Over the past month or so there is one commercial, whether in print or on the tube, that seems to fascinate me and 
keep me thinking after seeing it. While commercials with beautiful women, a funny beer ad or a combination of the two might jump into mind, its actually a company that you would never guess.
There is no question that social media has benefits that are still being discovered each day. From managing an online reputation to positioning yourself for a job, the possibilities are endless. With that being said, a personal brand can be just as important as managing the information and flow of a large corporation.
Growing up in New Jersey, it wasn't weird to ask folks what exit they were off of. It was only after moving away from the Garden State that I realized that was just a Jersey thing. However, every now and the, I feel a little nostalgic and want a piece of home. Its always difficult to find Taylor Ham or to grab a cheesesteak from the Midway - that has all changed with Flying Fish Beer's Exit Series.
On Saturday night, we headed down to Gillette Stadium to check out the New England stop of the Billy Joel, Elton John Face 2 Face tour. While the concert had all the song's you'd expect from the pianomen - From Goodbye Yellow Brick Road and We Didn't Start the Fire to Pianoman. I also took my new Flip Mino camera to give it a good test run. I am glad that I did because I caught a gem that I am not sure I'll ever see again. During the breakdown of Billy's performance of River of Dreams, he broke into an impromptu version of Dirty Water.
Like many of you I awoke to some devastating news. Not that Walter Cronkite had passed, but rather one of the most iconic absurdities and novelties, the Wienermobile, had crashed into a home in Wisconsin.
Over the past few weeks we've heard that Twitter is gaining on or beating Google in the issue of real-time news search. 
While it makes sense for news in terms of viral growth that Digg's fiefdoms can only dream of, look at the Iran protests and MJ death stories, I would never guess that it could impact the wallet spend when it comes to the box office. Granted Siskel and Eibert could make or break movies with a flip of the thumb, the impact was still not immediate.
When I was a kid, I thought Optimus Prime was the coolest thing since sliced bread. Twenty-eight years later, that idea was rekindled with this appearance on David Letterman...
This work by Jeff Esposito is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 3.0 Unported License.
Based on a work at jeffesposito.com.