Yesterday I received a package in the mail from Klout for their latest campaign with PopChips. The package was filled with some cool swag, coupons and chips, but those were not what truly excited me – a handwritten note did. Sure it might seem simple and kind of corny, but the note mentioned that my…
This post originally ran on PR Breakfast Club last week. However I wanted to share to readers of this site who may have missed it. Over the past few weeks I’ve been trying to get a handle on what PR had become to me. The industry is in a state of flux and evolution. Instead of…
I have a friend who we’ll call “Steve.” Steve got an internship at a large online company and did a superb job. Steve is now an experienced, highly valued employee at a start-up in Manhattan. Steve and I got into a discussion about the “it’s who you know” argument when it comes to landing jobs,…