Get off your ass, forgetting Facebook, dark side of content

Why am I up at 4:30 writing this post? That was more of a rhetorical question for my groggy brain, but for some reason it decided to keep my internal clock on East coast time and that it would be good to wake up while folks are still casino hopping. I spent the past two days at Oracle’s School for the Socially Gifted conference where I was nominated as one of the finalists for community manager of the year. It was a good time and I became friends with my co-finalists, Stacey from Vocus and Carly from the San Francisco Ballet. How was your week? Hopefully it was a good one and that you have a great weekend plan, here’s to hoping my clock doesn’t decide Vegas time is the right time when I get back to Boston. Catch you next week and here’s this week’s edition of Five for Friday.

The Three Things Marketers Keep Forgetting About Facebook – this is a really smart post that looks at a common thread I have heard the past few weeks. You have probably heard it too… I am quitting Facebook because of the changes that they’ve made. Sounds silly right?

The Dark Side of Content Marketing – Tom Webster is a smart dude. This post takes a look at content marketing and how it can be something that is not always what it says it is. A must read for this week.

NFL QBs on Facebook: Coaches Challenge – skip this post if you are not a football fan. If you are, be ready to get a chuckle or two on the commentary on a fake FB profile of Matt Ryan.

Get Off Your Ass; Identify Your Own Influencers – do you know who influences your community? You know the folks who are influential enough to send business your way because they love you? If not, peep out this post.

Two Invaluable Lessons I Learned From Working With The World’s Leading Brands – a pair of good lessons that you can read pretty quick and get some decent smarts out of.

2 Responses to Get off your ass, forgetting Facebook, dark side of content
  1. ginidietrich
    November 19, 2012 | 2:28 pm

    If I didn’t like Stacey as much as I do, I’d totally make fun of you about being some sort of gifted. But alas. I’ll congratulate you instead.

  2. rideboulderco
    November 19, 2012 | 6:07 pm

    @ginidietrich @jeffespo The dark side of content was excellent. Confusing information with evidence…

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