Monthly Archives: February 2009

The results are in…well sort of

Well yesterday I noted that I’d give the results that may begin to offer some insight into the value of PR and a press release. Well hear are the results from the release for my company’s small business marketing blog. Unique Visitors: 362 (91 this morning) Placements on Google: 173 Placements on MSN: No reporting…

Placing a value on a press release

Working for a large company, we are always hearing: how does this contribute to the business? As a flack its always tough to defend what PR does, especially when not many people realize what a PR team actually does. Our search team has valued our releases, search enhanced via Marketwire between $2,000 – $5,000, but…

Big winner on Super Sunday

Ahh finally back after having no home access to the computer due to a nasty little virus for a week. It was like the cat from that old schoolyard song…you know it came back the very next day. Well what a week it’s been. I am sure by now everyone is done with their Super…