night I was reading an article on Yahoo Finance titled 10 Promotional Stunts that Hor ...
05/08/2009
- Come play with us...
While the term may sound a bit childish or something uttered in an 80's horror movie, its ...
03/08/2009
- 07/2009
- Coleman's Origin of Social Media Campaign
Over the past month or so there is one commercial, whether in print or on the tube, that s ...
30/07/2009
- Balancing the tide of social media
There is no question that social media has benefits that are still being discovered each d ...
28/07/2009
- NJ Turnpike Exit Beers
Growing up in New Jersey, it wasn't weird to ask folks what exit they were off of. It was ...
23/07/2009
- Face 2 Face - Dirty Water?
On Saturday night, we headed down to Gillette Stadium to check out the New England stop of ...
19/07/2009
- Wienermobile Crash
Like many of you I awoke to some devastating news. Not that Walter Cronkite had passed, bu ...
18/07/2009
- Twitter - Real Time Movie Review?
Over the past few weeks we've heard that Twitter is gaining on or beating Google in the is ...
14/07/2009
- Everything is cooler in robot-speak
When I was a kid, I thought Optimus Prime was the coolest thing since sliced bread. Twenty ...
10/07/2009
- It's all about you
When I was packing to head to New Hampshire, I saw a Nike commercial that was titled It's ...
10/07/2009
- Mass Movies
Over the past few months, I've been hearing a lot about Plymouth Rock, not the boring rock ...
10/07/2009
- Trip to the Wet Mountains
So the trip to the White Mountains was great, aside from the small issue of Mother Nature' ...
07/07/2009
- Happy 4th of July
Here's a video that I made when I worked at the Long Island Ducks to celebrate the upcomin ...
02/07/2009
- 06/2009
- The slow death of traditional media continues
First it was the Internet, a fad that traditional news media would tolerate. This was the ...
29/06/2009
- Classy Burger King Ad
After reading about Burger King getting their identity hijacked on Twitter, I thought hey ...
24/06/2009
- Enter Salesman
Over the weekend, my fiance let me know that she had a salesman coming over on Monday nigh ...
23/06/2009
- Minor league swing trick
On my Yahoo this morning, I came across this video of Josh Womack: While he may have not ...
20/06/2009
- Oscar Mayer takes franks to the Web
A few weeks back I came across an offer online for a free pack of hot dogs from Oscar Maye ...
19/06/2009
- Carl's Jr. the Viral Star
With my job I'm tasked with a number of things from PR to social media. Recently, I was ta ...
17/06/2009
- Shark hunt with Google Maps
Over the past few years, Google Maps has not only surpassed Mapquest as a reliable directi ...
11/06/2009
- Adding a social media policy to your PR toolbox
Typically communications and PR pros are very wary of non-PR sponsored individuals speakin ...
09/06/2009
- Meet Charlie the Turtle
Last summer, my soon-to-be inlaws re-furbished a pond in their front yard. Refurbished may ...
05/06/2009
- Has SPAM invaded Twitter?
To answer my title question in prose: Yes it has. While the definition of Twispam varies, ...
03/06/2009
- 05/2009
- Dominos of Beer
Domino races are awesome to begin with, but making beer bottles do domino tricks is even b ...
29/05/2009
- When hollywood takes a trend too far
As you may have heard, our good friend Ashton "I just Twipunk'd my cougar by sending a pic ...
29/05/2009
- Will the NBA's dream turn into their nightmare?
There is no question that the NBA wants to see their two biggest stars, and MVPs, go head ...
28/05/2009
- 10 Worst Sports Pitch Men
With the new show on the Discovery Channel show Pitch Men, two of the country's best produ ...
14/05/2009
- Pleased to Meat You
Before you say it, I know and for that matter it is not a typo. I meant to write meat in t ...
12/05/2009
- Understanding Twitter
By the title, you may think that I am going to let you in on some secrets of Twitter - sor ...
08/05/2009
- Is anyone clean?
Today's news about Manny Ramirez' 50-game suspension from MLB, brings another dark cloud t ...
07/05/2009
- Nightmare at Popeyes
I know that I am late to the party on this one, so forgive me on that one. It is however a ...
01/05/2009
- 04/2009
- What does your business card say about you?
Business cards, everyone has them. We pass them out at meetings, conferences and to friend ...
29/04/2009
- Greatest invention ever?
I saw this today in a Tweet from @Magichat today and thought that this could be one of the ...
20/04/2009
- Focus group
On Tuesday evening, I was invited to take part in a focus group for New Balance. I am a la ...
17/04/2009
- Outsourcing to lose a customer
Earlier today, I checked the mail and received my new issue of Sports Illustrated. Like ma ...
17/04/2009
- Another burger commercial...is it better
A while ago, I posted about about the Fillet 'O Fish commercial from McDonalds that I loat ...
10/04/2009
- Tweeting for business
It's no secret that Twitter is a powerful tool. While the application has hit pandemic l ...
09/04/2009
- Opening day
While the calendar may have told us that March 19th was the first day of spring, America ...
05/04/2009
- Little things making a BIG difference
Last night when I got home, I recieved a piece of mail that really stood out and really im ...
03/04/2009
- That’s a big whoopsie
Mistake (as defined by dictionary.com) - 1. An error in action, calculation, opinion, or j ...
02/04/2009
- 03/2009
- Hilarious video on Twitter
I have seen this video a number of times over the past week and can honestly say that it ...
27/03/2009
- What a contest
We've all had contests that we would kill to win. Whether its a high-dive meet for a shot ...
24/03/2009
- Ways to fix a budget
Think this was ever a topic of discussion at AIG or the Big Three? ...
21/03/2009
- Naming rights
Well it's official. I have decided to buy the domain for this blog. I figured it looked cl ...
21/03/2009
- A silver lining from the WBC
While the World Baseball Classic is supposed to be a showcase of the best players in the w ...
19/03/2009
- Selling the naming rights of a landmark
I am all for capitalism and the sale of naming rights for sports venues. However, the hist ...
13/03/2009
- Worst commercial of all time ~ Fillet O' Fish
I never thought that I would see another commercial as bad as the McDonalds' I'm into nu ...
06/03/2009
- Amazing street art
I was trolling around YouTube tonight and came across this video, which truly fascinated m ...
05/03/2009
- Why businesses should use Twitter
Earlier today I came across a Tweet asking why businesses should use Twitter. As I thoug ...
04/03/2009
- 02/2009
- The creative lab behind Pixar
Have you ever had an article or magazine that you wanted to read, only to have it fall und ...
26/02/2009
- What will this cost me?
In the business of baseball, it is important for teams to make as much money that they c ...
22/02/2009
- Viral videos sure to reduce your IQ
While viral videos may be heralded as something grand for businesses and internet celebr ...
20/02/2009
- Change I can believe in
Some things grow better with time, wine, cheese, scotch, etc. However many have complain ...
17/02/2009
- When marketing meets a sports mag
There was a time not so long ago that Sports Illustrated was known for putting curses ...
17/02/2009
- The future of social media
I was watching this video over on BusinessWeek today. Stephen Baker tapped his connections ...
11/02/2009
- Boys will be boys ~ A tale larger than Texas
When you start reading a book, you often want to get off on the right foot. However when t ...
10/02/2009
- The results are in...well sort of
Well yesterday I noted that I'd give the results that may begin to offer some insight in ...
06/02/2009
- Placing a value on a press release
Working for a large company, we are always hearing: how does this contribute to the busine ...
05/02/2009
- Big winner on Super Sunday
Ahh finally back after having no home access to the computer due to a nasty little virus f ...
03/02/2009
- 01/2009
- Cartoon capturing the essence of our culture
I saw this cartoon earlier today on the homepage at GoComics and couldn't help but see t ...
23/01/2009
- First experience with #Journchat
While getting more familiar with Twitter, I kept hearing about #Journchat from a variety o ...
20/01/2009
- Rebound...A book that's nothing but net
After slimming down my cable bill, I have had limited choices to view outside of network t ...
18/01/2009
- My life as a $5/hour PR guy
We have all had our share of jobs that just didn't meet our needs or dreams. The question ...
16/01/2009
- I put that $*^& on everything
Listening to the radio today I heard a commercial that made me think twice. An old lady wh ...
14/01/2009
- Spreading like the plague
Growing up would you think that something named viral could be something good? I sure as h ...
07/01/2009
- Screw you guys I am going home
Who would have thought that a show about four boys from a redneck hick town in Colorado wo ...
06/01/2009