Monthly Archives: September 2010

Sesame Street Doing Social Media Right

One of the biggest challenges for corporations in the past two-plus years has been dealing with the notion of evolve or die. Now we are not talking Darwinian evolution, but rather changing the way that we look at customers. The driving factor of this has been the soapbox that social media offers consumers. Complaints and…

Cartoon of the day

Can influence be bought?

This post originally ran on PR Breakfast Club earlier in the week. I added in some additional insight and I wanted to share to readers of this site who may have missed it. Two weeks ago, I received an email from the folks at Klout informing me that Fox wanted to send me a watching…

Cartoon of the day

Five for Friday 09.24.10

So let me start by saying that this has been one of the longest weeks of my life. Not because of work or other things like that, but rather that I am having my bathroom redone. So that means that we’ve had to shower at the gym in the morning and fill up the toilet…