Are your calls to action effective?

When you are driving for five hours you have a lot of time to think and stare at attractions on the road. One of the more interesting things for me to gaze at while driving are billboards. So many just fail at making a connection, while others just click. Here are some more thoughts on them:

This post contains video, click here if you are having trouble viewing. 

4 Responses to Are your calls to action effective?
  1. John_Trader1
    October 11, 2012 | 9:09 am

    Great Vlog Jeff. I have also been perplexed at billboard advertising especially when it comes to promoting their social media channels. Why not modernize your approach and include a call to action that is based on visiting one of these channels to help push the customer engagement to another level? Realizing that consumers have only a few seconds when on the road to read something, can’t companies advertise a strong marketing message with a solid call to action that includes subliminally plating the social media seeds too? Maybe it’s too much, I don’t know but it seems logical if you are using social media to include that branding everywhere you can, even billboards.

  2. jeffespo
    October 11, 2012 | 9:14 am

    @John_Trader1 TY sir

  3. jeffespo
    October 11, 2012 | 9:50 am

    John_Trader1 I just like the ones that make me go there or have me pissed that I missed something. Kind of like Cracker Barrel, but without the disappointment.

  4. jeffespo
    October 11, 2012 | 9:50 am

    John_Trader1 I just like the ones that make me go there or have me pissed that I missed something. Kind of like Cracker Barrel, but without the disappointment.

Are your calls to action effective?

When you are driving for five hours you have a lot of time to think and stare at attractions on the road. One of the more interesting things for me to gaze at while driving are billboards. So many just fail at making a connection, while others just click. Here are some more thoughts on them:

This post contains video, click here if you are having trouble viewing. 

4 Responses to Are your calls to action effective?
  1. John_Trader1
    October 11, 2012 | 9:09 am

    Great Vlog Jeff. I have also been perplexed at billboard advertising especially when it comes to promoting their social media channels. Why not modernize your approach and include a call to action that is based on visiting one of these channels to help push the customer engagement to another level? Realizing that consumers have only a few seconds when on the road to read something, can’t companies advertise a strong marketing message with a solid call to action that includes subliminally plating the social media seeds too? Maybe it’s too much, I don’t know but it seems logical if you are using social media to include that branding everywhere you can, even billboards.

  2. jeffespo
    October 11, 2012 | 9:14 am

    @John_Trader1 TY sir

  3. jeffespo
    October 11, 2012 | 9:50 am

    John_Trader1 I just like the ones that make me go there or have me pissed that I missed something. Kind of like Cracker Barrel, but without the disappointment.

  4. jeffespo
    October 11, 2012 | 9:50 am

    John_Trader1 I just like the ones that make me go there or have me pissed that I missed something. Kind of like Cracker Barrel, but without the disappointment.

Are your calls to action effective?

When you are driving for five hours you have a lot of time to think and stare at attractions on the road. One of the more interesting things for me to gaze at while driving are billboards. So many just fail at making a connection, while others just click. Here are some more thoughts on them:

This post contains video, click here if you are having trouble viewing. 

4 Responses to Are your calls to action effective?
  1. John_Trader1
    October 11, 2012 | 9:09 am

    Great Vlog Jeff. I have also been perplexed at billboard advertising especially when it comes to promoting their social media channels. Why not modernize your approach and include a call to action that is based on visiting one of these channels to help push the customer engagement to another level? Realizing that consumers have only a few seconds when on the road to read something, can’t companies advertise a strong marketing message with a solid call to action that includes subliminally plating the social media seeds too? Maybe it’s too much, I don’t know but it seems logical if you are using social media to include that branding everywhere you can, even billboards.

  2. jeffespo
    October 11, 2012 | 9:14 am

    @John_Trader1 TY sir

  3. jeffespo
    October 11, 2012 | 9:50 am

    John_Trader1 I just like the ones that make me go there or have me pissed that I missed something. Kind of like Cracker Barrel, but without the disappointment.

  4. jeffespo
    October 11, 2012 | 9:50 am

    John_Trader1 I just like the ones that make me go there or have me pissed that I missed something. Kind of like Cracker Barrel, but without the disappointment.

Are your calls to action effective?

When you are driving for five hours you have a lot of time to think and stare at attractions on the road. One of the more interesting things for me to gaze at while driving are billboards. So many just fail at making a connection, while others just click. Here are some more thoughts on them:

This post contains video, click here if you are having trouble viewing. 

4 Responses to Are your calls to action effective?
  1. John_Trader1
    October 11, 2012 | 9:09 am

    Great Vlog Jeff. I have also been perplexed at billboard advertising especially when it comes to promoting their social media channels. Why not modernize your approach and include a call to action that is based on visiting one of these channels to help push the customer engagement to another level? Realizing that consumers have only a few seconds when on the road to read something, can’t companies advertise a strong marketing message with a solid call to action that includes subliminally plating the social media seeds too? Maybe it’s too much, I don’t know but it seems logical if you are using social media to include that branding everywhere you can, even billboards.

  2. jeffespo
    October 11, 2012 | 9:14 am

    @John_Trader1 TY sir

  3. jeffespo
    October 11, 2012 | 9:50 am

    John_Trader1 I just like the ones that make me go there or have me pissed that I missed something. Kind of like Cracker Barrel, but without the disappointment.

  4. jeffespo
    October 11, 2012 | 9:50 am

    John_Trader1 I just like the ones that make me go there or have me pissed that I missed something. Kind of like Cracker Barrel, but without the disappointment.

Are your calls to action effective?

When you are driving for five hours you have a lot of time to think and stare at attractions on the road. One of the more interesting things for me to gaze at while driving are billboards. So many just fail at making a connection, while others just click. Here are some more thoughts on them:

This post contains video, click here if you are having trouble viewing. 

4 Responses to Are your calls to action effective?
  1. John_Trader1
    October 11, 2012 | 9:09 am

    Great Vlog Jeff. I have also been perplexed at billboard advertising especially when it comes to promoting their social media channels. Why not modernize your approach and include a call to action that is based on visiting one of these channels to help push the customer engagement to another level? Realizing that consumers have only a few seconds when on the road to read something, can’t companies advertise a strong marketing message with a solid call to action that includes subliminally plating the social media seeds too? Maybe it’s too much, I don’t know but it seems logical if you are using social media to include that branding everywhere you can, even billboards.

  2. jeffespo
    October 11, 2012 | 9:14 am

    @John_Trader1 TY sir

  3. jeffespo
    October 11, 2012 | 9:50 am

    John_Trader1 I just like the ones that make me go there or have me pissed that I missed something. Kind of like Cracker Barrel, but without the disappointment.

  4. jeffespo
    October 11, 2012 | 9:50 am

    John_Trader1 I just like the ones that make me go there or have me pissed that I missed something. Kind of like Cracker Barrel, but without the disappointment.

Are your calls to action effective?

When you are driving for five hours you have a lot of time to think and stare at attractions on the road. One of the more interesting things for me to gaze at while driving are billboards. So many just fail at making a connection, while others just click. Here are some more thoughts on them:

This post contains video, click here if you are having trouble viewing. 

4 Responses to Are your calls to action effective?
  1. John_Trader1
    October 11, 2012 | 9:09 am

    Great Vlog Jeff. I have also been perplexed at billboard advertising especially when it comes to promoting their social media channels. Why not modernize your approach and include a call to action that is based on visiting one of these channels to help push the customer engagement to another level? Realizing that consumers have only a few seconds when on the road to read something, can’t companies advertise a strong marketing message with a solid call to action that includes subliminally plating the social media seeds too? Maybe it’s too much, I don’t know but it seems logical if you are using social media to include that branding everywhere you can, even billboards.

  2. jeffespo
    October 11, 2012 | 9:14 am

    @John_Trader1 TY sir

  3. jeffespo
    October 11, 2012 | 9:50 am

    John_Trader1 I just like the ones that make me go there or have me pissed that I missed something. Kind of like Cracker Barrel, but without the disappointment.

  4. jeffespo
    October 11, 2012 | 9:50 am

    John_Trader1 I just like the ones that make me go there or have me pissed that I missed something. Kind of like Cracker Barrel, but without the disappointment.

Are your calls to action effective?

When you are driving for five hours you have a lot of time to think and stare at attractions on the road. One of the more interesting things for me to gaze at while driving are billboards. So many just fail at making a connection, while others just click. Here are some more thoughts on them:

This post contains video, click here if you are having trouble viewing. 

4 Responses to Are your calls to action effective?
  1. John_Trader1
    October 11, 2012 | 9:09 am

    Great Vlog Jeff. I have also been perplexed at billboard advertising especially when it comes to promoting their social media channels. Why not modernize your approach and include a call to action that is based on visiting one of these channels to help push the customer engagement to another level? Realizing that consumers have only a few seconds when on the road to read something, can’t companies advertise a strong marketing message with a solid call to action that includes subliminally plating the social media seeds too? Maybe it’s too much, I don’t know but it seems logical if you are using social media to include that branding everywhere you can, even billboards.

  2. jeffespo
    October 11, 2012 | 9:14 am

    @John_Trader1 TY sir

  3. jeffespo
    October 11, 2012 | 9:50 am

    John_Trader1 I just like the ones that make me go there or have me pissed that I missed something. Kind of like Cracker Barrel, but without the disappointment.

  4. jeffespo
    October 11, 2012 | 9:50 am

    John_Trader1 I just like the ones that make me go there or have me pissed that I missed something. Kind of like Cracker Barrel, but without the disappointment.

Are your calls to action effective?

When you are driving for five hours you have a lot of time to think and stare at attractions on the road. One of the more interesting things for me to gaze at while driving are billboards. So many just fail at making a connection, while others just click. Here are some more thoughts on them:

This post contains video, click here if you are having trouble viewing. 

4 Responses to Are your calls to action effective?
  1. John_Trader1
    October 11, 2012 | 9:09 am

    Great Vlog Jeff. I have also been perplexed at billboard advertising especially when it comes to promoting their social media channels. Why not modernize your approach and include a call to action that is based on visiting one of these channels to help push the customer engagement to another level? Realizing that consumers have only a few seconds when on the road to read something, can’t companies advertise a strong marketing message with a solid call to action that includes subliminally plating the social media seeds too? Maybe it’s too much, I don’t know but it seems logical if you are using social media to include that branding everywhere you can, even billboards.

  2. jeffespo
    October 11, 2012 | 9:14 am

    @John_Trader1 TY sir

  3. jeffespo
    October 11, 2012 | 9:50 am

    John_Trader1 I just like the ones that make me go there or have me pissed that I missed something. Kind of like Cracker Barrel, but without the disappointment.

  4. jeffespo
    October 11, 2012 | 9:50 am

    John_Trader1 I just like the ones that make me go there or have me pissed that I missed something. Kind of like Cracker Barrel, but without the disappointment.

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